Ethical Voices

NOVEMBER 3, 2022

This week the ethical issues in public relations rain the gamut, but the core theme was fairness. A few years ago, Massachusetts helped address systemic pay inequity against women by changing the way companies can ask about salary, now this broadens the effort. This is something that is overdue.

Ethics 83

Ethics Financial System Survey 83

Cision

NOVEMBER 6, 2017

Madrigal called Google out on The Atlantic , saying, “It’s no longer good enough to shrug off the problems in the system simply because it has computers in the decision loop.”. Bridging the Gap Between Technology and Common Sense. These internet companies have become successful because of their mighty technological innovations.

Google 225

Google Facebook Wikipedia Engineering 225

Stern + Associates

SEPTEMBER 28, 2023

When technological advancements scale new peaks every day, they likewise create valleys of vulnerability that pose unexpected threats to businesses. Jonathan Zittrain: Use Your Imagination to Develop Effective Cybersecurity Protections As technology races forward, so does the ingenuity of security threats. A former U.S.

Government 134

Government Technology Policies Ethics 134

ImPRessions - Crenshaw Communications

MAY 31, 2024

First, it’s our obligation – as independent agents and on behalf of clients – to operate within stringent ethical guidelines. We should advise businesses on the systems and processes needed to monitor and detect misinformation. Clearly, technology offers a huge opportunity but it can be overwhelming.

Trends 203

Trends How To Ethics Reputation 203

5W PR

FEBRUARY 22, 2025

Defense Public Relations plays a vital role in connecting defense technology companies with the general public. As defense technologies become more sophisticated, the need for clear communication between tech developers and citizens grows increasingly important.

Publicity 78

Publicity Privacy Technology Ethics 78

Prohibition

OCTOBER 16, 2024

As we enter a landscape where AI continues to advance, it’s crucial to address the ethical implications of AI in creative work. Here are five ethical considerations creative teams must address when implementing AI into their workflows. These include: Client Confidentiality: Protecting any sensitive information used in AI systems.

Ethics 62

Ethics Creativity Privacy Training 62

Ethical Voices

FEBRUARY 26, 2024

Thinking about your career from circus to healthcare to agency, what is the most difficult ethical challenge you ever confronted? The most difficult ethical challenge for me occurred following the Pulse nightclub tragedy in 2016. What are you seeing as some of the key ethics challenges for today and tomorrow?

Ethics 94

Ethics Healthcare Government Energy 94

PRSay

JANUARY 16, 2020

The rise of AI technology, fake news as a weapon, a divisive political climate and a growing panoply of third-party perils are just a few of the factors contributing to the evolving reputational threats that companies will have to reckon with in 2020.

Reputation 180

Reputation Privacy Banking Ethics 180

PR in High Definition

NOVEMBER 22, 2024

In AI, a hallucination occurs when the system generates outputs that sound convincing but are either factually incorrect or irrelevant to the context. By treating AI as a helper rather than a definitive source, we can harness its potential without compromising on quality or ethics.

Ethics 117

Ethics Product Launch Data Trends 117

ImPRessions - Crenshaw Communications

MARCH 6, 2017

Serious problems at one-time technology highflier Theranos were exposed by a series of investigative reports by John Carreyou of The Wall Street Journal. Institutionalized whistleblowing is typically about a serious and systemic problem. But it can also help stem a problem before it becomes systemic.

Reputation 159

Reputation How To Employee Financial 159

Stern + Associates

FEBRUARY 20, 2023

How can organizations confidently take advantage of the benefits associated with modern technology while avoiding negative impacts on surrounding communities? Tapping a diverse group to incorporate their expertise into data used by technical systems results in crucial knowledge and insights, ensuring that output will be used and embraced.

Local 118

Local Community Ethics Education 118

PR in High Definition

OCTOBER 19, 2017

Neural network-style systems are programmed and trained to reach outcomes, within certain parameters, such as not letting high-risk people buy insurance or creating a category for advertisers to target once a topic reaches a certain threshold of interest amongst users. Firstly, can machines be accountable for their actions? 1] [link]. [2]

Ethics 67

Ethics System Crisis Training 67

ImPRessions - Crenshaw Communications

APRIL 6, 2018

Another dilemma for the platforms is that both human intervention and technology algorithms have disadvantages, so in a way, they ‘re in a trial-and-error phase. Newsguard Technologies will in effect create a ratings system, or as they put it, a “nutrition label” for news sources. The tech giants. The startups.

