PRSay

JANUARY 8, 2019

Which students at your local college or university are already making the world a better place, and how are they doing it? How is your local government benefitting the community? Sure, go after The New York Times as your boss asked, but don’t forget your local newspapers, TV and radio stations. If so, how?

Storytelling 163

Storytelling Media Nonprofit Government 163

Cision

MARCH 24, 2017

When you have newspapers that have existed for a century mailing their subscribers cardboard virtual reality goggles to use with their mobile devices, you know how important tapping into a user experience can be. Today, I think that’s true across all media. If I could join any music group, it would be… one that didn’t care how bad I was.

Enterprise 227

Enterprise Agency Radio Fashion 227

Bianchi Biz Blog

SEPTEMBER 9, 2024

In addition to our technical education mission, we are working on a number of feature articles and videos discussing industry trends and products with retail shops, volume builders and their suppliers. Every story should include one or more of three basic objectives: to educate; to inform and/or to entertain the audience.

Meeting 91

Meeting Automotive Newspapers Media 91

Cision

FEBRUARY 17, 2016

Educate yourself on the fast-growing world of influencer marketing by tuning into The Influence Pros Podcast on iTunes. So what traditionally worked was, ‘I just need to get mentioned on WGN news, or in my local newspaper, and I will reach the audience that I want to.’ How can you get in on the conversation?

Marketing 120

Marketing Newspapers Mobile Local 120

Bianchi Biz Blog

FEBRUARY 1, 2024

Commitment to a high quality of life, safety, healthcare, and education establishes an ideal environment for businesses and residents alike. Local economy is not as bad as it may look based on just the indicators. While online platforms wield influence, traditional media such as newspapers and television maintain substantial power.

Marketing 107

Marketing Newspapers Print Corporate 107

The Hoyt Organization

SEPTEMBER 21, 2024

Only sending a press release to a few newspaper and magazine journalists means your practice is only reaching a small portion of your target audience. The bulk of your potential clients are consuming bite-size, engaging, educational, and informative pieces of content in carefully curated social media posts.

Healthcare 91

Healthcare Industry Strategy Case Study 91

Landis PR

OCTOBER 11, 2021

You may have noticed that the “calendar” section in your neighborhood newspaper, online newsletter or event site is starting to populate with things to do. This free-to-the-public event was designed to create broad brand awareness and educate consumers about safety through interactive demonstrations, displays and lively presentations. .

Local 98

Local Newspapers Sports Video 98

Bianchi Biz Blog

FEBRUARY 21, 2022

While working in local news in the Northeast, I covered a few big hurricanes and major blizzards that ravaged the area. I had my first staff byline at a small Connecticut newspaper in 2001. I started off covering education and other local issues. Describe the craziest or most fun story you have written.

Meeting 94

Meeting Transportation Media Sports 94

Bianchi Biz Blog

APRIL 29, 2024

Talented Workforce : The city boasts a well-educated and skilled workforce, proficient in both English and Chinese, providing a valuable asset for businesses operating in this market. This includes print newspapers, digital news sites, television, and radio stations. Understanding local customs, values, and sensitivities is crucial.

Marketing 92

Marketing Local Crisis Management Internal 92

Sword and the Script

JUNE 18, 2019

11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. 21) “I use print, online, and social media to convey to important people – prospective students, donors, legislators, and the news media – the work this university does to educate people and improve their lives.”.

Employee 154

Employee Print Writing Survey 154

5W PR

JULY 11, 2018

Newspapers, commercials and billboards aren’t ineffective, but these days the Internet spreads ideas the quickest. The ALS Ice Bucket Challenge went from a local phenomenon centered around Boston, Massachusetts but went international in a couple weeks. It can be fun or formal and it can focus on dollars or education.

Measurement 149

Measurement Education Social Media Film 149

Landis PR

APRIL 12, 2021

How is reporting different at newspapers, TV and wire services? Wires are essential for news organizations wanting to get a jump on a story, and they complement the news organizations’ staff by covering stories the local papers can’t or won’t get to themselves. What’s it like working in business development vs. news?

