Beyond PR

APRIL 27, 2016

Trade shows can be an endless sea of opportunity, engagement, and information. Event marketers must provide a map where “x” marks the spot call-to-action to help audiences dive deeper. Before your next event sets sail into uncharted waters, plot a course for promotion using the ideas below. Social Media Straits.

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

Sword and the Script

OCTOBER 24, 2017

For example, for all the money spent at an event, “they take four days or longer to follow up with leads obtained at events.”. Don’t miss these related posts: How B2B Marketing Can Get More out of Trade Shows. 40% say live events. Notably, live events dropped by 20% when compared to the same survey last year.

B2B 67

B2B Report Marketing Survey 67

Sword and the Script

JANUARY 9, 2018

How B2B Marketing Can Get More out of Trade Shows. If conferences, tradeshows and events are a big part of your marketing effort, a print version of your story is worth bringing. If you like this idea you should sign up for my newsletter the Monthly Scripts here. 7) Share with industry forums and peer groups .

Media 121

Media B2B Groups Conference 121

David PR Group

JULY 3, 2015

Attendance at industry, trade or professional society meetings. Events and Seminars. Traditional marketing methods such as TV advertisements, print advertisements, targeted mailers, newsletters and other traditional advertising all have their strengths and weaknesses and still have a strong place in the media mix. Client costs.

Marketing 40

Marketing How To Web Trade Shows 40

MaccaPR

FEBRUARY 10, 2015

Swift has transformed the launch of each CD into Super Bowl-level global events by tantalizingly building suspense with multiple layers of online reveals. Nothing demonstrates Swift’s ability to transform small groups of fans into a multi-million strong community than the triumph of her Secret Sessions event campaign. Source: E! ).

Social Media 48

Social Media Marketing Media YouTube 48

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Here's how: 33 Content Marketing Promotion Ideas.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

5W PR

DECEMBER 18, 2019

While press releases are an essential foundational PR technique, they should not be relied on completely for publicizing your launch or event. You can also have physical coupons that are sent out in the mail, included in print ads or posted on bulletin boards.In Live Events.

Strategy 133

Strategy Marketing Trade Shows Video 133

ImPRessions - Crenshaw Communications

MARCH 31, 2017

Launching an attention-getting idea for 3-D printing client, WhiteClouds came to us this way. In the lead-up to last year’s Super Bowl, our team learned that an injured football player would possibly wear a 3-D printed brace produced by WhiteClouds. Gambling on that possibility, we punted and hoped for the best.

Airlines 120

Airlines Exercises Fashion Print 120

5W PR

FEBRUARY 22, 2023

While press releases are an essential foundational PR technique, they should not be relied on completely for publicizing your launch or event. You can also have physical coupons that are sent out in the mail, included in print ads or posted on bulletin boards. You can organize the event yourself or be one of the sponsors.

Strategy 88

Strategy Product Launch Branding Brand 88

Burrelles Fresh Ideas

MARCH 5, 2024

Ten examples of modern earned media include: Media coverage of products, services, brands, or events. Natural inclusion in trade publications. This has led to less time for attending press events, trade shows, and covering stories, making B2B PR harder than ever.

Media 98

Media Nonprofit Pitching Analytics 98