Bad Pitch Blog

SEPTEMBER 29, 2007

'I’ve been thinking a lot about b g. See, I just got off my eighth flight in nine days (don’t ask) and everywhere I went there were citizens relishing their bad times. It was as if this had become the national pastime. It made me think about my own interactions and whether or not this particular cynical New Yorker had reached a boiling point. Not to burst, mind you, but as a time to consider living in a world where people didn’t find everything “wrong"—and relish it so.

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Bad Pitch Blog

SEPTEMBER 15, 2007

'Everyone wants to know the secret formula to pitching blogs. The secret is it takes more than pitching. You need to get immersed in the topic you’re pitching and be able to expand the conversation. This requires a deeper level of subject matter expertise than media relations folk usually have time to establish. Many agencies have practitioners doing specific tasks across several accounts -- account execs make the phone calls and send the emails.

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Bad Pitch Blog

SEPTEMBER 24, 2007

'In a post at "that other blog," I stress the importance of surfing the web for your job. If I had one suggestion for Bad Pitch Blog readers, outside of media relations, it would be to play. We get so hung up making sure every question is answered that we never get started at all. Want an opinion on something? Try it out. Overwhelmed by all of it? Check out one small piece of it.

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Bad Pitch Blog

SEPTEMBER 24, 2007

'1) Charlotte Observer business section pitching tips The Publicity Hound So many editors take the time to give tips like this, have you tried searching for pitch tips on your top outlets and editors? 2) How a Simple, Powerful and Persistent Message to the Media Gained Client, Alsbridge, Coverage in "The Wall Street Journal", "BusinessWeek, "CIO Magazine" and Many Others Alan Weinkrantz PR Web Log Alan’s follow-up notes on achieving national business coverage.

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Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader

Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.

Pitching

Bad Pitch Blog

SEPTEMBER 14, 2007

'PR professionals, educators and students should attend Connect on October 19 and 20 at The University of Georgia. Karen Russell from The Grady College of Journalism & Mass Communication asked me to kick things off Friday evening. This is no small task considering who else is on the dais. Josh Hallet, KD Paine, Constantin Basturea, Paull Young and Dr.

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