PRSay

JANUARY 16, 2020

For organizations of all sizes, the ability to identify, understand and manage an increasingly complex array of reputational threats will be integral to success in the years ahead. With that reality in mind, here are four emerging reputation risks to consider: Targeted online attacks. Controversial statements.

Reputation 183

Reputation Privacy Banking Ethics 183

PR in High Definition

NOVEMBER 22, 2024

Rather than asking for a broad overview, you might ask, “What reputable sources discuss trends in X?” By treating AI as a helper rather than a definitive source, we can harness its potential without compromising on quality or ethics. As AI continues to evolve, the responsibility lies with us to use it ethically and intelligently.

Ethics 117

Ethics Product Launch Data Trends 117

Wadds Inc.

NOVEMBER 21, 2024

In her new book Strategic Reputation Management , crisis communications expert Amanda Coleman argues that reputation is earned and not managed. She argues that in this era of technological change, low trust and post-COVID ramifications require a fresh look at what makes a reputation and its management.

Reputation 52

Reputation Crisis Communications Crisis Measurement 52

Contently - Strategy

SEPTEMBER 30, 2024

This sparked an advertiser exodus, as companies feared the impact on their reputation, significantly affecting X’s revenue. Brands distancing themselves from platforms like X for ethical reasons may face legal risks, including being implicated in high-stakes lawsuits.

Social Media 107

Social Media Privacy Brand Branding 107

Deirdre Breakenridge

OCTOBER 5, 2016

With influence top of mind, where is the conversation about reputation & credibility? What is the impact of the ethics behind the use of bots & bot proxy networks to spread messages? John cares about putting humanity first, and our stories about technology second. How do we decide who is influential or not?

Twitter 293

Twitter Community Ethics Radio 293

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture. In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees. That’s easier said than done.

Corporate 156

Corporate Reputation Employee Policies 156

Onclusive

JUNE 1, 2023

Forward-thinking brands are already embracing the strategic advantages that social listening tools can offer when it comes to managing brand reputation, crisis detection, and optimising comms strategy. Influencer PR has become a popular strategy for building brand reputation – the most valuable currency in today’s business world.

Strategy 370

Strategy Communications Reputation Measurement 370

ImPRessions - Crenshaw Communications

MARCH 6, 2017

Serious problems at one-time technology highflier Theranos were exposed by a series of investigative reports by John Carreyou of The Wall Street Journal. Well, do tell your employees what your company values are, and make sure every new hire understands your business code of ethics, but don’t stop there.

Reputation 159

Reputation How To Employee Financial 159

5W PR

FEBRUARY 24, 2025

Crisis management in the defense technology sector requires meticulous planning, precise execution, and constant readiness. When a crisis hits, organizations must respond swiftly and effectively to protect their reputation, maintain stakeholder trust, and minimize potential damage.

Crisis 78

Crisis Crisis Management Technology Exercises 78

PRSay

JULY 23, 2024

For further reading on this topic: PRSA released a comprehensive framework titled “Promise and Pitfalls: The Ethical Use of AI for Public Relations Practitioners” last fall. The report, authored by PRSA’s Board of Ethics and Professional Standards (BEPS), results from extensive research, expert input and peer review.

Policies 178

Policies Ethics Privacy Training 178

5W PR

JANUARY 10, 2025

As consumers become increasingly discerning, they are seeking out brands that align with their values and prioritize ethical practices. Blockchain technology is emerging as a powerful tool for enhancing transparency and traceability in the alcohol industry.

Brand 78

Brand Branding Agriculture Chemicals 78

PRSay

AUGUST 16, 2024

We are calling on all practitioners around the world to act and fulfill their ethics. When AI came along, everyone felt a huge need to control its ethics. But if you look at each association’s ethics around the world, AI is already incorporated into them. But technology is good for the industry.

Trends 155

Trends Communications Ethics Corporate 155

5W PR

MARCH 12, 2025

For organizations looking to stand out in this competitive space, developing a strong brand identity centered on ethical practices and customer success has become essential. The Foundation: Ethical Practices in Cybersecurity Branding Building trust starts with establishing and maintaining strong ethical practices throughout your organization.

