Communications Conversations

DECEMBER 16, 2014

Get Verizon employees involved. Instead of hiring actors (or stand-ins) to showcase the Verizon products, they simply let their employees do it. Simple idea, but a really nice way for the Verizon folks to get those local store employees more engaged with media and local influencers. How did you conduct the outreach?

Case Study 131

Case Study Wireless Company Local 131

Shift Communications

DECEMBER 15, 2016

A long time McDonald’s employee who has Down Syndrome was celebrating her retirement, and we wanted to share the good news with her local community – both to show everything people with disabilities can take on, and that McDonald’s supports them. Client: Print Syndicate. Online, print, broadcast – it all still matters.

Print 60

Print Media Travel Wireless 60

Sword and the Script

MARCH 20, 2018

Event marketing is now far more refined in terms of the science and data analysis enabled by all the technology advancements with mobile and wireless. If multiple employees from one company attend an event, we can aggregate data to discover what the company X contingent did collectively. They’re having experiences.

Industry 88

Industry Marketing Enterprise Mobile 88

Mindful Marketing

SEPTEMBER 11, 2015

He has developed communications strategies, managed internal teams and placed high-level business and technology coverage for companies in the semiconductor, services, security, cloud, wireless, enterprise software, marketing and consumer device industries. Explain what makes fama PR different and how do you attract employees?

Marketing 50

Marketing Wireless Software Journalism 50