Presspage
DECEMBER 23, 2024
Today were going to take a look at 3 key PR software features you need for a top-notch issue management plan. Used correctly, these features will help you anticipate, address, and control PR issues, so you can safeguard your reputation while staying ahead of the curve. Lets explore three game-changing tools that empower you to handle issues with precision and confidence!
Ronn Torossian
DECEMBER 26, 2024
Learn effective influencer PR strategies for small brands to build credibility and reach targeted audiences through authentic collaborations and storytelling. The post Influencer PR Strategies for Small Brands Navigating the Digital Landscape appeared first on.
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PR Fuel
DECEMBER 24, 2024
A press release is a powerful tool… unless it doesn’t reach the right people. Then it’s just an exercise in futility. Have you ever wondered how to get your press release noticed by the right audience? Sending out a press release can feel daunting, especially if it’s your first … Read more The post 11 Strategies for Sending Out a Press Release appeared first on eReleases.
Ronn Torossian
DECEMBER 25, 2024
Learn how PR missteps by Nestle, BP & Yahoo led to reputation damage. Case studies reveal importance of transparent crisis communication & consumer trust. The post Corporate PR Gone Wrong: A Cautionary Tale from the Trenches appeared first on.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
PRSay
DECEMBER 23, 2024
Your LinkedIn profile is oftentimes the first thing that a hiring manager looks at, said Callie Schweitzer. Make sure its up to date and that it reflects your current responsibilities, any skills youve learned recently or clips youve secured for clients. Schweitzer, head of scaled programs at LinkedIn, was the guest on Dec. 17 for Strategies & Tactics Live , PRSAs monthly livestream series on LinkedIn.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Presspage
DECEMBER 23, 2024
Today were going to take a look at 3 key PR software features you need for a top-notch issue management plan. Used correctly, these features will help you anticipate, address, and control PR issues, so you can safeguard your reputation while staying ahead of the curve. Lets explore three game-changing tools that empower you to handle issues with precision and confidence!
Ronn Torossian
DECEMBER 27, 2024
Learn how real estate PR builds trust through transparency, community engagement, digital strategies & crisis management in today's changing property market The post Real Estate PR: Building Trust and Transparency in a Changing Market appeared first on.
Culpwrit
DECEMBER 21, 2024
Before my 16th year of blogging slips away, I decided to look back on my weekly blog posts over the past 12 months and determine your top 10. Thanks to readers and guest post contributors who continue to made Culpwrit one of the top PR blogs in the U.S. (I also enjoyed seeing that… Continue reading Top Blog Posts of 2024 The post Top Blog Posts of 2024 appeared first on Culpwrit.
5W PR
DECEMBER 24, 2024
The global shift towards sustainability has permeated every industry, including the alcohol sector. As consumers become increasingly aware of the environmental impact of their choices, they are gravitating toward brands that prioritize eco-friendly practices. This presents a unique opportunity for alcohol brands to not only reduce their carbon footprint but also enhance their brand image and customer loyalty, all of which require working with an alcohol marketing agency.
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Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.
Ishmael's Corner
DECEMBER 23, 2024
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. What a year! My version of understatement. Theres a reason time flies became a clich. Reflecting on 2024, the Agency had its best year ever. Many people will associate those words best year with financial performance. Thats not what I mean, though we did enjoy strong growth tipping the $30M mark for the first time.more The post A Few Closing Thoughts on 2024 appeared first o
Ronn Torossian
DECEMBER 24, 2024
Ford's handling of 2024 EV battery recall shows effective crisis management through transparency, customer safety focus & proactive communication in rebuilding trust The post Balancing Trust and Transparency: The Ford EV Recall of 2024 appeared first on.
Mark My Words
DECEMBER 23, 2024
Daily Mail How stars of Love Island, Netflix and TikTok are being lured into organised crime gangs by promise of fast money and ‘glamorous’ jet-setting lifestyles Influencers with up to 100,000 followers can make up to 350 a post, according to social media specialist Tribe. While this may appear a lot, it is rarely enough to maintain an expensive lifestyle, and only a tiny of minority of influencers survive on their social media work alone.
