PRSay

SEPTEMBER 19, 2023

Each September, PRSA recognizes Ethics Month to bring increased attention to the core foundation of the communications profession. Please visit prsa.org/ethics for additional programming and ethics resources and PRSA’s social media platforms for updates throughout the month. In May 2023, the U.S.

Communications 178

Communications Ethics Public Affairs Social Media 178

Waxing UnLyrical

SEPTEMBER 20, 2018

It most often bubbles up when I find myself confronted by a situation that presents an ethical challenge. The Public Relations Society of America makes it crystal-clear that “Honesty” is a key element in its Code of Ethics. “We The post PR Ethics … “You CAN Handle the Truth” appeared first on Shonali Burke Consulting.

Ethics 73

Ethics Nonprofit Guidelines Exercises 73

5W PR

APRIL 10, 2023

Brands must align values with ethical practices. Updating their brand values is necessary to better reflect ethical practices. Developing a Clear Mission Statement Developing a clear mission statement can communicate a brand’s ethical values to consumers.

Consumer 88

Consumer Branding Brand Ethics 88

Landis PR

SEPTEMBER 3, 2024

Roughly 10% of Californians work for nonprofit organizations (NPOs). According to Amanda Cole, editor-in-chief of NonProfit PRO , charitable giving is projected to increase by 4.2% So, where does that leave nonprofits? By the Landis Team Photo courtesy of Pixabay Is your neighbor’s job at risk? Let’s hope not. in 2024 and 3.9%

Community 52

Community Nonprofit Corporate Financial 52

Ethical Voices

APRIL 22, 2024

What is the most difficult ethical challenge you ever confronted? We’ve been working with a nonprofit that we’ve done work on and off for about 12 years. Are you working with XYZ nonprofit?” It comes down to two things – how do you ethically deal with people with agendas? Tell me about this email.

Report 91

Report How To Ethics Nonprofit 91

PRSay

JANUARY 14, 2022

Springsteen’s 1987 Brilliant Disguise offers some stark realities for brands and nonprofits. Your brand and nonprofit can be that solution, but there’s a catch. Measurable success, proactive client advocacy, active listening and ethical discourse should always top a team’s charts, but life can get out of tune. Are you listening?

Communications 165

Communications Trends Nonprofit Radio 165

PRSay

JANUARY 11, 2024

While, thankfully, much has changed since 1944, the enduring importance of acknowledging ethical and impactful PR campaigns still remains. based PR firm that specializes in nonprofit communications. Here are the 2024 deadlines: Early: Jan. 18 Regular: Feb. 1 Final: Feb.

Case Study 95

Case Study Nonprofit Guidelines Ethics 95

Waxing UnLyrical

MARCH 12, 2013

I’ve been known to “wax unlyrical” time and again with my view of what comprises good/ethical/professional public relations. Ethics,” in a nutshell, is about doing the right thing. . Because ethics and accountability in public relations are non-negotiable. Ethical public relations practice is not an “either/or” thing.

Ethics 82

Ethics Publicity Guidelines Government 82

Tough Sledding

AUGUST 21, 2014

I’m eager to see how folks with serious interest in ethics will analyze the Ice Bucket campaign. As a fairly devout utilitarian and long-time ethics instructor, I give the campaign high marks. Like it or not, nonprofits in the USA operate on the free-market model. Let me start the discussion here.

Ethics 58

Ethics Nonprofit Viral Social Media 58

PRSay

JANUARY 8, 2019

Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. Having worked in communications for a top-tier university, a regional nonprofit foundation and as a consultant, I’ve heard this question myself.

Storytelling 163

Storytelling Media Nonprofit Government 163

Ethical Voices

FEBRUARY 12, 2024

She discusses a number of important issues, including: How to avoid using people as props and authentically engage Ethics challenges with assumptions How to effectively engage and learn from diverse audiences How to effectively advance social justice issues Tell us a little bit more about yourself and your career? It was virtual.

Ethics 80

Ethics Nonprofit Community Examples 80

Stern + Associates

MAY 3, 2023

What we need is something global, neutral, nonprofit, with governments and companies all part of it. Warm and accessible, he brings a thoughtful and measured approach to cutting-edge tools in a way that is ethical, responsible, and sustainable for the long term. If misinformation spreads broadly, what are we going to do about that?