Case Study 78

Case Study Brand Branding Ethics 78

ImPRessions - Crenshaw Communications

NOVEMBER 8, 2023

Few questioned the absence of peer-reviewed research on the Theranos technology, and the culture of secrecy as a Holmes quirk. Don’t Use PR for Evil It’s true that in the exalted world of high-growth technology companies, public image can make a brand. She was a business celebrity.

Government 227

Government Corporate Resources Ethics 227

Ethical Voices

OCTOBER 28, 2024

I first met Tatevik when I was looking to expand the ethics cases outside of the US. Tatevik discusses How to best counsel your client when they want to respond unethically to an unethical competitor How to react calmly and ethically in highly emotional crises Should PR create a global code of ethics for influencer marketing?

Ethics 53

Ethics How To Crisis International 53

ImPRessions - Crenshaw Communications

MAY 31, 2024

First, it’s our obligation – as independent agents and on behalf of clients – to operate within stringent ethical guidelines. If criticism doesn’t come, you’ve only lost the time invested to protect your reputation. Clearly, technology offers a huge opportunity but it can be overwhelming.

Trends 203

Trends How To Ethics Reputation 203

Onclusive

OCTOBER 9, 2023

The executive’s personal brand can be the bedrock of an organization’s reputation. Onclusive’s latest CEO Index report also reveals ‘Regulation’ was a key theme mentioned alongside CEOs from US Fortune 100 businesses between July – September 2023, with US Technology CEOs mentioned prominently under the topic of regulation.

Media 195

Media Reputation Data Leadership 195

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. We’ll look at ethics and governance. Mobile, data and wearable technology. Their sensor technology and ability to communicate will accelerate and magnify the changes we are already seeing.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Wadds Inc.

SEPTEMBER 19, 2023

The public relations profession will continue to need human skills such as emotional intelligence, ethical reasoning and strategic judgement that technology cannot replicate. Activities including reputation management, crisis communications, and contextual intelligence were AI-resistant and remain human-led.

Publicity 126

Publicity Ethics Government Policies 126

Onclusive

OCTOBER 9, 2023

The executive’s personal brand can be the bedrock of an organization’s reputation. Onclusive’s team of consultants transform data into knowledge; finding evidence to inspire new thinking and drive communications strategies that make a real impact to your brand’s reputation.

Media 195

Media Reputation Data Leadership 195

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. This is especially effective for consumer technology products.

Technology 78

Technology Product Launch Crisis Management Case Study 78

ImPRessions - Crenshaw Communications

FEBRUARY 15, 2023

“Hi [First_Name]), including more than four people from a given outlet, emailing general information handles multiple times, typos, forgetting a subject line altogether before sending the merge – all can undermine your pitch and even your reputation for competence.

Pitching 240

Pitching How To Report Radio 240

Deirdre Breakenridge

AUGUST 5, 2015

Yes, companies and their executives all make mistakes and often pay the price in the form of reputation damage. The focus should be on your ethical approach to public communication through all media formats. Ethics should always be top of mind in your communication.

Skype 150

Skype Ethics Case Study Meeting 150

Deirdre Breakenridge

AUGUST 5, 2015

Yes, companies and their executives all make mistakes and often pay the price in the form of reputation damage. The focus should be on your ethical approach to public communication through all media formats. Ethics should always be top of mind in your communication.

Skype 150

Skype Ethics Case Study Meeting 150

Reputation Us

DECEMBER 19, 2024

Today, RepUs published its TEN REPUTATION RISKS AND IMPACT FOR 2025. Corporate reputational risks are rapidly evolving, and as of now, the top ones include a mix of longstanding challenges and emerging concerns driven by digital transformation, regulatory scrutiny, and shifting societal expectations heading into 2025.

