PRSay

NOVEMBER 15, 2023

Laughlin, a former PRSSA president, is vice president of global employee communications for Delta Air Lines. During ICON, she talked with PRsay about Delta’s employee-first approach to internal communications and the challenges of reaching deskless employees. We use an employee-led approach to internal comms at Delta.

Employee 128

Employee Internal International Storytelling 128

Bianchi Biz Blog

AUGUST 3, 2023

As generative AI tools continue to gain popularity in the workplace, it has become increasingly evident that automotive suppliers need to consider establishing a corporate policy that governs their employees’ use of these tools.

Automotive 77

Automotive Policies Employee Corporate 77

ImPRessions - Crenshaw Communications

SEPTEMBER 27, 2018

The technological and social changes over the past few years have both made internal communications more important, and also opened up opportunities to revolutionize it. The Conference Board reported that while 90% of executives understand the importance of employee engagement, fewer than 50% understand how to address this issue.

Internal 147

Internal International Employee Mobile 147

ImPRessions - Crenshaw Communications

MAY 7, 2020

Her focus is reporting on stories about how labor issues affect retail employees. . Are you more interested in e-commerce and technology? Ben reports for Retail Dive, an industry go-to, covering retail policy, finance and bankruptcy and how these trends are affecting major corporations. . April Berthene @ByAprilBerthene.

Retail 245

Retail Twitter Real Estate Trends 245

ImPRessions - Crenshaw Communications

JULY 15, 2020

Office employees have been thrust into remote work, and many are using personal devices for business communications. For instance example, our website emphasizes phrases like “top New York PR agency” and “best technology PR” instead of less searchable copy like “our clients love us.”

Reputation 221

Reputation How To SEO Guidelines 221

Onclusive

APRIL 22, 2021

Some of these will be different for every company—depending on factors like your scale, organizational structure, the technology you leverage, and your geographic location. For example, a certain technology is your main competitive advantage, your organization may be more prone to a technological crisis. Expect the unexpected.

Crisis 195

Crisis How To Crisis Communications Crisis Management 195

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture. In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees.

Corporate 156

Corporate Reputation Employee Policies 156

ImPRessions - Crenshaw Communications

MAY 31, 2024

Panelists point out the power of employees as storytellers, and the impact their experience can have on corporate and brand reputation. Understand the power of first-person storytelling by employees on social platforms like TikTok and Instagram. Clearly, technology offers a huge opportunity but it can be overwhelming.

Trends 203

Trends How To Ethics Reputation 203

Deirdre Breakenridge

SEPTEMBER 26, 2016

We were able to identify 6 management oriented roles associated with social media (social listening and analytics, online media relations, policy maker, employee recruiter, internal social media manager, and policing) and the specific duties those roles involve. What are some of the interesting findings from your study?

Publicity 150

Publicity Policies Social Media Study 150

ImPRessions - Crenshaw Communications

DECEMBER 28, 2018

policy by infiltrating conservative groups, most notably the NRA, by posing as gun-rights activist in her own country. The revelations that Moonves actively obstructed the investigation into claims that he sexually harassed and even assaulted employees came nearly a year after CBS fired Charlie Rose for sexual harassment.

Banking 257

Banking Facebook Reputation Crisis 257

Cision

JUNE 23, 2016

Our history is grounded in public affairs – helping to influence some of the most challenging public policy debates in the country. The two most dramatic changes are the 24/7 news cycle and technology growth. Technology makes it much easier to target audiences and keep people engaged. and in local communities.

Public Affairs 227

Public Affairs Local Education Policies 227

PR for Anyone

JANUARY 28, 2024

In this episode, Erica sits down with Christina to discuss the impact of technology both in the workplace and our education system, evolving dynamics between generational workforces, current issues such as remote work, and recent shifts occurring in the professional landscape that have been exacerbated by the COVID-19 pandemic.

