December, 2008

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Bad Pitches, Good Holidays

Bad Pitch Blog

'We’d be remiss if we let the holidays pass without wishing everyone in the Bad Pitch blog universe a Happy Holidays. Let’s kick 09 in the arse, ok? For those of you who frequent the Young PR Pros list, you’ll know there’s another sheriff in town over there. Greg Brooks is now a co-moderator. He penned the piece below and was kind enough to let us re-post it here.

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You Have To Care—and yet do you really?

Bad Pitch Blog

'“The best way to predict the future is to create it” -Peter Drucker In Outliers , the outstanding Gladwell book about how we get successful, there is a terrific section towards the end on societies who take more time with their work; they “have to care” about what they do or they will FAIL. Which leads me to: Does anyone care about what they do these days?

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Man Bites Dog: Newspapers Outlive Themselves, Blissful Ignorance Becomes Artform

Bad Pitch Blog

'News came last week that the Old Grey Lady is starting an Instant Op-Ed feature online. This new technology will "allow the paper''s Web site to post immediate expert viewpoints on breaking news," said Editorial Page Editor Andrew Rosenthal. Thank you, New York Times. I am now completely keyed in to why your stock has dropped so heavily. I mean, golly, imagine.

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Do you send e-mail or FAIL-mail?

Bad Pitch Blog

'Just got an e-mail as a follow-up to one sent to me yesterday. Evidently I cover Anime**. And evidently I fall into one of the gajillion email groups this person created for contacting Anime media. Both emails list the following groups in the TO: field. I''ve bolded my favorites. Anime Expo-Anime Clubs, Anime Expo 2008-Press List, Anime Expo E-Blast, Anime-Animation, Anime-Asian, Anime-Entertainment, Anime-Exclusives, Anime-International Press, Anime-Media, Anime-Movie & Video, Anime-Online

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The Upside of Leaked Internal Communications: 2024 Mini Benchmark Report

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.