Technology 117

Technology Nonprofit Measurement Tools 117

PRSay

FEBRUARY 16, 2021

Will you be able to legally, ethically, reputationally defend the advice you gave? Some executives on the McKinsey team had to realize what they were doing (or being asked to do) was wrong — ethically, morally, perhaps legally. How do your words make you look as a person? Voice your concerns — often. Photo credit: getty images ].

Communications 158

Communications Ethics Leadership Reputation 158

5W PR

SEPTEMBER 11, 2019

Some offer a plateful of other PR courses like crisis communications, event planning and management, research and analysis, ethics, public speaking, nonprofit communication, international PR, sport and entertainment PR, campaigns and consulting. This is true, particularly in small nonprofits. million have less than 5 employees.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Ethical Voices

MARCH 28, 2022

She specializes in a wide variety of industries, including healthcare, legal, real estate, education and nonprofits. Ellen addresses a number of important ethics issues including: What to do when your ethical values diverge from your employer’s values? What is the most difficult ethical challenge you ever confronted at work?

Ethics 52

Ethics Strategy Real Estate Local 52

Ethical Voices

APRIL 3, 2023

What is the most difficult ethical challenge you ever confronted at work? The good thing is I had a great leadership team and we were able to sit there for sometimes hours and just talk about what’s not only right and wrong, but what’s ethical and really kind of debate it. We’re a nonprofit trade association.

Ethics 79

Ethics Privacy Data Financial 79

PRSay

AUGUST 13, 2020

Websites such as Idealist.org , workforgood.org and the career center at the National Council of Nonprofits can show you opportunities to follow your calling while also being paid. Take a fresh look at the PRSA Code of Ethics , especially the core value of “Loyalty.” Go beyond LinkedIn for your job search.

System 189

System Public Affairs Employee Nonprofit 189

Deirdre Breakenridge

SEPTEMBER 26, 2016

My current research is focused on ethics and internal communication. She previously worked for almost 12 years in government and nonprofit public relations. Her research focuses on public relations management, organizational power, and ethics. Are you planning or working on any additional research studies in 2016 / 2017?

Publicity 150

Publicity Policies Social Media Study 150

PRSay

JUNE 7, 2021

Just skim the headlines and you’ll notice everything from fraud and deadly cyberattacks to ethics violations, faulty products and tone-deaf commercials bringing down the mightiest of organizations. In today’s unforgiving media environment, decades’ worth of arduous work to build a strong reputation can be destroyed in less than a week.

Crisis 163

Crisis Exercises Crisis Communications Reputation 163

Landis PR

JANUARY 10, 2022

We work with a broad range of clients, including technology, healthcare, nonprofits, environment, hospitality and more. But it also values quality of life and ethics for its staff. Landis Communications Inc. LCI) is hiring! LCI is an award-winning boutique PR firm based in the San Francisco Bay Area. The values.

Healthcare 98

Healthcare Policies Nonprofit Ethics 98

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. She also employs nonprofit organization examples and often draws on other WVU faculty.

Communications 120

Communications Case Study Training Reputation 120

Ethical Voices

OCTOBER 24, 2022

Sandy discusses a number of important ethics issues, including: What to do ethically when a reporter wants to showcase a vulnerable person. The ethics of how we are covering Kanye West. It sounds like your most difficult challenge in college was being told you can’t be ethical due to your being an atheist.

Ethics 51

Ethics Interviews Advertising Advertising 51

Praxis Makes Perfect

DECEMBER 6, 2013

In my 22 years of corporate, agency & nonprofit PR/public affairs, I have yet to encounter a. PR public relations media relations media list news release spamming journalists press lists media database'

Media Relations 40

Media Relations Public Affairs Nonprofit Ethics 40

Waxing UnLyrical

FEBRUARY 22, 2012

I frequently voice my opinion on behalf of the Public Relations Society of America (PRSA) on ethics, in particular on the issue of “transparency.”. PRSA’s Code of Ethics presents clear guidelines on the ethical considerations that public relations professionals should embrace when representing clients or employers.

Ethics 75

Ethics Nonprofit Guidelines Banking 75

Cision

NOVEMBER 6, 2015

How can you develop a transparent, ethical and mutually beneficial relationship with them? In the nonprofit sector, the ALS Ice Bucket challenge was tremendously successful at raising awareness of ALS and, though to a lesser extent, at fundraising. Who are the major YouTube influencers in your sector or specialty?

