Agility PR Solutions

DECEMBER 19, 2022

Starting a public relations career can be rewarding. But at the same time, it’s a challenging, highly competitive field. If you’re thinking of a change in career or looking to enter the field of PR, this article provides information on the key steps you should take to launch your career. Keep reading to find out […]. The post PR career guide: How to get started, required skills, and what to expect appeared first on Agility PR Solutions.

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Agility PR Solutions

DECEMBER 18, 2022

Good work matters, especially when an agency is making money. But when things turn sour and the bottom line at an agency is red, no one is safe because the fastest way to cut losses is to trim the staff and reducing salaries is the fastest method of doing so. In many cases, it’s the […]. The post Client relationships: The one PR lesson you should always remember appeared first on Agility PR Solutions.

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Agency Publicity 148

The Hoyt Organization

DECEMBER 17, 2022

Technologies and methods of communication are constantly emerging as we move further into the 21st century. The public relations industry has seen many changes in recent years, and these trends are only expected to continue in the years ahead. 7 Public Relations Trends For 2023 Here are the newest PR trends that will shape the […]. The post Public Relations Trends For 2023 appeared first on The Hoyt Organization.

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Sword and the Script

DECEMBER 20, 2022

Marketing and PR predictions aren’t merely forecasts, but often a reflection of our aspirations and perhaps advice – mistakes we’ve made we’d like to help others avoid. “Be careful whose advice you buy, but be patient with those who supply it. Advice is a form of nostalgia: dispensing it is a way of fishing the past from the disposal, wiping it off, painting over the ugly parts, and recycling it for more than it’s worth.”. ~ Baz Luhrmann, The Sunscreen Song, 1998.

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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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NewsWhip

DECEMBER 21, 2022

It’s been a busy year for brand coverage, with what feels like years worth of media packed into 12 short months. In this blog, analyzing the top brand stories from 2022, we’re going to share the dominant brands, themes and voices driving public engagement. Before we dive into the data, we have to recognize the Elon Musk in the room. Twitter dominated attention.

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5W PR

DECEMBER 18, 2022

Incorporating content marketing and public relations efforts can generate very valuable results for companies. However, it’s important for companies to know that integrating both of these spheres and systems is based on the structure of the company, as well as the resources that the company has available. Nevertheless, to get started, companies need to know the basics.

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Stern + Associates

DECEMBER 20, 2022

As a public relations professional, one of the most effective ways to elevate your client’s expertise and visibility is through podcasts. Podcasts have a dedicated and engaged audience and provide the opportunity for in-depth, authentic conversations delivered directly to the listener. They allow your client to offer a more personalized experience for listeners while sharing their areas of expertise.

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Business Wire

DECEMBER 20, 2022

It would be a massive understatement to say that 2022 will not be remembered fondly by investors and the Wall Street community. Geopolitical turmoil, the ongoing COVID-19 pandemic, a soaring US dollar, supply chain disruptions, and other factors drove inflation and reduced consumer confidence, resulting in value destruction in the hundreds of billions of dollars.

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Ronn Torossian

DECEMBER 23, 2022

What used to be considered as a way for companies to reach other members of their industries in the past, has evolved into a very important strategy for developing a company and its brand. Thought leadership has managed to become a very valuable tool in the public relations toolbox, that any company can use, as […]. The post Creating an Effective Thought Leadership Strategy appeared first on.

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Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

Media

Agility PR Solutions

DECEMBER 20, 2022

There’s been quite a bit of hype about the metaverse—it’s the next big thing, it will transform how companies engage with customers, it will change the way we do business. At its most basic, the metaverse simply integrates the physical and digital worlds, enhancing both through virtual worlds or simple contextual overlays on our real […]. The post Embracing the metaverse: A bold way to improve customer experiences appeared first on Agility PR Solutions.

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PRSay

DECEMBER 23, 2022

A new artificial intelligence chatbot that can write seemingly authoritative answers to people’s questions — and even compose essays and poems — is causing excitement and raising alarms. As CNET reports , the bot called ChatGPT lets you type questions, which it then answers in conversational, if somewhat stilted language, derived from information on the internet.

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Culpwrit

DECEMBER 19, 2022

Time flies: Culpwrit is wrapping up its 14th year and nearing 1,500 posts. It was the early spring of 2008 when three interns led by Kevin Saghy pitched the idea of this blog to yours truly, who at the time headed the Chicago office of Ketchum. That winning pitch was more life changing than… Continue reading Top 10 Posts of 2022 Focus on Self Improvement, Job Search and DEI.

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PR Fuel

DECEMBER 19, 2022

Did you know that around ninety-five percent of all product launches end up failing? If you try to plan a product launch without implementing the most effective launch strategies, it is possible that you will not be successful. This is why it is a good i. Read More The post 8 Effective Tips for Launching a Product appeared first on eReleases.

