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Navigating Alcohol Advertising Regulations While Creating Impactful Campaigns

5W PR

Understanding Local Laws and Regulations One of the most critical aspects of alcohol advertising is understanding the specific laws and regulations that apply to each target market. Brands must carefully consider their target audience and ensure that their advertising efforts align with ethical and legal guidelines.

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Ethics and Accountability in Public Relations are Non-Negotiable

Waxing UnLyrical

I’ve been known to “wax unlyrical” time and again with my view of what comprises good/ethical/professional public relations. Ethics,” in a nutshell, is about doing the right thing. . Because ethics and accountability in public relations are non-negotiable. Ethical public relations practice is not an “either/or” thing.

Ethics 84
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How to best counsel your client when they want to respond unethically to an unethical competitor – Tatevik Simonyan

Ethical Voices

I first met Tatevik when I was looking to expand the ethics cases outside of the US. Tatevik discusses How to best counsel your client when they want to respond unethically to an unethical competitor How to react calmly and ethically in highly emotional crises Should PR create a global code of ethics for influencer marketing?

Ethics 53
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Crisis Simulation in Defense Tech PR

5W PR

According to the Defense Industry Initiative on Business Ethics and Conduct, successful simulations incorporate multiple dimensions of crisis response, including technical, operational, and communications aspects. Research by McKinsey shows that organizations with strong stakeholder relationships recover faster from crises.

Crisis 78
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Ethics Doesn’t Take Vacations

PRSay

But there’s one aspect of public relations that doesn’t get to take time off…ethical practice and behavior. Ethical considerations are with us constantly…when we wake in the morning, and when we finally fall asleep at night. There are no vacations for ethics. After all… ethics doesn’t take vacations.

Ethics 60
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How to Send a Press Release and Why They Still Matter in 2020

PR Fuel

Do you want your business to gain more publicity in your local area or online? Journalists have a strict Code of Ethics that ensures they’re delivering factual information to readers. Do you have an upcoming event or product release that you want to garner excitement for? Then it may be time for you to write a press release.

How To 98
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Your client is accused of price gauging, now what? – Scott Brooks

Ethical Voices

I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. He shares several ethics insights, including: Your client is accused of price gauging, now what? What is the most difficult ethical challenge you ever confronted at work? It’s opinions on social media all day long, 24/7.

Ethics 92