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Status report: artificial intelligence (AI) in public relations

Wadds Inc.

Transparent data management and security policies are required before the technology can be deployed in commercial applications. Please do not cut and paste or upload documents to any web-based tool without checking its data management policies and asking yourself whether you trust the vendor.

Report 119
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Blogger Outreach: 4 Questions Marketers Need To Ask Their PR Firm

Polaris

Stories about bad PR pitches—especially pitches to bloggers—are ubiquitous. A PR agency approaches a leading marketing blogger with a story about Klout—without realizing the blogger has serious ethical concerns about the service. Yet even I’m bombarded with irrelevant pitches addressed to “Undisclosed Recipients.”.

Policies 181
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Relevant Links – Why They Are Important and How to Build Them

Buzzstream

Link relevance measures how relevant a backlink is to your site. There’s no set scale for link relevancy and we don’t know exactly how Google measures this either. Combine Search Operators You can use these operators together to narrow down a search and build a list of target sites to pitch. What Is Link Relevance?

How To 62
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An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

Public affairs: This involves working with government officials and agencies to shape public policy and advocate on behalf of an organization.”. How is public relations measured? Public relations (PR) practitioners use a variety of methods to measure the effectiveness of their campaigns. In other words, “it depends.”.

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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. Performance marketing has led the community to this wild notion that B2B marketing should only engage in measurable tactics. Audiences know the difference.

Writing 199
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Relevant Links – Why They Are Important and How to Build Them

Buzzstream

Link relevance measures how relevant a backlink is to your site. There’s no set scale for link relevancy and we don’t know exactly how Google measures this either. Combine Search Operators You can use these operators together to narrow down a search and build a list of target sites to pitch. What Is Link Relevance?

How To 62
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Relevant Links – Why They Are Important and How to Build Them

Buzzstream

Link relevance measures how relevant a backlink is to your site. There’s no set scale for link relevancy and we don’t know exactly how Google measures this either. Combine Search Operators You can use these operators together to narrow down a search and build a list of target sites to pitch. What Is Link Relevance?

How To 62