Flack's Revenge

OCTOBER 15, 2020

Many assumed that Elon Musk, a celebrity CEO with 43M Twitter followers, no longer wanted to suffer a sometimes unkind media; and thinks he can frame the Tesla narrative on this own. Well-known businesses, such as Fortune 100s and companies with celebrity leadership, can reach a certain point where bad press will not affect consumer habits.

Leadership 282

Leadership Social Media Facebook Trends 282

Landis PR

NOVEMBER 15, 2021

Thought leadership is more than just “blowing your own horn.” An active thought leadership program needs a content calendar that is eminently doable. LinkedIn and Twitter might be the most important social channels, but do not forget about byline article opportunities in trade publications. Start with your brand.

Leadership 98

Leadership How To Trade Shows Pinterest 98

Communications Conversations

APRIL 17, 2020

Steak Umms takes a (big) stand on Twitter. But, the brand’s decision to use its Twitter account as a voice of reason in a sea of disinformation during the oubreak was a bold one. Coke devotes its Twitter feed to help the needy. Especially given consumers are looking for brands to take leadership right now.

Social Media 198

Social Media Branding Brand Employee 198

PRSay

DECEMBER 21, 2020

But it’s never too soon to develop leadership skills. And having followers is a hallmark of leadership. Many leadership experts believe that, rather than trying to motivate team members, we should inspire them to motivate themselves. To do this, be passionate about your organization’s vision, clients and employees.

Leadership 190

Leadership Conference Training Data 190

5W PR

JANUARY 22, 2025

The first step is creating a dedicated crisis response team that includes representatives from communications, legal, operations, and executive leadership. Internal communication is particularly critical – employees must understand the situation and their role in the response.

Crisis Management 78

Crisis Management Crisis Crisis Communications Training 78

Reputation Us

NOVEMBER 28, 2022

Elon Musk is revolutionizing Twitter — for good or ill, depending on which of a million fiery headlines you agree with. Elon Musk’s approach to the acquisition of Twitter — via inflammatory tweets, friends’ money, and the Delaware Chancery Court — has spilled a lot of ink. His leadership decisions have spilled even more.

Twitter 78

Twitter Banking Employee Financial 78

Cision

AUGUST 26, 2015

To figure out which handles to target when I launch ads on Twitter. Every year, Cision creates a list of the top 50 social media influencers on Twitter. You know there’s at least one person saying “Damn Twitter, I can’t write a Direct Message in under 10k characters.” Jay Baer (@jaybaer) August 19, 2015.

Social Media 120

Social Media Twitter Media Nonprofit 120

PRSay

APRIL 15, 2020

Now that we’re settled into another month of working remotely, our leadership team has focused on working better together and keeping our agency’s supportive culture at the front and center. I came across these words on Twitter (author unknown): “We are all in the same boat. Remember that everyone’s situation is different.

How To 195

How To Meeting Employee Internal 195

PRSay

SEPTEMBER 16, 2020

Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month. With more than 350,000 employees, 156 facilities, thousands of outpatient centers of care, they provide care to nearly 9 million veterans nationwide.

Ethics 203

Ethics Public Affairs Crisis Management Training 203

PRSay

MARCH 9, 2017

To be an expert in crisis communications you have to move your organization at the speed of Twitter when “it” hits the fan. As employees ran for safety, one stopped to take a photo of the fireball, then sat in his Ford F150 and created a Facebook page. It’s time to face the music. Within minutes he posted a video to the web.

Crisis Communications 160

Crisis Communications Social Media Crisis Communications 160

PRSay

JUNE 24, 2024

Other tasks that PR professionals spend at least 25% of their time on include creating content (cited by 49% of respondents), developing thought leadership pieces (46%), measuring and reporting media results (40%), and working on corporate communications (29%).

Study 155

Study Survey Pitching Resources 155

Onclusive

JUNE 1, 2023

So, they must be monitored and analysed closely. Identify de-influencers or detractors Yes, that’s right. If social listening can help you to identify the best influencers for your PR campaigns, it can also help you to find the ‘d e-influencers’ – people who discourage others from over-consuming.

Strategy 370

Strategy Communications Reputation Measurement 370

Communications Conversations

DECEMBER 20, 2022

LinkedIn says a whopping 30% of a brand page’s engagement comes from employees. That same LinkedIn survey also says employees are 14 times more likely to share content from their employers than other types of content on LinkedIn. but if I had to guess it would easily be north of 50% employee comments.