Meeting 98

Meeting Media Print Enterprise 98

The Hoyt Organization

JUNE 5, 2024

Mental health advocacy campaigns are crucial in educating the public, reducing stigma, and promoting access to professional help. Lastly, outreach lets you continually raise awareness, educate people about the importance of mental health, and break down any existing stigma.

Strategy 76

Strategy Communications Local Interviews 76

Beyond PR

JUNE 30, 2016

The college newspaper. These are not trade journalists looking to cover the higher education industry; they have their place at other publications. Campus Newspapers: The Digital Revolution Is (Also) Here. Let’s consider the campus newspaper in more depth. Broadcast: Increased Collaboration Between Campus and Local Media.

Radio 69

Radio Newspapers Print Media 69

Presspage

JUNE 26, 2018

With newspapers and TV stations shrinking their staffs these days, how does an organization get attention for its events and accomplishments? Del Mar College is the first higher education institution to subscribe to PressPage in Texas. Del Mar has 12,000 students, making it as large as a mid-size university.

Community 88

Community Newspapers Education Resources 88

Stephen Waddington

DECEMBER 12, 2019

The local media and broadcast media has done a good job in holding political campaigns to account against the wave of disinformation online. Grassroots education is the best place to start. Facebook’s digital doorstep Facebook has become one of the most influential political source thanks to targeting and local groups.

Publicity 93

Publicity Media Facebook Newspapers 93

Sword and the Script

AUGUST 24, 2021

One former employer bought a full-page ad in a major local newspaper, and after that, every pitch I sent in seemed to merit an interview and an article. I think the paid piece simply earned us some dedicated attention with an educational piece of content that reminded them what we’re all about.

Pitching 115

Pitching Media Relations Survey Advertising 115

MaccaPR

FEBRUARY 19, 2018

USA Today and TV stations ravaged the CrossFit brand (a typical headline in a UK newspaper: “Booty Shame: CrossFit trainer blasted for sharing snaps of female clients bent over in the gym”). What about a local gym owner posting photos of members stretching upside down in their black spandex? Facebook page ) and.

Instagram 98

Instagram Crisis Local Privacy 98

The Hoyt Organization

APRIL 23, 2024

Traditional channels, such as newspapers and television, offer broad reach, while digital channels, such as social media and email marketing, provide targeted messaging. Alternatively, secure speaking opportunities for key members of your organization at relevant conferences or events.

Strategy 100

Strategy Nonprofit Social Media Television 100

Journalistics

MAY 26, 2015

The legacy news industry – traditional newspapers and magazines – have made little progress securing digital ad revenue. Local television is seeing an uptick in viewership, particularly around the evening news. Early evening and local morning news viewership is also up for a second year in a row.

Newspapers 71

Newspapers Mobile Media Facebook 71

Ethical Voices

AUGUST 29, 2022

I spent the first third of my career working for newspapers. I was the managing editor of the local business journal here in Nashville before joining a local PR firm. In the newspaper business, I did have one, and I really thought I’d lose my job over it. Started right out of college as an old fashioned copy clerk.

Ethics 93

Ethics Groups Handbook Education 93

PR Insiders

MAY 5, 2021

That could be high school sports, health, the environment, city government, education or a host of others. You, on the other hand, may just be trying to get into your local newspaper or a trade publication. Next week, I’ll bring you more of the suggestions: Do your homework – Many journalists report on specific topics.

Pitching 78

Pitching Government Financial Survey 78

Bianchi Biz Blog

OCTOBER 24, 2022

Our newspaper ended up winning an award for our reporting. I got my start in journalism in 2008, working for a weekly newspaper in Connecticut called The Middlebury Bee-Intelligencer. I covered everything from town politics, police, fire, education, town budgets, and local happenings in the community.

Meeting 59

Meeting Automotive Transportation Media 59

Stephen Waddington

DECEMBER 30, 2019

89% of practitioners in the UK are still white and 80% are graduates and a third are privately educated. Each corporate PRCA member will be expected to engage with a local school each year. However, it is also an area in which brands wanted more education indicating that they have invested in tools that they aren’t using.