Government 149

Government Wikipedia YouTube Google 149

5W PR

JUNE 27, 2024

The world of defense technology is a paradox. Yet, it operates under a veil of secrecy, burdened by concerns about weaponization, ethical considerations, and a lack of transparency. Why defense tech needs PR New defense technologies often raise eyebrows. This inherent tension creates a critical challenge.

Ethics 78

Ethics Technology System International 78

Stern + Associates

MAY 3, 2023

The author of five books on the human mind and technology, including “ Rebooting AI ” (2019), which is one of Forbes’s 7 Must Read Books in AI , Marcus’ lifelong love of AI has made him well aware of the advantages, risks and limitations posed by this technology, which he recently explained on CBS’ 60 Minutes.

Technology 116

Technology Nonprofit Measurement Interviews 116

5W PR

FEBRUARY 24, 2025

Crisis management in the defense technology sector requires meticulous planning, precise execution, and constant readiness. According to the Defense Industry Initiative on Business Ethics and Conduct, successful simulations incorporate multiple dimensions of crisis response, including technical, operational, and communications aspects.

Crisis 78

Crisis Crisis Management Technology Exercises 78

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees. The key, of course, is for senior managers to model ethical behavior, and to cultivate an environment of full transparency. It means that systems are failing. It means that systems are failing.

Corporate 156

Corporate Reputation Employee Policies 156

Contently - Strategy

JULY 3, 2024

It means we must prioritize AI ethics in a way we never have before. Which forces us to ask the question: What are some ethical considerations when using generative AI? What ethical standards should be present to ensure responsible content creation? Why does AI ethics matter? Who monitors the output of generative AI?

Ethics 52

Ethics Guidelines Government Content Marketing 52

Stern + Associates

JUNE 5, 2023

This transformative technology is already impacting industries around the world. They unpack the trends while cutting through the hype with their accessible frameworks and scalable strategies for approaching this disruptive technology. From Hollywood writers to U.S.

Technology 118

Technology Ethics Leadership Groups 118

Sword and the Script

JANUARY 2, 2024

It’s also a clear way to demonstrate my work ethic and affinity for continuous learning. A Fairly Comprehensive List of PR and Comms Technology Vendors for 2023 [PR Tech Sum No. That’s of course what I did. It’s worked out splendidly because it perfectly characterizes the approach to B2B marketing and PR I profess to clients.

Blogging 127

Blogging Software B2B Survey 127

Stephen Waddington

AUGUST 13, 2019

Ethics, employee engagement and wider stakeholder management are the three pillars of the CBI’s report AI: Ethics into practice. UK businesses have an opportunity to lead by example and take an ethical approach to the adoption of artificial intelligence (AI) according to the CBI. It is set to transform how we live and work.

International 84

International Internal Ethics Communications 84

5W PR

JULY 12, 2024

The defense technology industry is at the cutting edge of innovation. This is an industry that”s safeguarding nations through the development of increasingly sophisticated weaponry and defense systems. In this context, public perception can be as critical as technological prowess.

Industry 78

Industry Government Technology Ethics 78

5W PR

NOVEMBER 24, 2023

However, the technology isn’t immune to one significant challenge – bias. For example, studies have shown that AI systems used for assessing health conditions may provide less accurate diagnoses for individuals with darker skin tones due to the underrepresentation of diverse data in the training sets.

Healthcare 78

Healthcare Guidelines How To Ethics 78

Flack's Revenge

NOVEMBER 16, 2016

Any good system needs to be able to deal with all of this, i.e. anticipate some BS and surface the most credible and significant information, whether via the wisdom of the crowds, programs or a combination. This can include rumor, conjecture, commercial information, news, and yes, slander and outright lies.