LinkedIn 74

LinkedIn Employee Survey Internal 74

Shift Communications

APRIL 13, 2022

Here, we review Twitter and LinkedIn marketing strategy. What’s working — distinct thought leadership branding: Thought leadership from the brand and its executives should be cornerstone content on LinkedIn. What’s working — employee and customer advocacy: Provide employees with links and copy to share on social media.

LinkedIn 78

LinkedIn Twitter Social Media Trends 78

ImPRessions - Crenshaw Communications

JULY 19, 2018

The most talented among them can attract top employees and inspire them to achieve beyond their own expectations. Munster advises Musk to ignore short sellers and reminds him that the perception of “think-skinned and short-tempered” leadership is not helpful to his company. You might consider taking a Twitter sabbatical.

Leadership 136

Leadership Media Training Employee Travel 136

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

Influencers like industry analysts, authors, and even journalists typically have powerful followings on key social platforms like LinkedIn, Medium, and Twitter. Along with other thought leadership initiatives , sharing educational content on a consistent basis helps establish the company as an authority in its industry.

B2B 170

B2B Social Media Media Education 170

PRSay

MARCH 25, 2019

Today, the danger is not just that employees can forward materials to external audiences with a simple keystroke. Make sure you invest in secure communications systems and training (don’t assume your employees know better than to click that “reset password” link in that shady email), and create a corporate culture that values your staff.

Internal 156

Internal International Communications Employee 156

ImPRessions - Crenshaw Communications

APRIL 2, 2019

Here are some key tactics for PR pros to build executive visibility and thought leadership. A leadership campaign should include a robust bylined content program. They should consider LinkedIn and Twitter, for example, to identify and connect with industry influencers, engage with customers and interact with peers.

Conference 160

Conference Leadership LinkedIn Social Media 160

Sword and the Script

DECEMBER 8, 2020

Almost every marketing role I’ve ever had has involved leadership changes and mergers and acquisitions (M&A). Consider your audience and prioritize communicating with your employees. Employees are arguably your most important stakeholders, and news of a merger or acquisition causes anxiety to spike among them.

Internal 114

Internal International Employee Leadership 114

PRSay

SEPTEMBER 1, 2017

Please join the discussion through blog posts, webinars and Twitter Chats (#PREthics) scheduled throughout the month of September and consider the content a catalyst for integrating ethics and ethical practice into your daily communication activities. . Pursue the APR. Consider obtaining an advanced degree.

Ethics 146

Ethics Public Affairs Journalism Leadership 146

Sword and the Script

SEPTEMBER 8, 2020

B2B thought leadership drives perceptions, trust and sales A survey of 3,000+ business executives by Edelman and LinkedIn connected B2B thought leadership to trust and sales. 89% of decision-makers say thought leadership “can be effective in enhancing their perceptions of an organization.”

Survey 114

Survey Industry Leadership Study 114

PRSay

AUGUST 25, 2020

There’s usually a ton of women in PR,” but “we need people of color and then, on top of that, we need people of color who are gay in leadership positions.”. Follow her on Twitter @kimaldunate and connect with her on LinkedIn. While there has been progress, companies need more LGBTQ leaders, she said.

Community 189

Community Branding Brand Advertising 189

ImPRessions - Crenshaw Communications

OCTOBER 24, 2017

” Not all stories have the drama of Twitter co-founder Jack Dorsey’s anecdote about being inspired by a police scanner (and its short bursts of information.) It serves to inspire employee engagement, foster customer loyalty, and boost company performance. ” Company leadership is in flux.

Company 136

Company Leadership Agency Employee 136

Sword and the Script

DECEMBER 22, 2020

Effect of thought leadership on reputation and sales. According to a study by Edelman, “48% of decision-makers spend an hour or more reading thought leadership content each week. In addition, “89% of decision-makers say thought leadership “can be effective in enhancing their perceptions of an organization.”

Survey 183

Survey Marketing B2B Study 183

PRSay

OCTOBER 5, 2020

With Google announcing work-from-home plans through 2021 and other giants like Facebook, Twitter and Slack telling employees they can work from home permanently — not to mention the many PR agencies shuttering their own offices for permanent work-from-home plans — it’s clear that remote work is not a passing trend. percent to 5.4

How To 183

How To Employee Survey Exercises 183

PRSay

JULY 14, 2020

From the first week of the lockdowns, I wanted to be sure that my employees knew that the situation was fluid, that we would be assessing things as we went and that their jobs were safe. In 2020, the general public wants to know where organizations stand on these important matters just like employees do. Art credit: lilly ma.

