Bad Pitch Blog
JULY 8, 2008
'Anyone following Brian Morrissey on Twitter may assume he hates PR people. I’m here to tell you he doesn’t. He does hate PR spam. As digital editor at Adweek, he gets a ton of it. After seeing him out a bad pitch this morning, I sent him a note asking for his help in reducing PR spam. He was kind enough to oblige by doing this Q&A. Morrissey is also a multitasker.
Bad Pitch Blog
JULY 28, 2008
'Here’s a story of a lovely lady — who is so pissed off she turned to me to vent! “Richard,” she wrote. “Here’s a really stupid email pitch.” What she meant: What’s wrong with this woman? First, the pitch – which I have to say is about the dumbest I’ve seen in many months, so her name is left in (sorry Kev): [Brackets mine.] And I got to say this is the first bad pitch about cake, which I did not think was possible, since I''m all about the sweets in life!
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Bad Pitch Blog
JULY 31, 2008
'“I heard the news today, oh boy…” PimpMyNews is a new, free service allowing you to hear the latest news from your personally selected mix of news sources and blogs. Anyone with an MP3 player and Internet access can use it. CEO John Atkinson was kind enough to do a quick Q&A with us as we try and find more ways to make it easier for you to know the news. 1) PimpMyNews is a great name and service.
Bad Pitch Blog
JULY 16, 2008
'Peter Shankman created HARO on Facebook and this media relations tool has grown into a free media source matchmaking service with more than 14,000 members. Peter has a really big tool, but he wants your help in making it bigger. What? Here’s the deal. The more reporters that use HARO, the more valuable it is for you. So tell your media contacts about HARO.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
Bad Pitch Blog
JULY 16, 2008
'"Does it look like a pitch, Brad?" Um, yeah, I guess it does. Watch this space to see what the Bad Pitch Blog looks like.
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