PRSay

SEPTEMBER 4, 2019

On any given day, PR professionals from entry-level associates to senior executives face ethical dilemmas. How can PR professionals ensure ethical decision-making on a daily basis? We asked BEPS members what ethics means to them personally. Taking time to reflect and analyze the issue can help lead to sound ethical decisions.

Ethics 130

Ethics Case Study Twitter Reputation 130

PRSay

FEBRUARY 27, 2018

Keeping a secret can be a form of silence that is highly ethical. Two of the fundamental values of the PRSA Code of Ethics are fairness and loyalty. Emmanuel Tchividjian is the principal and owner of The Markus Gabriel Group , an ethics and communication consulting practice. Silence in some cases is a legal right.

Ethics 146

Ethics Training Reputation Groups 146

Ethical Voices

AUGUST 29, 2022

He discusses a number of important public relations ethics issues including: What to do when a client asks you to hide their identity as part of a coalition. How to make sure your employees understand how you value ethics. What is the most difficult ethical challenge you ever confronted at work?

Ethics 92

Ethics Groups Handbook Education 92

Stern + Associates

OCTOBER 26, 2023

knows the landscape of ethical risk inherent in organizations, particularly in AI programs. An entrepreneur and former philosophy professor, Blackman is captivated by the ethics of emerging technologies. Reid Blackman , Ph.D.,

Ethics 126

Ethics Privacy Technology Government 126

PRSay

SEPTEMBER 18, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 127

Ethics Reputation Employee Small Business 127

PRSay

SEPTEMBER 4, 2018

Each September, PRSA takes the opportunity to spotlight ethics, which must be a constant focus for the PR profession regardless of which month we’re in. Without rigorous study and application of ethical principles, trust is inevitably lost, and without trust the PR function and organizational life deteriorate into dysfunction or failure.

Ethics 124

Ethics Twitter Conference Journalism 124

Deirdre Breakenridge

SEPTEMBER 5, 2014

We’ll be discussing everything from networking, relationship building and ethical communication to channel participation, new tools and productive apps. Where can you learn more about ethical communications, especially in an age of public conversations? Twitter, Instagram, Facebook, Tumblr, WordPress – oh my! See” you then! .

Twitter 324

Twitter Community Ethics Resources 324

Deirdre Breakenridge

MARCH 13, 2020

Unfortunately, a lot of the communication shared in uncertain times ends up confusing and frustrating these groups even more. In uncertain times, FEEL (facing Fears, engaging with Empathy, Using Ethics and unleashing Love) can make a difference. As the Coronavirus spreads and new cases are reported in the U.S.

Communications 297

Communications Ethics Travel Employee 297

PRSay

SEPTEMBER 24, 2024

PRSA provides educational opportunities to explore ethics in public relations year-round. PRSA recognizes Ethics Month each September to bring increased attention to the communications profession’s core foundation. Visit this link for additional programming and ethics resources.

Ethics 97

Ethics Employee Survey Community 97

Sword and the Script

FEBRUARY 16, 2021

Businesses are increasingly viewed as more ethical and competent than government, media and non-governmental organizations (NGOs). Business is ethical and competent. According to the survey, business was the only institution that respondents classified as both ethical and competent. click image for higher resolution).

Government 135

Government Survey Ethics Media 135

Burrelles Fresh Ideas

JANUARY 30, 2024

Purina: In other news, Purina is dealing with a social media crisis as pet food safety is questioned by pet owners’ Facebook groups and then amplified on TikTok. Ethics and AI Generative artificial intelligence (Gen AI), specifically AI-generated content, is having an ethical (and legal) moment.

Ethics 97

Ethics Crisis Transportation Airlines 97

Deirdre Breakenridge

OCTOBER 5, 2016

What is the impact of the ethics behind the use of bots & bot proxy networks to spread messages? Be sure to also visit our LinkedIn Group to share your ideas. Do we care more about the optics of audience size or audience engagement & effectiveness? What’s the role of video and live feeds/broadcast?

Twitter 293

Twitter Community Ethics Radio 293

Deirdre Breakenridge

DECEMBER 5, 2017

Page Society in preparation for the book, “ Public Relations Ethics: Senior PR Pros Tell Us How to Speak Up and Keep Your Job.”. Her research interests include public relations management and ethics. Some of these relationships may result in mentors or allies that you can count on when needed. Reference: Redmond, J., and Trager, R.