Reputation 60

Reputation Ethics Employee Government 60

Stern + Associates

SEPTEMBER 28, 2023

When technological advancements scale new peaks every day, they likewise create valleys of vulnerability that pose unexpected threats to businesses. Jonathan Zittrain: Use Your Imagination to Develop Effective Cybersecurity Protections As technology races forward, so does the ingenuity of security threats. A former U.S.

Government 133

Government Technology Policies Ethics 133

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on Forbes What technology PR agencies do is not rocket science. The whole industry is based on trust -- brands trust consumer electronics agencies with their reputation, and journalists put their faith in PR professionals to provide them with relevant content.

Technology 100

Technology Publicity Pitching Trade Shows 100

Stephen Waddington

JULY 6, 2022

A body of knowledge, ethics and certification are the three foundations of a profession. To communicate effectively across a full range of platforms and technologies. To build and enhance organisational reputation. Code of ethics or rules of professional conduct. Organisational Capabilities. Professional Capabilities.

Publicity 167

Publicity Ethics Training Education 167

Wadds Inc.

APRIL 29, 2024

To navigate this developing environment, communication leaders must develop strategies to cut through the noise, build AI literacy within their teams, adapt to a changing workforce, combat misinformation, and harness the potential of physiological and behavioural data while remaining mindful of the ethical implications.

Corporate 115

Corporate Trends Communications Ethics 115

Ethical Voices

NOVEMBER 7, 2022

Joining me is Scott Tharler , an award-winning technology journalist. I first met him when I pitched him for a client, and we soon discovered we both went to Syracuse around the same time and had friends in common and wanted to talk about ethics. Scott discusses a number of important ethics topics including. Am I selling it?

Ethics 85

Ethics Travel Writing YouTube 85

PRSay

JANUARY 8, 2019

Reporters choose to cover the story because it’s important, thus enhancing the organization’s reputation. In niche media, reporters might cover specific areas within your sector, such as technology, philanthropy, leadership, community engagement and economic development. Keep it ethical.

Storytelling 163

Storytelling Media Nonprofit Government 163

ImPRessions - Crenshaw Communications

APRIL 6, 2018

Another dilemma for the platforms is that both human intervention and technology algorithms have disadvantages, so in a way, they ‘re in a trial-and-error phase. It also includes the development of educational programs for young journalists and programs to assist the growth of reputable news outlets. The tech giants.

Government 149

Government Wikipedia YouTube Google 149

PRSay

JANUARY 29, 2018

We have formed strategic, client-agency partnerships that drive performance and build reputations. We are in an age with exogenous challenges, such as social and political complexity, forceful and rapid shifts in the dynamics of business and economics, technological and media disruption, and financial constraints.

Survey 134

Survey Ethics Leadership Course 134

PR in High Definition

SEPTEMBER 26, 2018

When a new technology arises, we like to think that it will change something for the better. Facebook isn’t the first technology to have an unexpected negative impact and it won’t be the last either. But what if we could predict whether a piece of technology will be disruptive? That’s where Ethical OS comes in.

Ethics 48

Ethics Tools Technology Facebook 48

Stern + Associates

MARCH 15, 2023

Frameworks for Determining How Emerging Technologies Will Impact Your Business When it comes to looking ahead to the important technology trends of tomorrow, Azeem Azhar , international bestselling author of “ The Exponential Age ” (2021), has built a reputation as one of the tech industry’s most influential futurists.

Technology 118

Technology Ethics Creativity Tools 118

PR in High Definition

APRIL 26, 2021

Is there reputational risk associated with investing in the gig economy? And a huge part of that shift involves reputation. But investors are also beginning to factor in other elements, particularly those associated with reputation and ethics, when deciding to invest in companies. The reputational risk of investing.

Reputation 62

Reputation Ethics Employee Travel 62

5W PR

JUNE 20, 2024

On the other hand, we can marvel at how far technology has come. To that end, nowadays, PR agencies carefully craft tailored PR strategies for clients and help them navigate ethical gray areas. To ensure this is not the case PR teams ensure that the impact of clients’ groundbreaking technologies is recognized and celebrated.

Ethics 78

Ethics Technology Crisis Management Exercises 78