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Guest Post: The PR Generalist vs. The Industry Specialist

Deirdre Breakenridge

Because PR is relevant to nearly every industry, practitioners can tailor a career in any number of ways. One notable distinction: becoming an industry-specific specialist or PR generalist. But this direction has kept me flexible and enhanced my creativity by ensuring I do not simply rely on what works in any one industry.

Industry 316
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5 Ways to Improve Internal Communication

Cision

It details a multi-country, multi-industry survey examining how successfully businesses communicate across their organizations. IPR defines organizational clarity as the extent that “employees recognize a line-of-sight between their job and the marketplace they operate in, against the backdrop of the company’s strategy.”

Internal 218
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Edelman Falls Short As PR Industry Leader

ImPRessions - Crenshaw Communications

But it’s downright disturbing when it happens to one that presumes to lead our industry. When news of its decision hit, some industry-watchers praised it, in part because it came in response to staff objections. The post Edelman Falls Short As PR Industry Leader appeared first on Crenshaw Communications.

Industry 217
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Building Internal & External Relationships [Infographic]

Deirdre Breakenridge

These concepts included media relations, employee and internal communication, building internal and external relationships, and reputation and trust. In the end, I had an organized infographic that taught a basic understanding of building and maintaining relationships in the industry.

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The 20 Responsibilities of PR and What They Entail

Onclusive

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Internal Communications. Internal communications, which also falls under corporate communications, is more nuanced than simply casting out an email. Corporate Communications.

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2021 PRedictions: A look at what’s to come for the PR industry

Onclusive

Increased focus on internal communications As companies transition to the “new normal,” remote work is here to stay and everything we do will become increasingly digital. There is also something to be said about real-time response and the ability to focus entirely on the company’s own internal needs.

Industry 221
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Why Internal Communications Should Be Part of Your Marketing Strategy

PRSay

PoliteMail was a proud sponsor of Connect 19 — the PRSA Employee Communications Section’s annual conference. Customers will never love a company until the employees love it first” says author and organizational consultant, Simon Sinek. So, how do you incorporate internal communications into your brand marketing strategy?

Internal 139