This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Margo Neely she is the Chief Creative Officer of Neely & Daughters a New York based start-up business consultancy. She is also the creator of the Neely Air TR-808 “Disturb the Peace” drum machine shoe concept: a digital tap shoe (of sorts) that allows the user to create digital beats and rhythms with movement. This […] The post How a musical shoe led to a PR investment firm appeared first on PR Resolution — by CoverageBook.
A survey by Muck Rack found 78% of journalists say Twitter is the most valuable network; 7 in 10 journalists still use Twitter to find sources Too many organizations treat PR and social media as separate things. Yet year after year and study after study show reporters and journalists are active and engaged on Twitter. So, if you want to earn their attention, or if you are investing money in PR – specifically for media relations – then your company should be active on Twitter too.
The digital landscape is constantly evolving. With the diversification of media platforms, including online media, social media, and short video content, public relations has been profoundly impacted, presenting new avenues for engagement. Traditional press releases alone are no longer sufficient. PR professionals must prioritize crafting authentic human narratives to establish deeper connections with their target […] The post 7 important PR trends driving the industry forward in 2023 appe
The Sunday Times Mark Borkowski, the PR expert, said Johnson was getting ahead of the curve in a way that will, at least, feed his base supporters. “He’s carved out his narrative, which many, many people will buy into because he’s a personality,” said Borkowski. “Chris Bryant [the Commons’ standards committee chairman] said, ‘People should read the report and see for themselves’.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
Staying ahead of the curve in the fast-paced public relations world is crucial. PR firms must comprehensively understand their industry and specific requirements when working with legal clients. PR professionals can adeptly navigate the realm of legal communications by recognizing the unique challenges and dynamics at play. This article will explore seven essential insights PR […] The post 7 things PR firms should know about their legal clients appeared first on Agility PR Solutions.
You’ve probably heard of greenwashing, but have you heard of greenhushing? It’s the latest term gaining traction in the ESG world, plastered across more and more news headlines and conference agendas each day. But what is greenhushing, and why should you care? What makes this term different from any of the other (seemingly endless) new acronyms and vocabulary words that pop up every day in this space?
You’ve probably heard of greenwashing, but have you heard of greenhushing? It’s the latest term gaining traction in the ESG world, plastered across more and more news headlines and conference agendas each day. But what is greenhushing, and why should you care? What makes this term different from any of the other (seemingly endless) new acronyms and vocabulary words that pop up every day in this space?
Being a CEO is no walk in the park. It’s even tougher when you’re a woman in a male-dominated space. Not one to back down from a challenge, Kristina Bouweiri knows exactly what it’s like to be the only female to get a seat at the table. Kristina is the president and CEO of Reston Limousine and Travel Service, Washington’s largest luxury transportation provider.
In digital marketing, knowing what works and what doesn’t is crucial. Strategies that proved successful in the past may not be applicable today, so attention to detail is key. To achieve optimal results, digital marketing techniques and tools must be adapted to current trends and modern methods employed. Knowing the Target Audience Digital marketing strategies […] The post The Do’s and Don’ts of Digital Marketing appeared first on.
In public relations and marketing, client case studies are a powerful tool. They’re a critical way for PR agencies and brands to demonstrate their value in a specific way that readers can grasp. Case studies are crucial in PR agencies’ efforts to showcase their expertise, build trust, educate clients and industry professionals, differentiate from competitors, […] The post What you need to know to write a client case study that counts appeared first on Agility PR Solutions.
As summer blooms along the French Riviera, the world’s leading creative talents are gathering once again for the Cannes Lions International Festival of Creativity. Amid the celebrations, one phrase echoes along the beaches and luxury yachts — “Adtech is taking over Cannes Lions.” Okay, so maybe people aren’t shouting about tools and software for advertisers.
Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.
The contenders for the coveted PR Lions have been announced early this year, giving the industry more time to ruminate on the trends in play and a longer sense of hope and anticipation.
Being a CEO is no walk in the park. It’s even tougher when you’re a woman in a male-dominated space. Not one to back down from a challenge, Kristina Bouweiri knows exactly what it’s like to be the only female to get a seat at the table. Kristina is the president and CEO of Reston Limousine and Travel Service, Washington’s largest luxury transportation provider.
Is AI on the path to sentience? This time on Minds Worth Meeting, Justin Louis speaks with the director of Columbia University’s Creative Machines Lab, Hod Lipson. In this episode: Hod talks about the speed with which artificial intelligence is advancing right now and tells us that we shouldn’t think about AI as a “thing” but as a “journey”. Hod, who wrote the book “ Driverless: Intelligent Cars and the Road Ahead ,” says that it will still be some time before we see truly driverless cars on our
76% of customers say they are less loyal to a brand than two years ago. This finding comes from research about customer and employee experience in EMEA we recently released at ServiceNow. The challenging economic landscape and ever-high inflation are the primary reasons to drive brand loyalty down. To battle the current environment, customers are cutting costs, switching to cheaper alternatives and leaving brands for competitors that offer more or better value.
Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.
PR agencies were once again left frustrated about their apparent inability to make a mark in the Cannes Lions category that bears their name, as ad firms continued to dominate.
Happy #MediaMonday! The latest feature comes to us from Sandee and Genna Caviness, the publishers and editors of the Pinewood News, a free monthly newspaper focusing on the bustling Munds Park community. Learn more in this post!
A new Wadds Inc. management paper for corporate communicators and public relations practitioners highlights the impact of AI and what you should be doing about it. Artificial Intelligence (AI) will significantly impact the public relations profession in the same way as the internet and social media before it. You should give it urgent attention as a public relations practitioner for two reasons.
About 65% of marketers struggle with creating engaging or Google-loved content. Meanwhile, businesses with blogs generate 126% higher lead growth than brands without blogs. About 70% of US companies actively invest in content marketing. As a. Read More The post 13 Tips for Succeeding as a Ghostwriter appeared first on eReleases.
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Glossy's senior reporter, Sara Spruch-Feiner , spearheads Glossy Pop, a vertical about the intersection of beauty, fashion, and culture. She also writes the Glossy Pop Newsletter, which you can subscribe to at glossy.co/pop. During the episode, Sara talks about her style of reporting and how it differs from the norm, how she prepares her newsletter for Friday's release, why authenticity in pitches is so important, and tons more.
With game show host Pat Sajak retiring after the next season of Wheel of Fortune, Scott Hanson is pondering some potential choices for the next host and sharing why communications matters in a leadership transition. Read more!
“A little truth is good. A lot is even better,” trumpeter Doc Severinsen told a sold-out audience before beginning the second half of a concert at the Kennedy Center several years ago. After that, Severinsen, then in his 80s, he’s 95 now, admitted he was thrown from a very large horse recently. He landed squarely […] The post Dispatches from the authenticity and transparency department: How much transparency is too much?
by David Hagenbuch - professor of marketing at Messiah University - author of Honorable Influence - founder of Mindful Marketing “If you can’t beat them join them.” This old adage, suggesting that adversaries become allies, has been used to describe everything from Vichy France aligning with Nazi Germany to Apollo Creed training Rocky Balboa.
Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
My name is Michael Freeze, features editor at Transport Topics and co-host of the podcast, RoadSigns. We are a business-to-business weekly newspaper covering the trucking and logistics industries. I’m also the editor of Calibrate, a quarterly magazine catered to equipment and maintenance executives. As features editor, I am primary responsible for producing in-depth features that explore the issues facing the industry today.
With Abbie Fink celebrating her 30th anniversary with HMA Public Relations on July 1, she is sharing 30 things for 30 years to mark the milestone. Find out what has made HMA Public Relations special for Abbie in this blog post.
Ensuring a robust data leak response plan is in place and regularly tested is a significant challenge for businesses of all sizes. It’s important for companies to have a plan that addresses the specific threats that everyday businesses may face. Many mistakes made before, during, or after a leak stem from gaps in crisis response […] The post How to respond to a data leak: Tips and insights for crisis management appeared first on Agility PR Solutions.
A real estate disruptor that is a technology startup company was ready to launch in the marketplace. BidMyListing was introducing a groundbreaking concept where real estate agents actually paid the homeowner to list their house. This provided homeowners with a unique way to find top agents in their area and gave them the confidence that […] The post Real Estate Disruptor and Technology Startup appeared first on The Hoyt Organization.
As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.
TikTok, the popular social media app for video-sharing, has long been dominated by beauty and makeup content. However, recently, the hair niche has been gaining momentum with the emergence of #HairTok. This hashtag has taken the beauty space on TikTok by storm, accumulating over 6 billion views and an endless stream of video content. Big brands are capitalizing on this trend and partnering with influential figures within the #HairTok community.
Are you susceptible to confirmation bias? Rayna Burgett shares what confirmation bias means and covers how this plays a role in news consumption in her latest blog post. Read more!
As one of the largest industries in the U.S., the consumer goods industry is estimated to be valued at over $25 billion by 2030. With new brands debuting every day in the category, it’s never been more important for consumer goods brands to develop a compelling and integrated communications strategy that stands apart from the […] The post How an integrated and personalized communications strategy drives connection appeared first on Agility PR Solutions.
We organize all of the trending information in your field so you don't have to. Join 48,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
296 
Let's personalize your content