Video 120

Video Trends YouTube Television 120

Mindful Marketing

MAY 3, 2024

” It was a question I heard while watching Bloomberg business one February many years ago that helped inspire me to write about ethical issues in marketing. population, ranging from four-year-olds to ninety-four-year-olds, watched the last Super Bowl, everyone should be asking, “Are the ads ethical?”

Ethics 96

Ethics Privacy Radio Sports 96

Solo PR Pro

AUGUST 2, 2022

Courses may be as broad as Principles of PR or PR Campaigns, or as focused as Working with Influencers, Crisis Communications or Nonprofit PR.” Courses taught: Principles of Public Relations, Public Relations Writing, Communications Ethics, Media Relations, Campaigns (graduate program).

Education 107

Education Course Nonprofit Resources 107

Waxing UnLyrical

MAY 24, 2018

Finally, it goes without saying, and you probably know this, but I’m going to say it anyway – be ethical. Long Award for Excellence in Writing, and earning her Master of Arts degree in Corporate and Nonprofit Communications from Johns Hopkins University in 2017. Do the Right Thing.

Creativity 101

Creativity Storytelling LinkedIn System 101

Cision

AUGUST 26, 2015

How to Balance Ethics and Reality in #Influencer #Marketing [link] pic.twitter.com/BWn4QG8m0s. — Digital marketing and fundraising expert for nonprofits. Author of “Beth’s Blog: How Nonprofits Can Use Social Media,” one of the longest-running and most popular blogs for nonprofits. Beth Kanter – @kanter.

Social Media 120

Social Media Twitter Media Nonprofit 120

Waxing UnLyrical

MAY 6, 2013

In particular, the Public Relations Society of America ‘s Code of Ethics addresses the “Free Flow of Information,” saying that the public relations professional will “maintain the integrity of relationships with the media, government officials, and the public.”

Publicity 101

Publicity Government Crisis Communications Nonprofit 101

Waxing UnLyrical

FEBRUARY 3, 2016

I also try to instill the “we’re a team” ethic in my PR Concentration students at Curry College , all of whom came of age in the “social” era…or should we say “ anti -social” era??? He also is a member of the Public Relations Society of America’s Board of Ethics and Professional Standards.

Sports 40

Sports Public Affairs Ethics Nonprofit 40

Waxing UnLyrical

OCTOBER 10, 2012

Newspapers and other media have become inured to my frequent “letter to the editor” assaults, most of the time wisely choosing to ignore my comments on ethical misbehavior and/or lack of transparency in governmental or business affairs. To answer the unasked question, “No, I don’t think the world is going to crash and burn.”.

Publicity 99

Publicity Ethics Nonprofit Local 99

Mindful Marketing

AUGUST 24, 2018

Nonprofit organizations seem especially open to employing shock, probably because they find it easier to rationalize it for what are arguably more noble ends, like alleviating hunger and decreasing smoking. The other involves ethics. In terms of shock, even if it works, should advertisers use it to combat domestic violence?

Advertising 50

Advertising Advertising Ethics Nonprofit 50

Waxing UnLyrical

NOVEMBER 28, 2012

But those of us who adhere to the PRSA Code of Ethics abide by the Code’s “ Core Values ,” and we try hard to impress on others our sincerity and our honesty. And, sadly, not every single person who practices public relations is squeaky clean…much like any other profession. There are…and always will be…”bad apples.”. We make it happen

Publicity 110

Publicity Nonprofit Banking Ethics 110

PRSay

APRIL 21, 2016

Accreditation builds on my academics and provides my AspenPointe team a strong level of confidence that I will most likely make the correct decisions — grounded in ethics, law, planning, media and community relations, while supporting our nonprofit’s communication goals and objectives with quantitative and qualitative analysis.

Public Affairs 60

Public Affairs Education Analysis Study 60

Cision

JANUARY 20, 2016

And it’s a time when consumers today, the younger generation, put purpose before everything and understanding what a company stands for and how they’re acting responsibly around the way that they treat people to the way that they treat the planet and if they’re ethical in the way that they try to profit.

Corporate 120

Corporate Journalism Nonprofit Television 120

Mindful Marketing

AUGUST 23, 2019

based nonprofit comprised of “chief executive officers of America’s leading companies ,” issued a Statement on the Purpose of a Corporation. Those impressions may be changing, though, thanks to a bold pronouncement by leaders of some of the world’s biggest companies.

Corporate 50

Corporate Community Nonprofit Banking 50