Sat.Jun 26, 2021 - Fri.Jul 02, 2021

article thumbnail

Five Tips to Successfully Communicate SPAC News | Business Wire Blog

Business Wire

2021 has been a big year for Special Purpose Acquisition Companies (SPACs). As of May 2021, more than $100 billion has been raised in SPAC public offerings. However, SPAC issuances often come with communications challenges. SPACs are shell companies organized by sponsors and structured to move to IPO and a subsequent merger with, or acquisition of, an existing operating company within 24 months.

article thumbnail

A Toast To Independent PR Agencies

ImPRessions - Crenshaw Communications

It’s nearly Independence Day, which is a good time to reflect on what independence means in the business of public relations. Lots of ad and PR agencies tout their independent status in their marketing. Judging from a quick review of the websites of midsize PR firms, most think it’s a differentiator. But what does the label really mean? Is independence a meaningful benefit or just so much PR?

Agency 421
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Behind the scenes at Hearst UK; the PR team growing the most influential lifestyle media

The Resolution Blog

Media readership and influence is one of the most important elements of PR planning, but who is responsible for growing that influence? In this episode I interview Effie Kanyua, the Director of PR & Comms at publisher ‘Hearst UK’ which includes Harper’s Bazaar, ELLE, Good Housekeeping, Cosmopolitan, Men’s Health and Women’s health, media titles many […].

Media 296
article thumbnail

Sports Public Relations: How to Do Sports PR (w/ Examples)

Prowly

The story behind the story defines sports public relations better than any other industry. Wins and losses are just one part of sports. Teams, athletes, coaches, and broadcasters benefit from sports PR because specialists share stories that attract fans, often for generations. Further, annual sports events depend on publicists to communicate their missions as well […].

Sports 211
article thumbnail

The Upside of Leaked Internal Communications: 2024 Mini Benchmark Report

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

article thumbnail

How often should you post on social media? (A lot less than Hootsuite is telling you)

Communications Conversations

It’s become one of the most prevalent questions in the social media industry. And, to me, also one of the most frustrating. Mostly because of article’s like Hootsuite’s recent post “How Often to Post to Social Media in 2021” You see, most of these “how often to post” articles always wind up with the same conclusion: you need to post A LOT.

More Trending

article thumbnail

Strategies for More Visibility and Conversions

Ronn Torossian

Many companies tend to face the same or similar problems when it comes to marketing, with small differences between each issue. To achieve marketing success – whether that means more leads, sales, or traffic – means incorporating different strategies, learning more about tools and the target audience, keeping an eye on the competitors, and more. […].

Strategy 195
article thumbnail

4 tips for writing an effective press release in 2021

Agility PR Solutions

All PR professionals should understand how to write effective press releases. Why? Because press releases: Garner media coverage. Are a cost-effective promotion tool. Help launch new products, break news, and manage crises. Boost brand awareness and reputation. Help build backlinks with trusted news sites In short, press releases are great sales tools.

Writing 190
article thumbnail

UK Media Moves including CNN Worldwide, MoneySavingExpert.com, Newsweek and more

Cision

Angela Dewan appointed International Editor for Climate at CNN; Emily White joins MoneySavingExpert.com; Jenny Desborough becomes SEO Reporter at Newsweek.

SEO 178
article thumbnail

10 Things I’ve Learned About Starting a PR Firm During the Pandemic

PRSay

In the early summer of 2020, I decided to resign from my position as head of communications at a medical-research institute in San Diego. It was a well-paid, full-time position with great benefits. I loved the organization and admired the team of professionals with whom I worked, in an industry that benefits human health. Yet, I had been unhappy with the job’s lack of flexibility and professional development opportunities.

LinkedIn 175
article thumbnail

The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

article thumbnail

Using Pinterest to Increase Website Traffic

Ronn Torossian

Pinterest has alluring images of what people like and hence would love to buy. Pinterest has 478 million monthly active users and was able to grow its user base by 19.5% in just three quarters. Users are predominantly female. Six out of ten users are female, and most users use the site for shopping inspiration. […]. The post Using Pinterest to Increase Website Traffic appeared first on.

Pinterest 195
article thumbnail

How agencies can benefit from R&D tax relief to drive innovation

Stephen Waddington

Sophie Smith Agencies can claim a proportion of research and development investment costs against their Corporation Tax. It is an incentive aimed at promoting innovation. Our COVID-19 UK Public Relations report has kickstarted a series of industry conversations about what drives innovation in communication and professional services. More on that to come.

Agency 171
article thumbnail

10 ESG Lessons From the NIRI 2021 Virtual Conference

Cision

Top ESG news and trends IR pros need to know about now.

article thumbnail

6 marketing strategies to boost your brand on YouTube

Agility PR Solutions

YouTube is an incredibly powerful network. Creating a video, optimizing it, and getting it ranked high on Google for any given keyword are the strategies that need to be focused on by marketers. YouTube is a took which marketers should focus on. Some marketing and digital PR strategies for marketing on Youtube: 1. Research Determining a clear direction […].

YouTube 167
article thumbnail

Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

article thumbnail

Declan Kelly affair is not a good look for the PR profession

Steve Barrett on PR

The Teneo CEO’s resignation this week following revelations about inappropriate behavior at a fundraiser in May has put the advisory firm’s whole modus operandi in the spotlight.

