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Public relations (PR) is an exciting and dynamic field that requires a combination of skills and knowledge to excel. PR professionals are responsible for managing the reputation of their clients, whether they are individuals, organizations, or brands. There are a few things that PR professionals that are new to the industry should know about to […] The post How to Grow Your PR Career appeared first on.
Learn how to streamline your business processes and workflows to increase efficiency and productivity. Streamlining PR tasks involves simplifying complex or unnecessary steps, and can be achieved with a variety of approaches and modern technology platforms. Discover the benefits of streamlining and gain insights on how to optimize your organization’s processes.
Is your business in need of a PR boost, but you're unsure on whether or not to hire an agency or a Freelancer? Look no further! A Freelancer may be the answer to your business needs as you will not only save costs, but gain increased flexibility and media opportunities. Let's investigate why using a PR Freelancer may be the perfect choice for the scope and effectiveness of your business efforts.
After years of traveling back and forth to Las Vegas and seeing Terrible business billboards, casinos and gas stations, Abbie Fink decided to find out the meaning behind the signs. She shares the story behind the business and what makes Terrible's one of the most recognizable brands in Vegas in this post.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
Writing a book or a paper can be one of the most difficult things somebody does in their life. It takes a lot of time and a lot of effort. The worst part is that some authors do not know if anybody is even going to end up reading what they. Read More The post The Ultimate Guide to Publishing Your First Publication appeared first on eReleases.
Earnings releases are pivotal stories told by investor relations (IR) teams, providing an unparalleled opportunity for companies to share their financial narratives. These releases not only convey quarterly results but also offer vital details regarding activities and progress.
Earnings releases are pivotal stories told by investor relations (IR) teams, providing an unparalleled opportunity for companies to share their financial narratives. These releases not only convey quarterly results but also offer vital details regarding activities and progress.
In recent years, there has been a growing trend of people who are actively trying to reduce their exposure to social media influencers, known as ‘ de-influencers ’. While influencer PR & marketing has been a popular tactic for brands to reach their target audience, de-influencers are actively avoiding or even blocking social media influencers. W hat does this mean for organizations who want to use influencer PR to enhance their brand awareness ?
Demographics Unmasked: How Male Consumers Shape Bud Light’s Narrative In the realm of marketing and advertising, data-driven insights are paramount to success. When it comes to maximizing sales, brands, advertisers, and media, brands need to tap into the power of consumer conversations. In this article, we delve into Bud Light’s TotalSocial data, exploring how offline […] The post Bud Light’s Battle with Offline Sentiment and Its Ripple Effect appeared first on Agility PR
In today’s highly connected world, a positive brand reputation is an asset for nearly any business. One way to help build a strong brand is through strategic press relations resulting in earned media coverage. By effectively engaging with the media, businesses can amplify and add substance to their brand narrative, while building the kind of credibility that paid media often doesn’t buy.
Technology’s continuous advance is affecting every profession, including public relations. In recent years, especially in 2023, all the talk has been about generative artificial intelligence (AI). In public relations, generative AI has the potential to automate routine tasks such as writing press releases, social media posts and email pitches, thus allowing practitioners to focus on strategic, big-picture work.
Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.
A survey of 3,000+ finds 75% of journalists say the top action any PR person can take is to understand a reporter’s target audience and what they find relevant; journalism statistics show reporters worry about accuracy, credibility and keeping pace amid more work and fewer resources Most PR professionals say media relations is getting harder. It’s been trending in that direction for years.
When PR professionals struggle to engage with audiences in a rapidly evolving digital landscape, it hinders meaningful connections with stakeholders. Traditional communication methods often fail to meet the expectations of tech-savvy audiences who demand instant responses, personalized interactions, and round-the-clock availability. ChatGPT, an advanced AI language model, revolutionizes PR by enabling life-like conversations and empowering […] The post Unleashing the power of ChatGPT: The
Is your business in need of a PR boost, but you're unsure on whether or not to hire an agency or a Freelancer? Look no further! A Freelancer may be the answer to your business needs as you will not only save costs, but gain increased flexibility and media opportunities. Let's investigate why using a PR Freelancer may be the perfect choice for the scope and effectiveness of your business efforts.