Internal 208

Internal International Ethics Journalism 208

Deirdre Breakenridge

APRIL 5, 2019

Modern communicators have a responsibility to use communication as a way to build bridges between people and groups; sharing communication to help, uplift and ignite passion and positive momentum. It’s a do “good” and do “no harm” approach. Now, it’s time to reign in the communication for some self-reflection.

Infographics 266

Infographics Communications Leadership Social Media 266

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2018

Is it ethical for a PR agency to smear a competitor? In a particularly distasteful move, the agency promoted questionable research that linked billionaire George Soros with anti-Facebook groups. So, was Definers ethical? But even for someone not concerned about ethics, a smear campaign is a stupid strategy.

Facebook 224

Facebook Ethics Public Affairs Privacy 224

Deirdre Breakenridge

FEBRUARY 5, 2019

When you FEEL you’re digging deeper to discover Fears, Empathy, Ethics and Love for the mission. Millennials, for example, face the pressure to be “perfect” and we’re also seeing a spike in depression, anxiety and suicide rates amongst this group.

Communications 208

Communications Ethics Groups Video 208

Ethical Voices

SEPTEMBER 9, 2024

Joining me on this week’s episode is Erin Kennedy , the ethics committee chair for the PRSA Central California Chapter. Ethics and earning public trust is critical for both of those industries. So, ethics is a big deal, I would say. What is the most difficult ethical challenge you ever confronted?

Ethics 94

Ethics Privacy Healthcare Industry 94

Ethical Voices

NOVEMBER 20, 2023

She discusses a number of important ethics issues, including: How do we ethically ask questions in research? What to absolutely never, ever do when conducting research for a PR campaign Ethical challenges with AI in PR Why don’t you tell me about yourself and your career? PRSA had a poster, “Act Ethically and Carry On”.

Ethics 92

Ethics How To Survey Interviews 92

PRSay

SEPTEMBER 19, 2023

Each September, PRSA recognizes Ethics Month to bring increased attention to the core foundation of the communications profession. Please visit prsa.org/ethics for additional programming and ethics resources and PRSA’s social media platforms for updates throughout the month. In May 2023, the U.S.

Communications 179

Communications Ethics Public Affairs Social Media 179

ImPRessions - Crenshaw Communications

AUGUST 5, 2019

Mega-agency Edelman recently made waves by resigning a lucrative engagement working with for-profit corrections company The GEO Group, a top contractor for ICE. On closer examination, the Edelman/GEO Group situation is a great example of what not to do when faced with an ethical quandary.

Industry 217

Industry Reputation Groups Internal 217

Ethical Voices

FEBRUARY 2, 2023

This week the communications ethics issues spanned a wide variety of topics from non-competes, to stupid PR people, to ethics developments with AI and the 16 th Anniversary of one of the dumbest guerilla marketing stunts of all time. Are non-competes ethical? This was the big news last week, but I am just getting to it now.

Ethics 75

Ethics Marketing Film Web 75

PRSay

NOVEMBER 10, 2023

Epley, APR, Fellow PRSA, a decorated PRSA leader who was a friend and mentor to many members and champion for the ethical practice of public relations, died suddenly in his South Carolina home on Nov. Epley helped establish professional, ethical public relations in Russia shortly after the collapse of the former Soviet Union.

Ethics 167

Ethics Public Affairs Travel Nonprofit 167

PRSay

JUNE 9, 2021

Publicis Health, part of Publicis Groupe S.A., A commitment to ethics. For communicators, the suit reinforces the need to commit to ethical responsibilities. The answer to whether Publicis Groupe is civilly liable for their marketing activities is probably ‘no.’”. Custin said. The answer, in my opinion, is ‘yes’.

Crisis 167

Crisis Ethics Publicity Marketing 167

Deirdre Breakenridge

NOVEMBER 8, 2021

Does the brand align with my ethics and values? Does the culture of the organization match my company culture and what I look for in a group of professionals? When you’re making a decision to align your brand (and reputation), here are four simple questions you can ask and answer: .