Blogging 158
article thumbnail

Behind the scenes at Hearst UK & how PR supports the business

The Resolution Blog

In this episode I interview Effie Kanyua, the Director of PR & Comms at Hearst UK (Harper’s Bazaar, ELLE, Good Housekeeping, Cosmopolitan, Men’s Health and Women’s health) Effie was previously Communications Director at Bauer Media. Before publishing, Effie was agency side at UK agencies, Splendid Communications (when we worked together), Clarity, Weber Shandwick, Talk.Global and […].

article thumbnail

The 5 Most Impressive Press Releases from June

Cision

See why these press releases impressed us the most this month.

Blogging 177
article thumbnail

4 comms visibility tips for self-published authors

Agility PR Solutions

No matter what your career, having the right professional and public image is key to getting ahead. This sometimes can be hard to navigate, particularly if you’re a freelance writer who is trying to balance making an income with keeping your readers interested and following your career. If you are a self-published author who wants […]. The post 4 comms visibility tips for self-published authors appeared first on Agility PR Solutions.

Publicity 158
article thumbnail

Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

article thumbnail

Equine Outreach Successfully Completes the 2021 NAO and ReputationUs Nonprofit Reputation Program

Reputation Us

Each year the Nonprofit Association of Oregon (NAO) and ReputationUs , an Oregon-based reputation management firm, offers one NAO nonprofit member with six-months of pro bono reputation management support (a $14,000 value) through the Nonprofit Reputation Program. In late 2020, Equine Outreach—a horse rescue and sanctuary nonprofit in Bend—was selected as the 2021 Nonprofit Reputation Program recipient.

Nonprofit 148
article thumbnail

Allegory report examines emerging corporate digital risk

Stephen Waddington

A report by Allegory sets out the urgent need for organisations to act on issues related to Corporate Digital Responsibility (CDR) and proposes a framework to support planning. I’ve been working with the team at Allegory to explore the issue of Corporate Digital Responsibility (CDR). We convened a group of experts from academia, industry, think tanks and professional associations to explore this emerging area of organisational risk.

Corporate 141
article thumbnail

Events for Bloggers and Journalists in July 2021

Cision

As we head into the second half of the year, mark your calendar with these upcoming events for journalists, bloggers, and freelancers.

Blogging 156
article thumbnail

Spread the news: Millennials want to do business on chat—and businesses need to catch up 

Agility PR Solutions

Have you heard the news? Business chat isn’t just for customer service anymore. In fact, chat is poised to be the next big thing for U.S commerce, with 82 percent of millennials wanting to make purchases via chat apps like the ones they use to talk to friends and family. Indeed, 88 percent of millennials […]. The post Spread the news: Millennials want to do business on chat—and businesses need to catch up appeared first on Agility PR Solutions.

article thumbnail

Adapting to the Future: The Evolving Role of Crisis Management Firms in a Rapidly Changing World

As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.

article thumbnail

Pitch Ideas

PR for Anyone

PITCH IDEAS. This is going to seem kind of crazy but if you’ve been following me for awhile, you know this. You need to be pitching national publications NOW for stories that will go to print in October. Hard to think that far ahead. That being said, isn’t it worth it to have millions of people learn about your product service or brand? If you want a little head start on what the magazine might already be covering which instantly makes your pitch a warm pitch because you know they ar

Pitching 130
article thumbnail

Voice moves from awareness to application

Stephen Waddington

Voice is evolving from an interface to a distinct channel according to the Voice Consumer Index. Popular applications include search, information, entertainment and travel. Data on the adoption of voice technologies by consumers is hard to find. It’s an area of the media and technology that organisations such as Ofcom or ONS don’t yet track. That has changed thanks to the Voice Consumer Index published by Vixen Labs in partnership with the One Voice Network.

Hotels 138
article thumbnail

UK Media Moves including GLAMOUR, The Sun, The Times and more

Cision

New role for Ali Patony at GLAMOUR; Andy Halls appoined Head of TV at The Sun; George Nixon joins the Money desk at The Times.

Media 156
article thumbnail

How to humanize and personalize financial brands in a post-pandemic world

Agility PR Solutions

Post-pandemic solutions in financial services, and many other industries, will be a hybrid of digital and in-person services as companies evolve from traditional “B2B” and “B2C” services and communications to more personalized “B2I” services and communications—Business to Individuals. In all channels, B2I is defined as gathering and understanding current and prospective customer’s preferences and requirements […].

Financial 158
article thumbnail

Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

article thumbnail

Seniors and Coronavirus

PR for Anyone

How to Be on TV Shows: Think about what is going on in the world right now, what is trending, what holidays are coming up and think about how you can pitch a story around that. Do you have industry insight on what is happening? Are you an expert in an industry that relates to what is happening? If you can relate to current events, use that to get yourself on TV.

Pitching 130
article thumbnail

Only 3% of people think differently with Stan Phelps | On Top of PR podcast

Axia PR

Learn how your brand can achieve competitive separation with our guest, Stan Phelps. Guest: Stan Phelps is the founder of PurpleGoldfish.com. He is a Forbes Contributor, IBM Futurist, and a keynote speaker.

Branding 127
article thumbnail

Friday Roundup: Media Moves at Washington Post, Forbes, and New York Times, New Editor in Chief Announced at StyleCaster

Cision

Alana Peden promoted at StyleCaster, Helier Cheung promoted at WaPo, and more.

Media 120