Employee 130

Employee Policies Creativity Company 130

PRSay

JUNE 23, 2021

For example, a preapproved media statement that refers to an attack as “cyberterrorism” could inadvertently lead to the denial of insurance claims if the company’s policies exclude coverage for terrorism. Enlist employees. Exercise regularly. Jon Goldberg is the founder and chief reputation architect of Reputation Architects Inc. ,

Crisis 146

Crisis Insurance Insurance Exercises 146

ImPRessions - Crenshaw Communications

FEBRUARY 27, 2019

We work with many technology startups whose business seems dry and narrow on the outside, but when you scratch the surface and work to identify and shape the narrative, a truly compelling story emerges. Instead, tell a story that anyone could understand at a cocktail party. What persistent problem does it solve? How did the idea come?

B2B 232

B2B Agency Energy Media Relations 232

Shift Communications

OCTOBER 3, 2016

Rather than a knee-jerk policy of “stop the presses” or an endless stream of “our thoughts and prayers are with the victims” posts, we as communicators, as fellow human beings must balance our humanity with our duties and responsibilities to our companies. Vice President, Marketing Technology. Impact to your audience. Christopher S.

Guidelines 158

Guidelines Social Media Media Crisis Communications 158

PRSay

DECEMBER 21, 2017

His grandfather, Elias “Buck” Buchwald, was among the first employees at Burson-Marsteller and worked closely with the firm’s co-founder Harold Burson, APR, Fellow PRSA. He interned at a company that builds technology applications for PR professionals, and enjoys showing colleagues how technology can help them accomplish their goals. “In

Publicity 151

Publicity Radio Sports Technology 151

Stern + Associates

APRIL 13, 2023

In her riveting talks , Professor Henderson explains how business’ commitment to solving “big problems” can unlock not only tremendous enthusiasm amongst employees, but also exactly the kind of creative thinking and commitment to work across organizational boundaries that is at the root of most significant innovation.

Policies 118

Policies Energy Government Crisis 118

Reputation Us

NOVEMBER 15, 2021

The proliferation of data, technology and automation has transformed the composition of companies’ assets. Employee abuse. But how can something as abstract as reputation be quantified and rolled into an insurance policy? Such policies are not without a high price. Recognizing The Big Risk. Bodily injury. Animal abuse.

Insurance 97

Insurance Insurance Exercises Reputation 97

Sword and the Script

JUNE 18, 2019

In the B2B technology world, which is the lenses through which I example things, I’ve found PR usually reports to marketing – but supports the whole business – when a company is small or young. 1) “Make sure that employees, customers and the market understand our company, its services and goals.”. 8) “Consult, coach, teach.”.

Employee 154

Employee Print Writing Survey 154

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. To enhance empathy and connection with their teams and clients, organizations will foster employee brand ambassadors, highlight origin stories, show behind-the-scenes videos, and encourage user-generated content.

Writing 211

Writing Communications Marketing B2B 211

ReimaginePR

OCTOBER 15, 2015

TORONTO– Canadian technology entrepreneur Frederick Ghahramani is pledging $1,000,000 to fight Bill C-51, the newly enacted law that authorizes the government to collect and share Canadians’ private information with no oversight. “But this is precisely the environment that Bill C-51 places Canadian technology companies. .

Privacy 120

Privacy Government Policies Technology 120

Communications Conversations

NOVEMBER 9, 2015

Today, there’s more talk about employee advocacy on social networks than there is around companies shutting down social networks at work. But, technology at work is still a challenge. Slack to help chat and collaborate with disparate teams and employees (we use this on the MIMA board–it’s outstanding).

Employee 60

Employee Tools Corporate Google 60

Stern + Associates

FEBRUARY 20, 2023

How can organizations confidently take advantage of the benefits associated with modern technology while avoiding negative impacts on surrounding communities? The algorithms that power artificial intelligence (AI) tools are built on a foundation of human judgment calls ­– but humans sometimes make mistakes.

Local 118

Local Community Ethics Education 118

ImPRessions - Crenshaw Communications

JUNE 12, 2018

Mobil took out full-page advocacy op-eds in the New York Times to share the company’s viewpoint on public issues like technology, mass transit, and energy independence. His hardball tactics and paid op-eds paved the way for corporate PR officers to influence policy.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Cision

OCTOBER 16, 2017

Chris Lynch: I think they are, and I think that’s being driven in part by just how granular we can look at communications now due to the technology that we have in place to measure it. there is technology that can monitor what’s happening with brand sources that’s obviously important.

