Bad Pitch Blog

MAY 31, 2006

'We''ve started a Bad Pitch Buffet of sorts. It’s all you can eat folks. But it seems the gluttons bellying up to our trough are gluttons for punishment. So here’s a 500-word appetizer before we serve up a few we’ve been keeping warm. This includes our signature dish: "Three Strikes and You''re Out-ed." - Date: Wed, 31 May 2006 20:04:05 -0700 (PDT) From: NAME To: BAD PITCH BLOG EMAIL Subject: live campiagn intro to bloggers Dear I just recently started a blog called the BLOG NAME.

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Bad Pitch Blog

MAY 23, 2006

'As much as I’d like to call out someone specifically for a badge of dishonor, I am unable to do so. So we’re sending Slick out in blanket form to anyone pitching Microsoft’s Robert Scoble as he deals with very large, very personal, issues. Here’s an excerpt from his recent post entitled “ PR Done Badly.” “It''s amazing how many product pitches I''ve received in the past few days.

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Bad Pitch Blog

MAY 23, 2006

'SHIFT Communications unveiled a new format for the news release today that incorporates social media hooks in an effort to make your next news release as highly-networked as a blog post. Todd Defren is leading the charge and, like anyone on a mission, he will probably get arrows along with the accolades. Side Note: Todd, the blogs calling for change are usually the same ones that kick the crap out of anyone that actually answers the call.

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Bad Pitch Blog

MAY 9, 2006

'A DC-based communications blog received the latest bad pitch. We’re calling it the Spectre of Doom pitch. - Subject: Kiefer Sutherland foils terror plot at shopping mall From: SENIOR AE To: SENIOR AE Sent: Thursday, February 16, 2006 6:11 PM The most recent episode of "24" on FOX had terrorists releasing nerve gas into the ventilation system of a fictional shopping mall.

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Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader

Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.

Pitching

Bad Pitch Blog

MAY 7, 2006

'Spoke to a Xavier University communications class a few weeks back. Energizing a room of collegiates, late into a beautiful afternoon, is no small feat. But I only detected one person sleeping. We discussed the media relations lifecycle, briefly touching on blogs and how to pitch them—if at all. One example discussed was a pitch I made to Erick Schonfeld at B2Day , Business 2.0’s blog.

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Bad Pitch Blog

MAY 4, 2006

'We’re invoking the above, oft-used quote to set the stage for two doozies. Both news releases show how research sells the story— regardless of whether or not that story is news. "American Idol" fans do not idly cast their votes. A study released Tuesday finds that 35 percent of "American Idol" voters say their votes for favorite singers are just as important as their votes for president of the United States.

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