In this episode, we’re talking with the incredible Jean Chatzky, CEO of HerMoney.com. We dive deep in how to help our young adult children make smart financial decisions as they venture off on their own. She gives tips for instilling financial literacy and budgeting starting from when they are in high school and throughout college and how parents can continue to support them as they spread their wings into adulthood.
Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.
Watch out for faulty domains and untrusted links in this targeted cyberattack. It’s important to practice cybersecurity best practices to keep your company’s information safe on the web. We’ve already covered many cybersecurity threats, such as spear-phishing , human error , vishing , internet downloads , computer theft , and several others. There's a new cybersecurity breach tactic, however, that you need to be aware of: web spoofing.
With COVID disappearing in the rear-view mirror, this year’s celebration of communications and marketing is set to be bigger and better than ever – in more ways than one.
Like May flowers, Bulldog’s traffic blossomed last month, with some high-visibility posts from our contributors. These terrific writers tackled a wide range of comms topics, including AI use cases and warnings to heed, tips for increasing content visibility and gaining business exposure, insights on crafting an eco-friendly PR strategy, best practices in media pitching, and […] The post ICYMI: Bulldog’s Top 10 most popular posts in May appeared first on Agility PR Solutions.
In this episode, we’re talking with the incredible Jean Chatzky, CEO of HerMoney.com. We dive deep in how to help our young adult children make smart financial decisions as they venture off on their own. She gives tips for instilling financial literacy and budgeting starting from when they are in high school and throughout college and how parents can continue to support them as they spread their wings into adulthood.
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Just as PR pros abide by a code of ethics, Rayna Burgett agrees in that there should be a code of ethics for AI as well. Read more in this blog post with insights from PRSA webinar, “The Intersect of AI and Public Relations.
An example of applying a task-based innovation process to research management workflow. Bruno Amaral wrote in his Substack newsletter recently about research and knowledge management systems and the fragile process of building new knowledge. It immediately caught my attention. Almost two years into my doctoral studies, I have found it increasingly difficult to track all the material I’ve reviewed related to my research studies.
The customer voice has always been important, but with the growing influence of online reviews as a trusted resource for buyers, it matters more today than ever before. Surveys are a proven and cost-effective method of generating publicity based on that voice, yet many public relations professionals and marketers struggle with creating and maximizing coverage […] The post 10 tips for PR pros and marketers for writing powerful survey press releases appeared first on Agility PR Solutions.
Rose Minutaglio is a Senior Editor at ELLE Magazine overseeing features and projects about women's issues. Rose has written for a number of well-known lifestyle publications including Esquire, Cosmopolitan, Harper’s Bazaar, Town & Country, and PEOPLE magazine. During the episode, Rose shares the reasons why she automatically deletes pitches, she talks about the Clothes of Our Lives column, how to format your pitch using short paragraphs, and more.
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I was sitting with Francis Ingham at the elite Bucks Club in London recently, just in the foyer having a cocktail before dinner, when a stylish waiter in a white jacket, gloves and bow tie came in, turned to me, and remarked amazed, "Oh, sir… You are seated at Her Majesty the Queen's sofa. She was watching the cricket championship exactly from here sometimes.
By Makenzi Jordan Rodriguez Gone are the days of 100% in-person meetings, as most of us now work from home or in a hybrid work environment. Just like with in-person business meetings, meeting etiquette extends to Zoom, with a few new considerations. Photo courtesy of Pixabay Here are some tips for being polite in a video meeting: 1. Join on time. Punctuality is important!
Not everyone is suited to a career in public relations. It takes a singular kind of person to truly fit in and make the most of their skills within the unusual field. There are a series of particular qualities that a person should possess if they intend to not only apply for but excel within […] The post 4 critical qualities you need to break into the PR industry appeared first on Agility PR Solutions.
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