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Nonprofit Local News Gains Steam

PRSay

For PR professionals, being able to work with trustworthy, engaged and ethical journalists to tell our clients’ stories is crucial. To help bridge the gap between national cable news and diminished, for-profit local news, a nationwide shift toward nonprofit local journalism is now underway. Opportunities for independent journalism.

Nonprofit 174
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An Ethical, Decision-Making Model to Consider

PRSay

How do we ethically communicate and make decisions in a manner that considers the best interests for all — including employers, clients, members of key publics and stakeholders? In employing this model, PR professionals can approach decision-making regarding communication and relationship management efforts in an ethical manner.

Ethics 147
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Leading PRSA Forward: A Conversation With New CEO Matthew Marcial

PRSay

He brings expertise in strategic development, membership growth and nonprofit leadership. Most recently, he provided strategic consulting, helping nonprofit clients increase revenue and membership. I was drawn to PRSAs professional values and the Code of Ethics. Its what got me motivated in this role.

Nonprofit 112
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Talkin’ Reputation. RepUs Reveals 2025 Speaking Topics Addressing Reputation Management and Crisis Mitigation.

Reputation Us

President and Chief Reputation Officer Casey Boggs of ReputationUs is a recognized global authority on reputation management and crisis mitigation for businesses and nonprofits. Boggs will discuss ethical concerns and how AI can be used responsibly in managing public perception.

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In Memoriam: Joe S. Epley, APR, Fellow PRSA

PRSay

Epley, APR, Fellow PRSA, a decorated PRSA leader who was a friend and mentor to many members and champion for the ethical practice of public relations, died suddenly in his South Carolina home on Nov. Epley helped establish professional, ethical public relations in Russia shortly after the collapse of the former Soviet Union.

Ethics 166
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Why it’s important to know many codes of ethics – Erin Kennedy

Ethical Voices

Joining me on this week’s episode is Erin Kennedy , the ethics committee chair for the PRSA Central California Chapter. Ethics and earning public trust is critical for both of those industries. Most nonprofit hospitals are supported by taxpayer-funded programs like Medicare and Medicaid.

Ethics 96
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Ethics and Accountability in Public Relations are Non-Negotiable

Waxing UnLyrical

I’ve been known to “wax unlyrical” time and again with my view of what comprises good/ethical/professional public relations. Ethics,” in a nutshell, is about doing the right thing. . Because ethics and accountability in public relations are non-negotiable. Ethical public relations practice is not an “either/or” thing.

Ethics 84