Onclusive
JULY 13, 2021
Would it be valuable to understand how your messages get amplified on social media and drive website actions? How about to see whether your competitors are using identical or similar messaging? NEO Messaging can give you that insight by tracking the performance of your designated soundbites across all news sources worldwide so you can quickly see which messages are resonating with both the media and your target audience(s).
Cision
JULY 14, 2021
How PR pros can be proactive allies to the non-binary community.
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ImPRessions - Crenshaw Communications
JULY 14, 2021
Some companies in the B2B tech space who have just begun to use strategic public relations may not be know the full value that conference speaking engagements and industry awards offer. Here at Crenshaw, our client base of high-growth tech organizations have found that earned speaking opportunities and industry recognition build credibility and visibility for their brand.
Business Wire
JULY 16, 2021
The reader experience dominated our popular blog posts for the second quarter of 2021. Insights and takeaways featured industry experts, a deep dive into how the pandemic affected the journalism industry, and tips on enhancing your press releases. Business Wire’s top 10 most widely read and shared blog posts for Q2 2021 are featured here.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
Stephen Waddington
JULY 16, 2021
The COVID-19 Communications Advisory Panel report sets out critical skills for practitioners as society learns to live with COVID-19. It's a must read for personal development. It is no surprise that demand for public relations roles is booming. Practitioners have been at the forefront of helping organisations respond to the COVID-19 pandemic. Reuben Sinclair was among several recruiters that reported increasing demand talent in January 2021.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Agility PR Solutions
JULY 15, 2021
Customer satisfaction used to be the measure of how happy a customer is with a company’s products or services. Nowadays, there’s more to customer satisfaction than meets the eye. To fully satisfy your customers, you need to give them a complete experience of interactions with your company. From how the product/service is marketed to how […]. The post 7 ways to use PR to improve customer satisfaction appeared first on Agility PR Solutions.
Ronn Torossian
JULY 14, 2021
To help businesses’ social media strategies thrive, certain posting strategies need to be adopted. Social media has become critical for people who are staying at home during the pandemic. It is now more powerful than ever as a marketing tool. There has been a 74% lift in social media spending in marketing budgets. It cannot […]. The post Social Media Marketing Content appeared first on.
Muck Rack
JULY 16, 2021
Working for a company whose values don’t align with yours?
Sword and the Script
JULY 13, 2021
Top communications challenges are 1) too many priorities 2) cutting through the noise and 3) working with “leaders that don’t understand comms” (36%) – educating execs is “superpower” . When businesses face a problem they don’t know how to solve, it tends to turn to one of two departments for help: legal or communications. By the looks of the 2021 JOTW Strategic Communications Survey results, that’s never been truer than today.
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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.
Agility PR Solutions
JULY 13, 2021
Influencer marketing notched up its own marketing influence during the COVID crisis, as consumers found the reliability of influencers to be more trustworthy than the brand marketing they encountered. New research from micro-influencer marketing platform SocialPubli reveals that TikTok’s sustained, massive growth resulted in increases in content creation and consumption during the period—making it a […].
Ronn Torossian
JULY 13, 2021
Recently, one of the biggest electronics cigarette companies in the United States, JUUL, has been facing various lawsuits from different US states for promoting products to minors. Attorneys involved in these cases have been claiming that for many years the company has been targeting very young people including teenagers with the highly addictive E-cigarettes.
Stephen Waddington
JULY 14, 2021
The Institute of Development Studies has developed guidelines for inclusive storytelling. Subjects should have an active part in how their story is told. Natalie Orringe, head of communications and engagement, Institute of Development Studies Statues, the Royals, gender identity, rainbow flags. In the last months, the debate on how we use language, terminology, and symbols in everyday life has gone mainstream.
Critical Mention
JULY 13, 2021
NEW YORK — Critical Mention — the leading all-in-one earned media monitoring and intelligence platform — has released Instagram tracking as part of its Earned Media Suite. The new release adds to the platform’s already robust Social Media Monitoring offering, which also includes Facebook, Twitter and YouTube. In addition to Social Media Monitoring, Critical Mention also offers monitoring for the most expansive set of TV and Radio Monitoring for stations in North America.
Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.
