This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
In the rapidly evolving landscape of innovation, bridging the gap between groundbreaking advancements and public perception is a delicate task. This is where public relations plays a crucial role, acting as the mediator between the complex world of innovation and the public’s understanding. The intersection of technological breakthroughs, scientific discoveries, and societal acceptance requires strategic […] The post The Role of PR in Bridging the Gap Between Innovation and Perceptio
With the new year kicking into gear, experts are weighing in on what PR teams should be looking out for in 2024. Those who work in PR and media have seen a whirlwind 2023. We’re getting a handle on how to use generative AI ethically and with impact , riding the waves of an evolving social media landscape, and navigating unpredictable news cycles.
It’s January 2024, officially back to work. But before you dive into your next PR campaign its important to consider focus and development for the year. What do you as an individual, your team and as a collective industry need to work on to move forward and succeed this year? I have enlisted the help […] The post 2024 Public Relations Forecast appeared first on PR Resolution — by CoverageBook.
Would you like to learn more tips for reaching your readers and getting the word out? If so, then join PRSA and Ann Wylie at one of their 2024 writing classes. You’ll learn to write better headlines, leads, stories and more. Save $100 with coupon code PRSA24. APRs: Earn accreditation renewal credits. Whatever your plans/goals/intentions are for 2024, these writing resolutions will help you achieve them: 1.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
Consumer technology companies have become a necessary part of daily life. They have revolutionized communication, work, and entertainment. However, this rapid growth has raised cybersecurity concerns. These innovations create new entry points for potential threats. What ͏is consumer͏ technology? Consumer technology refers to the range of ele͏ctronic devices, software applications, and services designed for personal […] The post Addressing Cybersecurity Concerns With Your Consumer Technolog
Maintaining ethical conduct is crucial for success in public relations. According to the Public Relations Society of America, ethical behavior builds trust, credibility, and promotes positive relationships with stakeholders. It ensures transparency, honesty, fairness, and responsibility in all communications and actions. In this article we will cover the importance of ethical behavior in public relations […] The post The importance of ethics in PR: Why ethical conduct is critical to succ
Maintaining ethical conduct is crucial for success in public relations. According to the Public Relations Society of America, ethical behavior builds trust, credibility, and promotes positive relationships with stakeholders. It ensures transparency, honesty, fairness, and responsibility in all communications and actions. In this article we will cover the importance of ethical behavior in public relations […] The post The importance of ethics in PR: Why ethical conduct is critical to succ
This year, our PR team published dozens of blog posts, sharing PR insights and unpacking trends from a variety of perspectives. They’re based on the experience and direct observation from people at all staff levels. And 2023 has certainly been a year of wild experiences for PR professionals. We’re not just talking about ChatGPT – although the Crenshaw team has been early and vocal in proclaiming Chat GPT’s usefulness for PR.
The content readers viewed the most were largely about the topics of generative AI in PR and marketing – with a touch of Twitter and a sprinkle of marketing budgets In 2008 I came home from a long deployment to find the PR and marketing world had changed. Blogs were raging. Social media was blossoming. And the media landscape was evolving. That next spring I started this blog, largely as a means of professional development.
Hello, declutter enthusiasts! Ready to kick off the New Year with a fresh and organized start? As a lifestyle expert, here to sprinkle some magic on your home and help you declutter like a pro. We’re going to dive into a room-by-room, section-by-section adventure, turning your chaos into calm, one brilliant idea at a time. So, buckle up and let the decluttering extravaganza begin!
It’s no secret that the traditional public relations landscape is undergoing a significant transformation fueled by technological advancements like AI. In fact, a 2023 survey found that 61 percent of PR professionals use AI or are interested in using AI in their daily work. The profession is in the midst of an accelerated urgency to […] The post PR in 2024: 4 ways technology will change the PR landscape in the year ahead appeared first on Agility PR Solutions.
Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.
Crenshaw Communications, a Mod Op company was recently recognized by the New York Chapter of the Public Relations Society of America (PRSA) and the Ragan PR Daily Awards for the agency’s work with sales tech provider Chili Piper.The campaign went beyond day-to-day product PR to recognize Chili Piper’s extraordinary work for Ukrainian refugees. An inbound conversion platform for B2B revenue teams, Chili Piper tasked our team with developing a media relations strategy to generate awareness for its
This content is password protected. To view it please enter your password below: Password: The post Protected: 5 MEDIA TRAINING LESSONS FROM THE DISASTROUS TESTIMONY OF MIT, HARVARD AND UPENN PRESIDENTS appeared first on Maccabee Blog.
