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'We sometimes find ourselves posting about topics that seem more like common freakin’ sense than the finer points of media relations. A standout has been when we’ve talked about and even poked fun at pitches trying to tie their story to current events – no matter how macabre it might seem. So we’ll merely link to this news release so you can see how horribly tasteless, opportunistic and insensitive people can be in this world.
'We''re sorting through tons of mail and we have some decent posts brewing. But today was noteworthy as one pitch in particular made the rounds. It was not the only bad pitch out there. But as I reviewed it I was inspired to single it out and pay homage to the SNL skit Really?! with Seth and Amy. A blog pitch. Really?! Not merely a pitch to a blog, but a pitch about a blog to a blog?!
'We’re all about pitches, good and bad. To prove it, we created Glinda the Good Pitch back in the day. But our badge of dishonor Slick has always gotten more air time. It’s a simple case of supply and demand folks. So we were ecstatic when we started receiving emails from Carol Blymire. Carol Blymire has been copying us on emails for a few months now as she tries to engage PR people about bad pitches sent her way.
'Anyone else getting a ton of junk email/invites/notifications on Facebook? Maybe it’s just a sign of age, or soc net fatigue, but I created a short video that offers a guideline** for sending email/invites/notifications on Facebook. The video is not about any one person or a specific group. It’s the inspiration of several efforts over time. ** It bugs me when someone (myself included) posts “rules” about the next shiny new object.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
'I know what you’re thinking: Here he goes, another high-powered PR exec complaining about crappy customers. Guess what? That’s what this is. I’ve heard it said innumerable times how our jobs would be magnificent—were it not for the clients. During a recession (welcome to it, dude) there is no better time to live that motto. I’ve been thinking, and laughing, lately about the way people’s expectations have shot up in ways that are mind-blowing.
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