Agility PR Solutions
NOVEMBER 28, 2022
As a business, not many things hit harder than a PR crisis. A PR crisis can quickly become a full-blown nightmare, whether originating through a social media blunder, an embarrassing product recall, or something more serious. With various stakeholders to appease and a reputation to protect, it’s easy to get overwhelmed during a PR crisis. […].
5W PR
NOVEMBER 30, 2022
Although a public relations strategy can help companies define their goals and manage their public relations efforts, it’s important for companies to have a framework that they’ll be working with when they are creating any sort of public relation effort to generate better results. There are a few different elements that every public relations strategy needs, that companies should include in their PR template.
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ImPRessions - Crenshaw Communications
NOVEMBER 28, 2022
Throughout my public relations career, I’ve done the agency-to-in-house and in-house-to-agency dance a few times. Why? Because change is good, and because I believe that different work environments can help you advance as a professional. PR firm experience prepares you for anything. My first PR internship was for a small PR agency in my hometown in South Carolina.
Ronn Torossian
NOVEMBER 30, 2022
Real estate is like any other business and it depends on building relationships for its growth. This is how PR can help position a business in a manner that it appears to be reliable. PR is mainly about maintaining a relationship between a business and the public. It is always worth the time to pursue […]. The post Real estate branding with PR appeared first on.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
Victorious PR
NOVEMBER 28, 2022
Crypto has already established itself as the currency of the future. And so, if you’re looking to take your crypto project to the next level, public relations is encouraged. Think about the landscape of the crypto world. Don’t you want to be targeting as many investors and enthusiasts as possible? You can do it with the power of PR, which allows one to showcase projects to a prospective audience.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
PR Fuel
NOVEMBER 26, 2022
Did you know that the worldwide press release market revenue is expected to reach $129 billion by 2025? You’ve just released a new product or service, and you want to get the word out to as many people as possible. But how can you make sure that yo. Read More The post How To Write an SEO-optimized Press Release appeared first on eReleases.
Agility PR Solutions
NOVEMBER 30, 2022
Keeping your company relevant with the rapid advancement of technology can be easier than most people think. When you start focusing on the health and maintenance of your current tech, you can find areas to invest in the newest tools and techniques. It’s also essential to stay up-to-date with your market research and tech innovations […]. The post 6 tips for keeping your brand or business relevant in the tech world appeared first on Agility PR Solutions.
Garrett Public Relations
NOVEMBER 29, 2022
As we wrap up 2022 and head into the new year, what advice can help guide us in our marketing and public relations planning? I asked 22 influencers to share their thoughts on this question: What ONE piece of marketing or PR advice would you offer to brands as we head into … 23 Experts Share Top Marketing and PR Advice for 2023 Read More ». The post 23 Experts Share Top Marketing and PR Advice for 2023 appeared first on Garrett Public Relations.
ImPRessions - Crenshaw Communications
DECEMBER 1, 2022
A PR professional recently predicted the “death of the release quote” for 2023 on Twitter. If only. Bland executive quotes are one of my all-time PR pet peeves. First of all, every news release doesn’t need to include a quote. And for releases that do need them, they’re too often overlong, boring, or repetitive. “We’re delighted to announce this partnership,” is a typical CEO comment.
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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.
Ronn Torossian
DECEMBER 2, 2022
With people getting into the holiday spirit, everyone would enjoy a glass of wine. The wine could be for themselves, or a present for others. The sale of wine starts to increase during the Thanksgiving celebration and continues till New Year. Attracting the attention of consumers during this season is challenging as there are […]. The post Holiday marketing strategies for wineries appeared first on.
Agility PR Solutions
NOVEMBER 28, 2022
One key thing brands look for in a PR agency is the ability to develop good relationships and create brand awareness using various PR tools like press outreach or social media management. As a new PR agency, you will be the voice behind the brands you represent and will be responsible for telling consumers what […]. The post 5 common mistakes that new PR agencies make—and how to avoid them appeared first on Agility PR Solutions.
Sword and the Script
NOVEMBER 29, 2022
3 statistics from the newest B2B Content Marketing Benchmarks, Budgets, and Trends report shows the “subscribed audience” is missing from most content marketing efforts. I had a chance to be a judge for the annual content marketing awards hosted by the Content Marketing Institute (CMI) this year. I drew the “distribution” category. Judging was quite a bit of work, but I relished it.
ImPRessions - Crenshaw Communications
NOVEMBER 30, 2022
Most marketers know just how huge the sponsorship category is, but many find current data about sports, entertainment, and other types of sponsorships hard to come by. That’s where Sponsor United comes in. Just ahead of the Thanksgiving holiday, the software-as-a-service sponsorship analytics platform announced a $35 million dollar investment to build out its database of brand sponsorships.
Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.
