Engineering Newspapers Pitching 
PR for Anyone
MARCH 24, 2020
She pitched it to her editor who loved it too and they wrote an article about me. Remember that Google is a question search engine. Many are overwhelmed with emails and often forget your pitch came in, even if they loved it. Additionally, you never know where they might end up. One of my first interviews was in Examiner.com.
Cision
OCTOBER 6, 2016
It’s everything from becoming a regular contributor on a media website to having a newspaper or trade publication write about you to appearing on the noon news to talk about your company. This is the PR industry’s bread and butter, most often referred to as publicity or media relations. Shared Media.
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Cision
NOVEMBER 6, 2017
In the 1890s, it was called yellow journalism and was a tactic designed by greedy newspaper publishers to sell more newspapers using scandalous (and not necessarily true) headlines. Social media and search engines are riddled with conspiracy theories and misinformation presented as news. Where does that obligation begin and end?
Bianchi Biz Blog
MAY 20, 2024
For over a decade, I was the editor-in-chief of AutoblogGreen and as of fall 2023, I became the editor-in-chief of the Automotive Engineering magazine published by SAE Media. I’m now most interested in stories that reveal a little something about how engineers attack problems. Make sure that you double-check the name on your pitch.
Deirdre Breakenridge
OCTOBER 16, 2014
You’d have to go all the way back to the days of my early career when I was behind a typewriter and faxing news releases to newspaper editorial departments. There is no shortage of tools that can collect and filter information about your customers and market so you can creatively pitch to journalists to help them with their stories.
Cision
NOVEMBER 28, 2017
Influencers are essential to any PR, comms or marketing campaign, as they are the engine that drives audiences to act, and they disseminate messages either directly (think sponsored posts) or filtered through their viewpoint (think traditional newspaper features). — can be daunting to research for just one contact.
PRSay
APRIL 19, 2021
When you combine it with earned media, however, it enhances both your expertise and your search engine results. There are many benefits to dividing it up this way, but the biggest is so you can earn a valuable link to your keyword-focused content on the website from a high domain authority site, such as a newspaper or magazine.
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