System 158

System Community Social Media Employee 158

Deirdre Breakenridge

NOVEMBER 21, 2018

Ask yourself what is important to you and create goals within your role and share them with team leadership. Patagonia’s support of employee activism creates an incredible opportunity for professional development. Follow her on Twitter @ SarahDHuckins or on LinkedIn. . Take on work that builds marketable skills.

Communications 171

Communications Nonprofit Training Study 171

MaccaPR

MAY 11, 2017

Although more and more women are taking leadership positions ( the number of female CEOs is increasing ), the majority of business leaders tend to be male (the top 27 highest paid CEOs in Minnesota are all men, for example). Here are takeaways for MaccaPR blog readers on leadership styles and business decision making. Chris Freytag.

Leadership 74

Leadership Energy Corporate Conference 74

Prowly

APRIL 10, 2025

All of the main brand visibility metrics revolved around being seen on Instagram, Twitter (X), Facebook, or other platform of choice. 4 Social media polls and quizzes can help you quickly gather informal feedback from followers, especially if you're active on platforms like Instagram, LinkedIn, or Twitter. For example.

Branding 104

Branding Brand How To Measurement 104

Melissa Agnes

NOVEMBER 13, 2018

Humor Engineer, Drew Tarvin, joins the Invincible Brand Podcast to discuss how humor can be used to effectively help solve many common workplace issues, such as a lack of employee engagement, stress management, communication issues, and more. Follow Drew on Twitter: @drewtarvin. About this episode. million views: The Skill of Humor.

How To 144

How To YouTube Crisis Management Crisis 144

PRSay

OCTOBER 16, 2020

Please join the #PRDiversity discussion via @PRSADiversity and follow along with our D&I-related blog posts, webinars and Twitter Chats throughout the month. which is one of many companies giving employees time off to vote. This year’s theme is “Transforming the Landscape.”

Communications 202

Communications Nonprofit Employee Local 202

PRSay

JUNE 28, 2021

You’re unlikely to get business through your website, so focus on social media such as LinkedIn and Twitter instead. • Once you have enough business to pay for a full-time-equivalent employee plus fringe costs, make a hire. Find him on Twitter at @PBartosch_Media. Be stingy with expenses. Don’t hire anyone for at least a year.

LinkedIn 175

LinkedIn Crisis Agency Corporate 175

Deirdre Breakenridge

APRIL 10, 2017

Even in firms with a dozen employees, much—if not all—the business development falls on the founder’s shoulders. You can find her on Twitter and LinkedIn. And while that is certainly part of the day-to-day, a big part of owning your own business is getting out there and selling your services to potential clients.

Travel 281

Travel Technology Conference LinkedIn 281

Waxing UnLyrical

FEBRUARY 15, 2012

Tomorrow night, from 8-9 pm CT (9-10 pm ET), Arik Hanson and Valerie Simon , who created the #HAPPO hashtag ( Help a PR Pro Out) and chat, are bringing back this terrific Twitter chat to help you out. How about leadership? What steps should you take to manage your image internally? See you then! Image: davemelbourne via Flickr, CC 2.0.

Twitter 99

Twitter Leadership LinkedIn Employee 99

PRSay

SEPTEMBER 4, 2019

Employees will be more likely to voice their concerns about ethical issues and to seek guidance on how to make the right decisions. “I ET / Twitter Chat: Legal and Ethical Dimensions: Using Online Data for PR Strategies. ET / Twitter Chat: PR Licensing — Enhancing the Profession. Join the discussion at #EthicsMonth.

Ethics 130

Ethics Case Study Twitter Reputation 130

Communications Conversations

MARCH 20, 2018

Thought leadership (both our own thought leadership and others at the show). Media (engaging with reporters on Twitter, sharing earned media we’ve secured at the event). Show-specific (engaging with the show sponsor’s Twitter account, for example, or talking about sessions at the show).

Trade Shows 107

Trade Shows Interviews Video Twitter 107

PRSay

SEPTEMBER 18, 2017

Please join the discussion through blog posts, webinars and Twitter Chats (#PREthics) scheduled throughout the month of September and consider the content a catalyst for integrating ethics and ethical practice into your daily communication activities. All kinds of decisions are made daily by single employees or groups.

Ethics 127

Ethics Reputation Employee Small Business 127