Engineering Pitching Trade Shows 
Bianchi Biz Blog
OCTOBER 21, 2024
Now in its 14 th year – and retaining its status as North America’s largest advanced battery event – the show welcomed attendees for the first time at Huntington Place in downtown Detroit, having outgrown its previous location at the Novi Suburban Showplace.
Sword and the Script
APRIL 18, 2020
1) Fatigue over Coronavirus news For the last several weeks, PR and marketing professionals wondered if pitches and content about topics other than the pandemic would come off as tone-deaf. . >>> Looking for a B2B tech PR with expertise and execution? Give our services a try.
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Flack's Revenge
FEBRUARY 20, 2018
I came to PR in a roundabout way, via engineering, marketing, sales and IT consulting. One time I was at a dinner with the client team following a day a trade show. This was the dotcom era, also around the end of Seinfeld; a TV show that was famously about nothing. More recently, I worked on a pitch for a client.
ImPRessions - Crenshaw Communications
MAY 3, 2018
Business buyers prefer hard, unbiased data over sales pitches and marketing collateral. In many ways B2B PR is a more efficient engine of promotion. An executive’s participation in a trade show panel can yield video, media coverage, blog posts, and social media engagement. PR offers more bang for the content buck.
Remote PR Jobs
SEPTEMBER 25, 2023
To help clear the air, here are 11 unwritten rules for beginner tech PR professionals, salespeople switching professions or inexperienced marketers: Research The Journalists You Want To Approach One of the most common mistakes made by entry-level PR professionals is their results-driven eagerness to pitch to everything and everyone that moves.
Sword and the Script
SEPTEMBER 10, 2019
Companies prioritize print, search engine optimization, and other paid digital media (including trade shows and partnerships) among all paid media options,” according to the report. That average gets some help from the B2C side because specific numbers for B2B product come in at 10.3% and for B2B Services it was 11.0%.
Rock the Status Quo
MAY 18, 2015
If you put a search engine to work with keywords that narrow the field, such as “find a speaker” or “be a speaker” plus your city, state and/or industry – an assortment of readily available speaker directories should pop up for you to sort through. Look for industry conferences, trade shows and associations.
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