Ethical Voices

JULY 24, 2023

This week on Ethical Voices, KayAnn Schoeneman , President of Curley Company discusses: How to determine if a client is right for you Ethical issues in opposition research AI ethics challenges Why don’t you tell us more about yourself and your career? What is the most difficult ethical challenge you ever confronted?

Ethics 78

Ethics Government Pharmaceuticals Policies 78

Mindful Marketing

FEBRUARY 14, 2021

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing As a Seinfeld fan, one of my favorite episodes is when George’s eye catches a piece of flying grapefruit, causing him to confuse everyone with his involuntary winking.

Pharmaceuticals 107

Pharmaceuticals Advertising Advertising Ethics 107

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2016

First, it was eclipsed by a fire-and-brimstone invective from Elizabeth Warren, who demand that he resign and called for jail sentences for senior executives who cross ethical lines. Yet Stump’s apology fell short. firm to defend themselves.” ” Guess whose statement played in cable news primetime? Optics matter.

Pharmaceuticals 120

Pharmaceuticals Ethics Reputation Insurance 120

Mindful Marketing

JULY 16, 2022

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing “ Auditors Cheated on Ethics Exams ”—a recent New York Times headline revealed. Who would cheat on ethics?— The Security and Exchange Commission (S.E.C.)

Ethics 90

Ethics Pharmaceuticals Corporate Financial 90

PR Conversations

DECEMBER 11, 2014

Zikmund and Babin (see, Essentials of Marketing Research ) warn against such pseudo-research, advising the practitioner to, “Walk away from the project if it appears that management strongly desires a predetermined opinion.” ” Making the case for a helping hand for public relations research.

Publicity 108

Publicity Survey Analytics Pharmaceuticals 108

PR Conversations

OCTOBER 27, 2023

Other publics also seek consequences from an organization that the organization might prefer not to provide—such as a pharmaceutical company producing an orphan drug that might cure a disease but is not profitable. Publics consist of people who are affected by the consequences of an organization’s behaviour—either positively or negatively.

Reputation 52

Reputation Social Media Internal International 52

Mindful Marketing

SEPTEMBER 30, 2024

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing It’s hard to believe that Mindful Marketing has been shining a light on ethics in the field for ten years! Unfortunately, marketing does not.

Ethics 115

Ethics Marketing Pharmaceuticals Conference 115