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'Writing is one of the most critical skills in public relations. And let''s face it, everyone’s writing can improve. Here are some tips to keep your words working for you and not against you. 1) Word of the Day | Daily Writing Tips The odds of referencing a pyrrhic victory in a pitch is slim at best. But the more words you know the more options you have.
'We were working on a post called, “Ode to Jason Calacanis.” It’s more of a poem really…using lots of colorful, urban language, including words that rhyme with “brother trucker.” Luckily Richard Edelman made our rant poem moot with this post.** "I am heartily sick of the ad hominem attacks and cheap shots taken by those who would try to draw attention to themselves.
'Some PR pros may not fully realize the level of responsibility they have to their clients. When you represent a client, your actions reflect their brand. And it’s with this knowledge that I wrote the title to this post. We’re giving HWH PR a Bad Pitch Blog Lifetime Achievement Award for turning client news releases into PR spam for more than two years.
'Did you miss us? It''s been more than two weeks since we posted here. What can we say, the dog ate our password. Actually an “over eager Blogger spam attack robot from hell” thought our blog was "one of those" types of blogs. As a result, we have not been able to post to the blog since Monday, August 4, 2008. A Blogger employee finally took pity on us and jimmied the lock.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
'Keith O''Brien just announced a PR Week best blog competition. In doing so he pits 32 industry blogs against each other -- tournament style. Vote for the Bad Pitch blog. Click here, then click on our name to vote before end of day, Tuesday, August 5th. We''re up against Voce Communications'' Voce Nation blog. The Voce team provides stiff competition.
'Some fun is coming in the next few days. And before the rumble begins, we are finally putting up our new blog logo. Design credit goes to Nick Kastner.
'Some fun is coming in the next few days. And before the rumble begins, we are finally putting up our new blog logo. Design credit goes to Nick Kastner.
'Happy August. Today''s post is a peek into the thoughts of BusinessWeek''s Stephen Baker (who has been with the magazine for one astounding 21-year tenure!). Baker is one of the New York technology reporters for BusinessWeek; he began to report on tech in Paris (Rue Oswaldo Cruz, 16th ar.) as European correspondent in 1998 smack in middle of the dot calm boom.
'Woah, this is pure Friday fodder. From an anonymous source, we get the following exchange between a PR person we''ll call FLACK and a travel writer we''ll call HACK. We''ve changed names to protect the innocent and the insane. We join our story as FLACK is beginning to question whether or not HACK is really a member of the fourth estate. We assume reviews/stories were promised in exchange for complimentary hotel stays. - From: FLACK@anagency.com Subject: Urgent To: HACK1@yahoo.com Date: Thursda
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