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'Nudity and liquor seem like a sure-fire combo to get the media’s attention. After all, this headline got your attention. But sometimes PR people can over share on behalf of their clients. This is one of those times. This news release posing as a pitch was forwarded by a Philadelphia-based reporter to "Trebuchet," a fan of the Bad Pitch blog. She is also the author of the wonderfully-written Legwarmers.
'Poynter’s Amy Gahran will delete any unsolicited news releases sent to her, labeling them as spam. Techdirt also joins the discussion with reference to Valleywag’s snarky ire for Tech PR''s approach to media relations. You should read the comments at all of these posts. That is, unless you haven''t eaten breakfast yet. Are these responses to PR people harsh or too general?
'OK, we have more geographic reach online than off, but Richard and I are out and about spreading the good word about bad pitches and wanted to let you know the details. Cue the ad. This morning I’m in Chicago presenting at Ragan’s 10th Annual Strategic Public Relations Conference. Richard will be conducting a “Full Frontal” seminar for Mediabistro on September 28 at their West Hollywood offices.
'As a public (PR) service I’m suggesting an ideal tactic for CEOs of the world who do not see the value in a blog or are too good or busy for a blog, but definitely want (need) to reach online audiences. Rather than sending a bad pitch (or a good pitch that results in a bad interview), there is BlogTalkRadio. Seriously, you need your own radio talk show.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
'The Bad Pitch blog received its first response from someone it outed. We’ve outed eight offenders since starting this party nine months ago. MAYO is the first to engage in the conversation around their Slick-worthy pitches. We always email the guilty parties when we award them a badge of dishonor. But MAYO’s response is not exactly what I expected.
'Hold the MAYO. Oh, wait. You can’t hold it, or stop it. Asking MAYO to stop sending you pitches news releases doesn’t work. After a request to stop, MAYO still sends bad pitches news releases to Blake Barbera. Barbera left the PR industry four months ago to pursue another career. Or perhaps to escape MAYO? My response to one of the five MAYOmail’s I received also went unanswered.
'Hold the MAYO. Oh, wait. You can’t hold it, or stop it. Asking MAYO to stop sending you pitches news releases doesn’t work. After a request to stop, MAYO still sends bad pitches news releases to Blake Barbera. Barbera left the PR industry four months ago to pursue another career. Or perhaps to escape MAYO? My response to one of the five MAYOmail’s I received also went unanswered.
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