Buzzstream

JANUARY 28, 2025

The two most popular tactics digital PRs use are pitching data-led content (95%) and providing expert commentary (93%). Pitching Journalists 32. 73% of journalists say they reject PR pitches because they are irrelevant to their coverage area. 54% of PRs receive 1-5 pitches per day. 54% of PRs receive 1-5 pitches per day.

Digital PR 71

Digital PR Branding Brand SEO 71

Buzzstream

JANUARY 29, 2025

Quick Tips Here are some of the tips I pulled from our chat: Personalize Before You Pitch Connect with journalists on LinkedIn or Twitter/X before sending a pitch. Wait a couple of weeks before sending a pitch to avoid seeming transactional. Do they, were they pitched to you? I love the follow-up story angle.

Pitching 62

Pitching Energy Journalism Newspapers 62

Cision

JULY 30, 2015

Instead, use any nervous energy as fuel to create a lightening-round version of your normal preparation protocol. Want pitching tips that will help you land an interview? Click here for 10 Media Pitching Do’s and Don’ts! Check out this infographic for a helpful checklist! Stop fretting.

Interviews 120

Interviews How To Media Infographics 120

Bad Pitch Blog

MARCH 22, 2010

1) Infographic: USA Today was the first to own the infographic because snappy visuals help show the news instead of simply telling it. And surely there is some news that might be more effective pitched in video format. Send the photo with just the cutline and save everyone some time and energy of an accompanying release.

Infographics 98

Infographics Energy YouTube Mobile 98

5W PR

JUNE 11, 2024

Whether it’s early cancer detection enabled by AI, optimized energy grids, or the creation of captivating music, such highlights foster a positive outlook toward AI’s potential, replacing fear with understanding. Regular story pitches and expert commentary can position organizations as reliable sources of AI information.

Privacy 78

Privacy Media Transportation Crisis Communications 78

Solo PR Pro

MAY 10, 2022

As long as it's coming from a genuine place, you can land some solid pitches. With journalism resources stretching thinner and thinner, your pitches need to be laser-focused. Looking into the rest of 2022 and beyond, the focus is set on in-depth strategy, personalized pitches and airtight data. The state of journalism in 2022.

Pitching 58

Pitching Media Journalism Data 58

Contently - Strategy

DECEMBER 4, 2018

This space is typically reserved for blog posts, infographics, social posts, and e-books. One of my favorite mid-funnel pieces of content we’ve produced is this short video case study about our client Eni , the global energy company. With that in mind, here are the content formats most useful at each stage of the funnel.

Case Study 110

Case Study Marketing Study Content Marketing 110