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Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Pitching

Agility PR Solutions

DECEMBER 22, 2022

Business data has become a company’s most valuable resource, and security is rightfully the top concern for managing that data—we’ve seen several examples of mismanagement turn into high-profile PR disasters—but exactly how to do that is often misunderstood. A new survey report from enterprise software firm Rocket Software explores the urgency and top priorities when […].

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Prowly

DECEMBER 22, 2022

Last month, public relations professionals from all over the world traveled to Texas for ICON 2022, an annual event hosted by the Public Relations Society of America (PRSA). We were more than happy to join them all there because we just had to celebrate and support the return of PR events! What are PRSA and […]. The post The Wrap-Up: Our Experience at the PRSA ICON 2022 Conference appeared first on Prowly Magazine.

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HMA Public Relations

DECEMBER 19, 2022

Happy #MediaMonday! Our latest feature comes to us from Kelton Wells, executive producer for PBS Utah and a new board member for the Rocky Mountain Chapter of NATAS. Learn more about Kelton, his career in news, his favorite things to do and more in this post!

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Ishmael's Corner

DECEMBER 20, 2022

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Is it just me or does it feel like there’s been an acceleration of time since the pandemic slammed the world in early 2020? I can’t believe we’re already counting down the days to the year’s end. In a year that marked the Agency’s 35th anniversary, we had our best year ever.

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Brand

Agility PR Solutions

DECEMBER 19, 2022

In new Europe-based research, Visa reveals that the cost-of-living crisis and impacts of climate change are causing people in the UK to rethink their current purchasing habits and look for more sustainable ways to buy and sell products and services. The survey, conducted by Opinium, found that 90 percent of consumers surveyed across the UK […].

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5W PR

DECEMBER 21, 2022

Many companies prefer to promote themselves on platforms such as Instagram or even TikTok as of late, however, that’s not always the best possible choice as the right choice is going to be whichever platform the audience that the company is trying to target prefers to use. That’s why plenty of companies should actually be promoting themselves and connecting with their audiences on platforms such as Facebook or Pinterest instead.

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HMA Public Relations

DECEMBER 20, 2022

Never underestimate the power of a good surprise. In this blog post from Alison Bailin, she recounts some surprise experiences she has had in the past week and shares how to infuse a little positive shock in your organization. Read more!

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Reputation Us

DECEMBER 19, 2022

Happy Holidays, All…From ReputationUs. Wishing everyone a Mariah Carey-free silent night. An insightful Wall Street Journal article about the bad reputation Mariah Carey’s song receives. From the Wall Street Journal. All They Want for Christmas Is to Stop That Mariah Carey Song. Christian Graham doesn’t want a lot for Christmas. In fact, there is just one thing he needs.

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As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.

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Agility PR Solutions

DECEMBER 21, 2022

With the FIFA Men’s World Cup finals winding up last weekend, MediaPost recently reported that “through the quarterfinals round of the 2022 FIFA World Cup in Qatar, an estimated $213.6 million in national TV advertising was placed on the Fox TV networks and NBCUniversal’s Telemundo channels” that resulted in a collective 8.4 billion impressions.

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Mindful Marketing

DECEMBER 18, 2022

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing We’ve all said things we later regretted. Fortunately, a personal apology can often atone for such individual indiscretions. Advertising gaffes, which may reach millions, are much more damaging and difficult to roll back, so why do some of the world’s most creative companies and brightest people continue to make promotional faux pas, and what can be

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HMA Public Relations

DECEMBER 21, 2022

There are many ways you can give back without making sizable money donations and organizing large events. Find out how you can help in this blog post from Rayna Burgett.

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5W PR

DECEMBER 23, 2022

It’s no surprise that most of the content that people consume online these days is visual, whether that’s going to be photos and images, videos, or infographics , so it should be no surprise that companies that want to generate more attention and loyalty need to create memorable visual content for their audiences The good news is that, today, creating this content is much easier than it used to be, given the advancement in both hardware (phones, microphones and video cameras) and editing s

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Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Agility PR Solutions

DECEMBER 22, 2022

When seeking to recruit the top talent in any industry, it is important to understand the recruitment process in much the same way as you would when marketing your company to grow a consumer base. You want to be seen as being miles ahead of the competition and in this respect, public relations plays a […]. The post Why PR should be an important element in recruitment appeared first on Agility PR Solutions.

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Solo PR Pro

DECEMBER 20, 2022

Just because you’re a solo PR pro doesn’t mean you’re in this alone. There’s a whole community of like minded people you can lean on to achieve your goals. In this series, we ask five Solo PR Pro Premium members to share their best tips, tricks and resources for managing their solo business. 5 solo PR pros share their No. 1 business goal for 2023. We asked our panel of solo PR pros to share one of their business goals for the year ahead. 1.

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HMA Public Relations

DECEMBER 22, 2022

New data has revealed what Gen Z consumers are looking for when it comes to brand messaging. Find out more on how to market to this demographic in this post from Justin Liggin.

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