Ethics 120

Ethics Facebook Google Engineering 120

5W PR

JUNE 7, 2024

In the dynamic world of defense technology, innovation is the touchstone, and secrecy is the constant backdrop. This sector thrives in the high-stakes realm of complex ethics and public scrutiny, making public relations a crucial element in shaping its public perception and fostering trust among various stakeholders.

Publicity 78

Publicity Government Crisis Communications Ethics 78

5W PR

APRIL 8, 2024

Through a narrative focused on education, accessibility, and wellness, PR assists in dismantling the barriers of intimidation and fostering an inclusive environment within the consumer finance system. Advocating user-friendly technology The surge of digital banking demands crystal clear communication about the user journey.

Consumer 78

Consumer Financial Ethics Banking 78

5W PR

JANUARY 10, 2025

As consumers become increasingly discerning, they are seeking out brands that align with their values and prioritize ethical practices. Additionally, many brands are implementing water conservation measures, such as recycling wastewater and optimizing irrigation systems, to minimize their water usage.

Branding 78

Branding Brand Agriculture Chemicals 78

Landis PR

OCTOBER 30, 2023

AI compliance refers to adhering to a set of guidelines, regulations and ethical standards in the development, deployment and usage of AI technologies. It ensures that AI systems operate transparently, equitably and responsibly. Download the AI compliance checklist for PR pros now. What is AI compliance?

Privacy 64

Privacy Ethics Guidelines Exercises 64

The Hoyt Organization

AUGUST 23, 2024

Hotels can put greywater recycling systems and rainwater harvesting systems in place for efficient and safe water reuse. Hotels can also install motion sensor lighting to avoid unnecessary energy use, and encourage guests to switch off lights and AC systems when they leave their rooms.

Hotels 95

Hotels Industry Energy Local 95

PR in High Definition

FEBRUARY 23, 2024

The strikes, driven by concerns over fair compensation and working conditions, have highlighted broader issues surrounding the relationship between technology (AI in particular) and labour. The ethical use of AI is a growing concern for both the public and industry leaders.

Television 62

Television Ethics Film Technology 62

Reputation Us

AUGUST 28, 2023

MidwestCon HIGHLIGHTS & NOTES Panel #1 – “How technology can drive transformation in the criminal system.” ” Question from moderator: “What technology will be most useful in the next five years?” ” –Hope for technology to be ethical. Hammer is a tool.

System 78

System Technology Banking Community 78

Presspage

JUNE 16, 2023

Human expertise and judgment , and emotional intelligence remain vital for establishing trust, effectively communicating during challenging times, and ensuring the authenticity and ethical standards of IR communications. Obviously, these systems would need to be extremely secure closed AI systems, to guarantee confidentiality of information.

Financial 78

Financial System Ethics Data 78

Contently - Strategy

MAY 13, 2024

Invest in technology that enhances first-party data collection such as interactive tools on your website that engage users in a meaningful way, encouraging them to share their preferences and behaviors directly with you. That said, technologies like this still put control squarely in Google’s court.

Content Marketing 106

Content Marketing Privacy Marketing Google 106

PR in High Definition

JANUARY 17, 2017

Technology isn’t all drones, swarm intelligence and hype – and even the worlds of virtual reality (despite the ready availability of headsets), 3D printing and the IoT are a reasonably long way from ubiquitous adoption across the UK. The post Which sectors will be hot or not in technology PR in 2017? Email,” he replied.

Technology 48

Technology Automotive Retail Banking 48

Sword and the Script

DECEMBER 26, 2023

But it’s easy to imagine this technology being used in more subtle but dangerous ways, such as politicians ‘saying’ things that are not totally out of character but more extreme or subversive than anything they would really say. Like Burrelles, most media monitoring companies already built some form of AI into their systems.

Writing 202

Writing Communications Marketing B2B 202

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. How is technology being used in public relations?

Interviews 108

Interviews Publicity Technology Social Media 108

Critical Mention

AUGUST 26, 2018

meaning diversity, advocacy, technology and ethics. In technology, we’ve made a half-million dollar investment over three years in PRSA’s digital infrastructure, and have just added a staff position, in order to advance electronic delivery systems of the Society’s services.

Interviews 79

Interviews Ethics Conference Leadership 79