Energy Newspapers Pitching 
PRSay
APRIL 19, 2021
When you focus on one keyword at a time, it allows you to put all of your time and energy behind one topic for your owned media. It can be pretty easy to imagine keeping all of your hard work to yourself and not pitching contributed content at all. This comes in handy as you start to integrate earned media.
Cision
MARCH 24, 2017
If you find the compelling human story in what you’re pitching, you’ll be successful. A call to action is a powerful thing; it invites people to get involved, to contribute their passion and their resources, whether energy, money or time. What are the main components of a successful PR strategy?
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Bianchi Biz Blog
JANUARY 8, 2024
Jennifer Ramsay is the editor-at-large at Endeavor Business Media, where she curates the Market Moves newsletters, a series of cross-industry publications pulled together from various Endeavor Business Media outlets covering electric vehicles, manufacturing, energy, infrastructure and cybersecurity.
Cision
MARCH 14, 2016
Which story sounds more interesting: one about the new Microsoft Kinect software or the energy levels in Microsoft’s corporate offices? But after spending an afternoon with the man who runs the Microsoft facilities department and learning about his unique, money-saving energy software, Clayton went with the energy story.
Cision
MARCH 30, 2016
In this interview, he shares the pitch that got him the most coverage, his strategies for building relationships with the media and why social media is so important. What constitutes a successful pitch? If the body of the pitch is longer than 120 words, you might as well not even send it. Why is it – or why are they – important?
MaccaPR
FEBRUARY 25, 2015
If you’re a corporate communications or public relations executive in Minnesota, the status of our state’s largest newspaper – the Minneapolis-based Star Tribune , with more than 250 editors and reporters – is always of intense interest. Anthony and Dave Shaffer, who covers Xcel Energy and other energy news. Think again.
Polaris
NOVEMBER 17, 2015
Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2 Instead of pitching media on the products, we distributed a “creativity kit” for spring break, a time of the year when parents, grandparents, and caregivers are searching for projects to entertain their kids.
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