Bad Pitch Blog

DECEMBER 31, 2006

'New Year’s resolutions are crap. It takes more than a new calendar and blind optimism to make a change in your life. But the Bad Pitch blog tries to provide timely, relevant content. So here are six media relations resolutions in a box—a healthy mix of doing less and doing more for better media relations in 2007. Write Less: Write what you want to say, then (to roughly quote Pulp Fiction) take your blow torch, pliers and get medieval on it.

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Bad Pitch Blog

DECEMBER 30, 2006

'Just finished reading Peter Shankman’s book, Can We Do That?! It covers a lot of ground from PR basics, media relations and events to creative thinking, crisis communications and account management. Shankman’s conversational style makes it an easy read (no small feat for non-fiction). His hard-earned experiences recounted in the book make it credible (no small feat for a business book).

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Bad Pitch Blog

DECEMBER 23, 2006

'It''s not our thing to make fun of folks, but heck it''s Christmas so I say, let''s do it! Ed Begley is an ok actor and I liked him on St. Elsewhere, he was craggy good as the hairdresser and Ruth''s love interest on Six Feet Under. And the other week I met him at a party and let me tell you this guy is "circus tall" (reference Vince Vaughn in the cable sleeper I Love Your Work, a showy and not entirely dull film).

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Bad Pitch Blog

DECEMBER 22, 2006

'Slick here. On behalf of the Bad Pitch Blog, I want to wish you and yours all the best during this holiday season. Me? I’m all about the c-word and the 3 ho’s. These guys are a bit more politically correct. Anyways, they tell me I’ll be working over the break, but who knows. So until next time, keep those bad pitches coming. Slick’s gotta eat.

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Bad Pitch Blog

DECEMBER 18, 2006

'If you’re hoping for a gift from your employer this holiday season, cross your fingers it’s ProfNet. Anyone getting this service can tell you it’s equal parts entertaining and educational--all while bringing solid media leads to you via email. The Bad Pitch Blog is awarding Glinda, our good pitch badge of honor, to The Morris + King Company for turning ProfNet’s value add into a publicity opp for their firm.

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Creativity Pitching Fashion Education 40

Bad Pitch Blog

DECEMBER 2, 2006

'Boy + Girls: Let’s pause from talking about Katie Holmes and Tom Cruise’s “relationship” to wonder if PR professionals have become unnecessary. Does anyone need us anymore? Keeping clients happy was once a cakewalk. PR professionals merely had to write up press releases with some good words in them, get the messages right, and pick up some ink. Then suddenly everyone became aware of the capabilities and value of so-called real PR.

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