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The surprising 10 ‘decisions drivers’ that factor into B2B software deals

Sword and the Script

The report is partly based on 3,528 interviews – and more than 14,000 interviews since 2021. Comply with regulations, law, industry standards & ethical practices.” Two areas to watch for ethics and regulations are a) privacy and b) generative artificial intelligence. Don’t skimp here. This seems obvious.

B2B
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How to Use PR to Highlight Ethical AI in Defense Technology

5W PR

The integration of AI into military applications raises significant ethical questions and public concerns, particularly regarding autonomous weapons and decision-making capabilities. PR teams must balance transparency with security requirements while demonstrating their commitment to ethical AI development and deployment.

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How to best counsel your client when they want to respond unethically to an unethical competitor – Tatevik Simonyan

Ethical Voices

I first met Tatevik when I was looking to expand the ethics cases outside of the US. Tatevik discusses How to best counsel your client when they want to respond unethically to an unethical competitor How to react calmly and ethically in highly emotional crises Should PR create a global code of ethics for influencer marketing?

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How Can I Build A Positive Cybersecurity Brand

5W PR

For organizations looking to stand out in this competitive space, developing a strong brand identity centered on ethical practices and customer success has become essential. The Foundation: Ethical Practices in Cybersecurity Branding Building trust starts with establishing and maintaining strong ethical practices throughout your organization.

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Faces & Markets of PRGN: France – A Blend of Tradition and Innovation

Bianchi Biz Blog

Key expertise of We change 1) Media Management: The team at WE change is made up of consultants and former journalists, allowing us to know the vision and ethics of the media, as well as suggesting the most cutting-edge angles for our clients. Essentially, we know how to successfully place our clients’ stories. Instagram : 58.6%

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How to do Brand Research in 2025? A Guide with Real-Life Examples

Prowly

What could we do better to meet your needs or expectations? TRY PROWLY FOR 7 DAYS FREE #4 Focus groups and interviews To build a focus group, start by defining clear objectives. 2 You're organizing a meet-and-greet for your client's new book. 2 You're organizing a meet-and-greet for your client's new book.

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NLP SEO: What is Natural Language Processing and Why It Matters for SEO

Contently - Strategy

This information helps Google provide results that meet user expectations. You can leverage a range of audience research strategies: hosting surveys, scouring customer reviews, using AI sentiment-analysis tools, and conducting customer interviews are all good starting points. Conduct an SEO audit.

SEO