Stacy Kehren Idema is an entrepreneur, business advisor, mentor, and the founder of The Global Collective – an initiative that strives to harmonize the individual strengths of masculine and feminine business leaders in an effort to harvest the greatest potential success for companies and individuals. In her appearance on the podcast, Stacy discusses the challenges that women face in the corporate world – namely, the prevalent perception that women are vying for a controlled and limited share of
So, you’ve just launched your new app and feel pretty good about it. That’s great! But of course, your work is far from over. Once you release, you also have to promote and build a following to give that app the best shot at being successful. People need to be excited about learning more about […] The post How to create compelling app marketing videos: Your app’s path to success appeared first on Agility PR Solutions.
Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.
This year's Pop-Tarts Bowl welcomed a new first in sports history–an edible mascot. Find out more on a recent viral mascot marketing moment with Strawberry the Pop-Tart and how fellow snack brands have responded with Justin Liggin. Read more on the giant food fun in this post!
Stacy Kehren Idema is an entrepreneur, business advisor, mentor, and the founder of The Global Collective – an initiative that strives to harmonize the individual strengths of masculine and feminine business leaders in an effort to harvest the greatest potential success for companies and individuals. In her appearance on the podcast, Stacy discusses the challenges that women face in the corporate world – namely, the prevalent perception that women are vying for a controlled and limit
The world today has become quite fast-paced. As employers strive to scale the heights of success, employee relations are becoming more and more crucial. Hiring the right employees is great, but things should not stop here. As an employer, you are tasked with the responsibility to ensure that your staff members are satisfied and that […] The post Tips for using PR, social media, and other tools to maintain positive employee relations appeared first on Agility PR Solutions.
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
This is a guest post from Marshall Manson, a globally-minded communications and marketing leader with more than 25 years of experience building and managing businesses. He was most recently a Partner at Brunswick and was previously UK CEO of Ogilvy PR. He is an Advisor to Newswhip. 2024’s year of elections Here is the least surprising data point of the year so far: When it comes to interest in elections, the U.S. dominates.
2023: the crazy year in media that brought us smarter text-generating AI , the death of the Twitter blue checkmark , a surprise Twitter rebranding , and the closure of multiple media websites.
This blog is provided by the IPR Organizational Communication Research Center Formal organizations are considered the central institutions of modern society. We exist with and through them as they organize and structure our life from the beginning through to the end. New technology has created different challenges for all types of organizations.
Recently, the USPS announced a new mail volume growth incentive for first-class mail and marketing mail. The objective of the incentive is to encourage marketers that use the direct mail channel to increase qualifying first-class mail and marketing mail volumes to lower their overall postage costs on the incremental growth in 2024. This incentive, along […] The post How to leverage USPS’s incentives for effective direct mail marketing in 2024 appeared first on Agility PR Solutions.
Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
It's 2024 and the global communications experts of the Public Relations Global Network have shared their insights into what's to come this year including advancements in AI, event-planning, sustainability and more. Take a look!
Even if there’s still plenty of time until the hot music festivals start, concert press releases are already being published, allowing fans ample time to prepare. Find out what these announcements really bring to the stage. Learn how to craft attention-grabbing releases from the right words to perfect timing. And check out our tips on […] The post How to Write a Concert Press Release (Examples and Template) appeared first on Prowly Magazine.
By Ann Wool Lately I have become increasingly proud of being a GenXer. It’s my tribe! As youth we were called the slacker generation. To be sure, I don’t feel in the least bit slackerish. And, the GenXers I know aren’t slackers either. There are approximately 65 million of us, hovering in the… Continue reading GenExer Message to Millennials and GenZ: Don’t Overlook Us The post GenExer Message to Millennials and GenZ: Don’t Overlook Us appeared first on Culpwrit.
As the challenges with digital transformation and AI integration continue to pile up, new research suggests a more organic core issue is the biggest obstacle brands and businesses face today—managing its people. The pandemic forced organizations to clearly define priorities around employee health, safety and flexibility, while escalating social issues and brand purpose initiatives shaped […] The post People management is the biggest obstacle for 7 in 10 companies, HR professionals say: Fin
As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.
Brands are connecting with loyal customers and building trust with the help of user-generated content, (UGC), on social media. Learn more about UGC and how brands can leverage this strategy effectively in this post from Justin Liggin.
Several workplace trends might require organizational leaders to revamp their strategies, a recent Gallup report says. Here are some of the insights: 1. Worker stress remains high. Employee stress has remained at record-high levels since the pandemic, with implications for worker productivity, well-being and longevity. 2. Employee engagement slowly recovers.
The Evolution of SEO: From Keywords to Intent The landscape of search engine optimization (SEO) is continually morphing, reshaping how we interact with the digital world. Just a decade ago, SEO was a game of keyword stuffing and backlink farming, but today, the focus has shifted toward user intent and experience. This evolution underscores a fundamental shift in how search engines like Google interpret and prioritize content.
We organize all of the trending information in your field so you don't have to. Join 48,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
243 
Let's personalize your content