Media 202

Media Storytelling Technology Data 202

Sword and the Script

AUGUST 8, 2023

SaaS companies have an average of 38 active cases studies that are between 500-1,000 words in both HTML and PDF format; here’s how they incentives customers, sales and customer success to solicit new case studies Case studies are a pillar of B2B marketing, particularly in technology circles like software-as-a-service (SaaS).

Case Study 146

Case Study Study Company B2B 146

Wadds Inc.

SEPTEMBER 29, 2024

Organisations are less inclined to speak out externally because of political and societal polarisation and prioritise internal, employee concerns. Teams are exploring ways to measure their impact on business performance, such as quantifying the value of policy advocacy, regulatory engagement and reputation management.

Corporate 98

Corporate Reputation Telecommunications Study 98

Cision

MAY 18, 2016

The “one voice policy” is easier to distribute all over the world quickly with digital. Using digital technologies as one of our resources, it is also easier and more efficient for our team to analyze and predict market tendencies, run highly precise search and track competitors’ activities. . Is there any downside?

Corporate 159

Corporate Groups Local Enterprise 159

Sword and the Script

OCTOBER 25, 2022

Technology has enabled me to do the work of five people and has enabled me to do that work in far less time.”. Importance of companies having a voice on social justice and other policy issues.”. More strategic questions arise due to changes in technology. Technology doesn’t sleep. In multiple mediums.”. Taking a stand.

Communications 149

Communications Crisis Internal International 149

Stern + Associates

MARCH 15, 2023

Frameworks for Determining How Emerging Technologies Will Impact Your Business When it comes to looking ahead to the important technology trends of tomorrow, Azeem Azhar , international bestselling author of “ The Exponential Age ” (2021), has built a reputation as one of the tech industry’s most influential futurists.

Technology 118

Technology Ethics Creativity Tools 118

Scott Public Relations

MARCH 4, 2020

The growing wealth gap among citizens is a major public policy concern for the United States. As the divide in wealth continues to grow, it will have a negative impact on other public policy issues as well—including healthcare. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Healthcare 69

Healthcare Insurance Insurance Policies 69

ImPRessions - Crenshaw Communications

DECEMBER 15, 2017

This means creating and adhering to policies that dictate how employees use social media and particularly how they respond. Technology means continuous learning. Good news, bad news, fake news – it never stops. And PR teams have had to be more vigilant than ever to provide guidance that will keep a brand in good stead.

YouTube 136

YouTube Video Training Survey 136

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

These early arrangements can include a junior in-house employee or possibly a “shared” situation where the PR function is wedged into marketing or even customer service. Security policies and controls. Emerging targeting technologies. Response to legislative initiatives.

Company 136

Company Interviews Reputation Privacy 136

Shift Communications

OCTOBER 20, 2015

But October is also the month that hosts National Flex Day, a day created to motivate employers and employees to unite behind the need for more flexibility in the workplace. Leah Ciappenelli, HR Director at SHIFT, was eager to talk about how SHIFT’s flex policies came to be and why she flexes. SHIFT also has a telecommuting policy.

Policies 60

Policies Employee Guidelines Meeting 60

Stephen Waddington

DECEMBER 17, 2018

Flexibility – accommodate the need of employees to manage their other lifestyle demands such as partners, children and parents insofar as possible. Adopt a zero tolerance policy and manage accordingly. Workflow – automation and technology remove administration and enable agencies to work faster and smarter.

Agency 114

Agency Energy Marketing Financial 114

Bianchi Biz Blog

JUNE 15, 2023

With three months until the show opens, organizers report there are ample opportunities for suppliers of all sizes to engage with customers, automakers, media, analysts, investors and potential employees at one of the industry’s premier events. Technology Days/AutoMobili-D and the Mobility Global Forum are slated for Wednesday, Sept.

Automotive 77

Automotive Mobile Technology Transportation 77

Buzzstream

MAY 12, 2020

For many managers and employees, the last few weeks has been the first time in their careers that they have worked from home, or had to manage remote employees. “You have to be fearless when it comes to technology,” says Dominique Ennis Sierra, director of operations at Georgia Tech. Communication.

Strategy 102

Strategy Employee System Tools 102