5W PR
DECEMBER 23, 2024
In today’s environmentally conscious world, sustainable travel has emerged as a powerful force, driving a shift in tourism practices, which is why hospitality marketing agencies are important. As travelers seek authentic experiences that minimize their ecological footprint, businesses and destinations are increasingly embracing sustainable tourism marketing strategies.
Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.
HMA Public Relations
DECEMBER 23, 2024
We wish you a joyful holiday season and a wonderful New Year! Our office will be closed from December 23, 2024, and we will return on January 6, 2025.
Ronn Torossian
DECEMBER 23, 2024
Learn how Ryanair managed its 2024 PR crisis through transparent communication, social media engagement and customer compensation after major flight disruptions. The post Navigating the Storm: The Crisis PR Response of Ryanair in 2024 appeared first on.
PR for Anyone
DECEMBER 24, 2024
Happy Holidays! This week on Living Ageless and Bold, we revisit our very first episode with Joanne LaMarca Mathisen (former Executive Producer of the Today Show.) Joanne has been very busy since our debut episode, and was the Co-Executive Producer of The [M] Factor – Shredding the Silence on Menopause. Well take a look at a recent interview with Christina and Joanne where they discuss the film and the topic of menopause.
5W PR
DECEMBER 21, 2024
In today’s saturated beauty market, standing out requires more than just high-quality products. It demands a deep connection with consumers, a sense of belonging, and a loyalty that extends beyond the product itself. Beauty brands are increasingly turning to community-building strategies to foster these connections and cultivate a dedicated following.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Sword and the Script
DECEMBER 24, 2024
Forrester says B2B spends 8% of revenue on marketing; the median B2B sales cycle has “ballooned” from 120 to 408 days; 64% of B2B marketing say their biz doesnt trust measurement If you are not aware I also produce a monthly newsletter that is distinctly separate from the blog. I typically do a lot of reading every month and I save the articles that stand out for me for this newsletter.
Ronn Torossian
DECEMBER 22, 2024
Learn how PR firms help lawyers build trust and reputation through crisis management, digital presence, and strategic communication to attract clients. The post Why Lawyers Need PR Firms: Enhancing Reputation and Building Trust appeared first on.
Buchanan PR
DECEMBER 22, 2024
As 2024 comes to a close, the dynamic world of social media shows no signs of slowing down. The past year brought groundbreaking trends that reshaped how people connect, engage, and consume content. Social platforms like TikTok, Instagram, and emerging contenders have become more than just tools for interactionthey are now essential components of global culture, commerce, and creativity.
5W PR
DECEMBER 25, 2024
Influencer marketing and alcohol marketing agencies have become powerful tools for brands in the alcohol industry to reach and engage their target audience. Collaborating with mixologists and bartenders can be particularly effective as they have a built-in following of cocktail enthusiasts and industry professionals who trust their expertise. How Influencer Marketing Can Benefit the Alcohol Industry There are many ways that influencer marketing can benefit the alcohol industry.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Inbound PR
DECEMBER 23, 2024
People who know me also know that I've always had a thing for fashion. Over the years, my style has evolved to be a lot less eclectic than what it used to be. I used to love putting bright colours on. I still do but in my thirties, with two kids and an advanced tech career, I find myself choosing more neutral pieces and focusing on elegance and comfort.
Ronn Torossian
DECEMBER 21, 2024
Learn how tech PR has evolved from traditional media relations to strategic storytelling, content marketing & thought leadership in the digital age The post The Evolving Role of Tech PR: From Media Relations to Storytelling appeared first on.
5W PR
DECEMBER 21, 2024
The consumer packaged goods (CPG) industry is undergoing a rapid transformation driven by evolving consumer preferences and technological advancements. As consumers become increasingly discerning, seeking personalized experiences and sustainable products, CPG companies must adapt their strategies to stay competitive. One powerful tool to navigate this changing landscape is personalization in CPG marketing , which enables brands to tailor their offerings to individual needs and preferences.
5W PR
DECEMBER 24, 2024
The consumer packaged goods (CPG) industry is a competitive landscape, especially for emerging brands. Securing shelf space and building strong retail partnerships are critical for success. Navigating the CPG retail landscape is a complex but rewarding endeavor for emerging brands that invest in CPG marketing. By understanding retailer needs, building strong partnerships, optimizing products, and leveraging effective marketing strategies, brands can increase their chances of success.
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As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.
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