Agility PR Solutions
JULY 12, 2021
There’s been an increase in inappropriate or misleading user-generated content (UGC) online since the onset of the COVID crisis, and it has caused consumers to have trust issues with brands, reveals new research from CX and digital solutions firm TELUS International. Over half (54 percent) of respondents in the firm’s latest survey say they have witnessed […].
Ronn Torossian
JULY 12, 2021
Public relations and email marketing are important strategies that can help build a company’s or brand’s image in the eyes of the public. While both strategies have different modes of operations and different objectives – they can be used together to create a more effective marketing strategy. In fact, email marketing can be a vital […].
Cision
JULY 15, 2021
Back-to-school will be here soon, so our latest roundup features a few standout news sites for kids and teens to help them follow current events.
PRSay
JULY 14, 2021
This fall, PRSA presents ICON 2021 in person and online. Beginning on Oct. 4, the conference offers virtual educational sessions, networking, career fairs and more. ICON continues on Oct. 17-19 at the Orlando World Center Marriott in Orlando, Fla. Find more event details here. It’s shaping up to be a hectic day for Yamiche Alcindor , the “PBS NewsHour” White House correspondent.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Agility PR Solutions
JULY 15, 2021
“Even before COVID-19, the podcast industry was seeing rapid growth, with monthly listeners reaching 645mn globally in 2019 and advertising revenues growing at a double-digit rate; industry revenues are poised to more than double by 2024,” according to PwC’s Entertainment & Media Outlook 2020-2024. Good news for podcast advertisers: we have strong evidence that the […].
Muck Rack
JULY 14, 2021
Introducing Preferred Pronouns in journalist profiles
Cision
JULY 15, 2021
Anna Isaac has joined The Independent as Economics Editor; Joe Rimmer appointed Head of Football at the Liverpool Echo; James Dean has joined Insider UK as Deputy Editor, Business.
PR for Anyone
JULY 14, 2021
In business today it’s vital that you share your story. People want to know who they are working with. They want to understand who that person is and why the person does what they do. Sharing your story allows potential clients and customers to relate with you. It’s also something the media can use in their story – your story. It gives them more background and make their segment, interview, story have deeper meaning and connection.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Agility PR Solutions
JULY 14, 2021
A successful social media campaign requires more than just whipping up posts daily. Even with increased social media awareness, 47 percent of marketers find it hard to develop successful social marketing strategies. Why? That’s probably because of a lack of understanding of core marketing theories: Source: Sprout Social Marketing theories give you a deeper understanding […].
Landis PR
JULY 12, 2021
By Brianne Miller, LCI. The image of the sportswriter’s world is pretty limited to those of us on the outside — endless hotdogs at the ballpark, squabbles in the locker rooms and tough-talking reporters jostling for the biggest story. Steve Kettmann paints a different story in a book of essays dedicated to the memories of ESPN’s Pedro Gomez, a beloved sports reporter who passed away suddenly in February 2021.
Cision
JULY 13, 2021
Jamil Anderlini to be Editor-in-Chief of POLITICO Europe; Joshua Taylor recently promoted to Deputy Head of News at Daily Mirror; Josh Stephenson made Deputy TV Editor & Senior Staff Writer at Metro.
Muck Rack
JULY 13, 2021
How Group Nine Media uses Muck Rack to achieve PR goals
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As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.
Agility PR Solutions
JULY 11, 2021
Starting a new business or introducing a new product always involves risk. A company can never know for sure how popular its brand or its latest product will be. Building a strong customer base via public relations can help you succeed. Enlist the help of the public Sales forecasting for a new product is tricky. […]. The post 5 ways to jumpstart sales with good public relations appeared first on Agility PR Solutions.
Bianchi Biz Blog
JULY 12, 2021
In case you’ve missed any, here’s a recap of our most recent Meet the Media profiles: Jordyn Grzelewski, Autos & Business Reporter at The Detroit News. Roberto Baldwin, Freelance Automotive & Tech Journalist. John Baxter, Freelance Writer. Nicole Wakelin, Freelance Automotive Journalist. Nathan Bomey, Business Reporter at USA TODAY.
Cision
JULY 16, 2021
Claire Stern joins ELLE, Janelle Okwodu promoted at Vogue, WSJ announces new coverage, and more.
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