Ronn Torossian
NOVEMBER 28, 2022
When a customer is ready to make a purchase, brand awareness is what keeps a brand on the top of the customer’s mind. Increasing brand awareness can be challenging and for many marketers it is a very important goal. The term simply refers to how easily customers can recognize the products and services of a […]. The post Ways to boost brand awareness appeared first on.
Agility PR Solutions
NOVEMBER 30, 2022
New survey research from omnichannel comms solutions firm Mitto explores how small and mid-sized business (SMB) leaders view customer experience within their organization and what might be holding them back from deploying CX technologies. The survey results show SMBs understand the importance of omnichannel for positive CX and debunks the myth that only larger enterprises […].
The Proactive Report
DECEMBER 2, 2022
Visual content has been an important part of any brand, marketing or promotional campaign since cave dwellers etched stories of their conquests on the walls of their homes. It’s part of our DNA – even kids will pick up a crayon and draw on the walls if they’re left alone long enough. Our ideas are more effectively communicated when accompanied by images, a thousand times more than with words alone.
Contently - Strategy
DECEMBER 1, 2022
A strong brand messaging and positioning strategy makes it easy for your customers to pick your products and services as the best solution for their needs. If I asked you to buy a chocolate chip cookie that I made, would you? Without additional information, probably not. What if I told you I exclusively use high-quality ingredients from local female or minority-owned farms?
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Stern + Associates
NOVEMBER 29, 2022
Stress – best defined as when the demands of a situation exceed the resources you have to cope – is a fact of life that can’t be avoided. But, according to Columbia University Professor Modupe Akinola ( Muh-DOO-peh Ack-in-OH-la ), when stress happens, it can be harnessed to produce positive outcomes. “One thing that’s critical is having the right mindset about stress,” explains Akinola, a groundbreaking researcher on how organizational environments trigger stress that can negatively impact perfo
Agility PR Solutions
DECEMBER 1, 2022
With various marketing channel options available, business communicators should never be at a loss for how to reach their target market. However, with so many options, deciding the best use of time and resources can be challenging. Email marketing and social media are popular methods, but is one better than the other? More importantly, how […].
Steve Barrett on PR
DECEMBER 1, 2022
Despite economic headwinds, the health communications sector shows no signs of slowing down.
Axia PR
NOVEMBER 29, 2022
In this episode, Allison Shapira, author of “Speak with Impact” and CEO of Global Public Speaking, joins host Jason Mudd to discuss the performance of public speaking, the skills you need for public speaking today, how to craft talking points, and how to take your skills to the next level. Tune in to learn more!
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Culpwrit
DECEMBER 1, 2022
By Annabelle Blomeley From ages 13 through 18, I went to an arts high school where I majored in creative writing. While there, I spent hours per day in writing classes, debated about commas and heard some of the worst writing prompts known to man. I mean, do we really need to write an… Continue reading PR Students and Student Journalism: A Match Made in Communications Heaven.
Agility PR Solutions
NOVEMBER 29, 2022
Through the years, trends in business have evolved following the global shift of processes to a more technologically-inclined setting. One of the biggest trends in business today is the metaverse, and it is gaining popularity and support for many reasons. One of the reasons behind the metaverse’s seemingly linear trajectory toward growth is the opportunities […].
HMA Public Relations
NOVEMBER 29, 2022
Simple and affordable marketing tactics can help grow your business and push you ahead of your competitors. Find out how to boost your business on a budget with these tactics from Rayna Burgett. Read more!
The Proactive Report
NOVEMBER 27, 2022
<iframe width=”560″ height=”315″ src=”[link] title=”YouTube video player” frameborder=”0″ allow=”accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture” allowfullscreen></iframe> The post How to do Marketing the Right Way in 2023 – Gary Vee appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow.
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As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.
Landis PR
NOVEMBER 26, 2022
Photo courtesy of Pexels. By Staff. Five Best Communications Practices for Your Tech Company. In today’s information-rich society, there is no need to explain communications’ essential role in any industry. In the tech industry, communications and PR have greater importance than other industries because your tech products or services may contain complex concepts that are not so easily understood by the general public.
OnePitch
NOVEMBER 29, 2022
Our guest today on Coffee with a Journalist is Bailey Schulz. Bailey is a consumer news and money reporter for USA Today. She covers stories about travel, tech, and money specifically for consumers. Click to the right to follow Bailey Schulz on Twitter and LinkedIn. During the episode, Bailey sheds light on the importance of keywords in pitches, why embargoes result in better quality stories, the right amount of time one should wait before sending her a follow-up, and more.
HMA Public Relations
NOVEMBER 30, 2022
With the cost of acquiring new customers on the rise, more brands and businesses are focusing on campaigns that reengage customers. Justin Liggin shares the common reengagement campaigns that brands are using to drive sales and increase conversion in his latest blog post.
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