Reputation 195

Reputation Branding Brand Ethics 195

Ethical Voices

JULY 25, 2022

She discusses a number of important ethical issues, including: Why we need to trust but verify. Ethics and predatory lending. I started my career at Rubenstein Associates, had a really solid and ethics filled foundation from them. There are days where ethical challenges are around every turn. Ethics is actions, not words.

Ethics 82

Ethics Training Real Estate Agency 82

Cision

MAY 3, 2017

Journalists are still trusted, but believe that the public trusts them less due to the subversive censorship tactics of special interest groups, the inflamed political climate and brands that aren’t totally honest in their PR practices. Capitalism fettered by democracy demands that truths be told, even if they make us uncomfortable.

Branding 253

Branding Brand Government Ethics 253

Ethical Voices

JANUARY 23, 2023

Joining me on this week’s episode is Linda Welter , the CEO of Caliber Group , a brand marketing, public relations, and digital firm. She discusses a number of important ethics topics, including: Where do you draw the competitive line? What is our first responsibility in ethical situations? We’re based in Arizona.

Ethics 77

Ethics Publicity Education Reputation 77

PRSay

MARCH 8, 2021

However, I believe that civility is a question of morality because it is an expression of respect of other human beings and respect is a core ethical value. How sure are we that we do not hide to ourselves and to others some bitterness and anger toward an individual or a group? Respect will prevent, and hopefully eliminate, uncivility.

Ethics 158

Ethics Policies Groups Survey 158

ImPRessions - Crenshaw Communications

APRIL 30, 2019

How many people of color, women and other underrepresented groups are part of the development of these tools? Google’s ongoing AI ethics council controversy is another example of the AI industry’s diversity problem. How involved are they? Unfortunately, the data isn’t positive. But that’s easier said than done. This is critical.

Company 168

Company Ethics Google Facebook 168

Ethical Voices

SEPTEMBER 19, 2022

For Ethics Month, I wanted to look at new topics and geographies. He discusses several important ethics issues, including: What should you do when clients are even tangentially affiliated with a coup? Ethical challenges with clickbait. That’s obviously not ethical. The state of misinformation in Cambodia.

Ethics 84

Ethics Radio Sports Facebook 84

Ethical Voices

MAY 8, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.

Ethics 71

Ethics Training Financial Survey 71

PRSay

SEPTEMBER 29, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 116

Ethics Guidelines Print Groups 116

PRSay

MAY 4, 2021

Particularly now, as misconceptions, inaccuracies and untruths threaten to prolong the coronavirus pandemic, we need to tap into our profession’s roots in behavioral science and fulfill our profession’s ethical obligation to serve the public good by helping consumers of news and information make better decisions, online and off.

Publicity 173

Publicity Handbook Ethics Study 173

Flack's Revenge

AUGUST 6, 2019

This month, the environmental advocacy group Mighty Earth released a report titled “Cargill: The Worst Company in the World.”. This movement, if successful would compel them to balance profits and ethics. I love the proposal above, that boardrooms and C-suites should also be guided by ethical rules. 50 Shades of Woke.

Corporate 198

Corporate Branding Brand Agriculture 198

Deirdre Breakenridge

JANUARY 18, 2022

I scored lowest (love of mission) in the area that I expected and higher (or highest) in those areas that I expected (empathy and ethics), as well. Of course, I would like to continue to engage with empathy and use ethics and good judgment at high levels; at the best I possibly can. In orange are the scores I hope to achieve.

Blogging 239

Blogging Ethics Social Media Privacy 239

Ethical Voices

JULY 24, 2023

This week on Ethical Voices, KayAnn Schoeneman , President of Curley Company discusses: How to determine if a client is right for you Ethical issues in opposition research AI ethics challenges Why don’t you tell us more about yourself and your career? What is the most difficult ethical challenge you ever confronted?

Ethics 76

Ethics Government Pharmaceuticals Policies 76

Deirdre Breakenridge

FEBRUARY 1, 2022

This diversity of age provides me with a rather interesting opportunity to gain observational insight on the values, fears, and habits of each group. With newfound empathetic growth, and existing strengths in ethics, passion, and facing my fears, I should ideally be able to connect and communicate better than ever before.

Blogging 213

Blogging Ethics Leadership Course 213