Government 103

Government Education Print Ethics 103

PR Fuel

DECEMBER 25, 2020

Writing a company boilerplate is important to consumer education, advertising, promotion, and branding. Beyond that, get to know your local media outlets. Local television stations, newspapers, and magazines, are always looking for content to share with their readers.

Writing 82

Writing Company How To Apparel 82

Konnect Agency

JANUARY 7, 2022

From creating national brand awareness to supporting local store developments, a tailored funnel strategy incorporating digital marketing and social media promotion will help maximize your exposure to your target market. Supporting Local Market Development. How A PR Agency Fine-Tunes Your Strategy Plan.

Agency 52

Agency Local Newspapers Interviews 52

Konnect Agency

JANUARY 7, 2022

From creating national brand awareness to supporting local store developments, a tailored funnel strategy incorporating digital marketing and social media promotion will help maximize your exposure to your target market. Supporting Local Market Development. How A PR Agency Fine-Tunes Your Strategy Plan.

Agency 52

Agency Local Newspapers Interviews 52

The Resolution Blog

APRIL 9, 2019

I’m working with a food company at the moment and we’re finding that, through the process, the typical publications and blogs are coming up, but we’re also finding that local newspapers are a good target for them. We’re refining through different areas rather than through the entire process. Have you found that a challenge?

Marketing 120

Marketing Analytics Measurement Data 120

Stephen Waddington

MAY 16, 2019

Danielle Whitfield, Media and Public Affairs Executive, Newcastle Airport @daniellemalvina Northern boomerang: brands to Newcastle Christian Cerisola was motivated to move into PR after working for a provincial newspaper and receiving poorly targeted pitches. He described breaking a story about a pornographic video pirating ring.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Sword and the Script

MAY 9, 2017

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. The kids were fascinated by the snakes, and the snake man didn’t disappoint with a chat that would check blogs in both entertainment and reptilian education. The story was glowing. What sort of tactics?

Publicity 108

Publicity Radio Crisis Crisis Communications 108

Bianchi Biz Blog

AUGUST 21, 2023

We are here to educate fluid power engineers on how to design and maintain efficient, reliable hydraulic and pneumatic systems so getting them the stories that help with that is necessary. This one , about two sisters who both became engineers, came to be because their brother, also an engineer, introduced me to them.

Meeting 72

Meeting Automotive Engineering Journalism 72

Mark My Words

APRIL 26, 2022

Indeed, who could expect anything more from Mason, the straight-talking grammar school-educated ‘proud Yorkshireman’ from a working class background whose Cambridge friends humorously called him ‘basically a 50-year-old man since he was a student’?

Radio 60

Radio Local Meeting Journalism 60

Landis PR

MAY 16, 2022

My dad was a newspaper reporter, so I grew up with the media in my DNA. I call it “PR for PR” – constantly educating the higher-ups on the value of PR. I reside in North Beach in San Francisco, so keeping up with our local food and wine scene is my hobby! Read all about it here. What is your favorite part of your job?

Sports 52

Sports Hotels Newspapers Corporate 52

Buzzstream

MARCH 5, 2025

Check the local forecast before you pitch a local journalist This weeks tip comes from Collin Czarnecki, Founder of NOBLE Digital Studio : Pitching to a local TV or online newspaper? This ripple effect dominates local news coverage. Its all the local press wants to talk about.

Digital PR 62

Digital PR Pitching Study Google 62

Mora Communications

OCTOBER 2, 2017

In the medical field, it’s not the physician or medical center who can buy the biggest ad or run the most commercials who win; it’s those that can tell the most compelling and educational human-interest stories. Effective PR is effective storytelling.

Television 40

Television Print Radio Newspapers 40

The Awards Blog

AUGUST 30, 2019

A school board that still needs to catch up to the 21 st century in order to better educate the students in their school district. Here are some to consider: Local Chamber of Commerce Awards. Local/Regional Awards. Local Newspapers or Online Publications. Your client is your victim. Who is your client?

Writing 52

Writing How To Local Examples 52

Doctor Spin

MARCH 1, 2024

Local, state, and federal government entities often hire entry-level PR professionals to handle public relations and communications tasks. Newspapers, magazines, television stations, and online media companies may have entry-level positions in their PR or communications departments. Educational institutions. Government agencies.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52