Cision

DECEMBER 7, 2015

After all, Obama is synonymous with social media savvy – and Quora is not a social platform that has been embraced by the masses. Similarly, I read an article in the Wall Street Journal about Lindsay Graham’s use of the app Sidewire , a politics-only social media platform described as “ Twitter for politics.”

Social Media 120

Social Media Reddit Media Twitter 120

PR for Anyone

MARCH 24, 2020

Most of you are already growing your visibility with social media and now by adding in free publicity, you’re making it all happen that much faster and to a much larger audience. Landing in the media can expose you to hundreds of thousands, even millions of new people. Did you invent a new product, write a book, or win an award?

Publicity 331

Publicity Television Local Pitching 331

Contently - Strategy

MAY 11, 2024

Building Local Backlinks : Establishing links from reputable, relevant local sources—like regional newspapers or business associations—can boost your visibility in local search results. How to Write Content for Local SEO The first step is to create content that’s locally relevant.

Local 97

Local SEO Strategy How To 97

PRSay

APRIL 19, 2021

There are certainly exceptions to the rule but, in most cases, you want to begin with owned media, which is the cornerstone of your efforts. Without it, you have nothing to share on social media, nothing to amplify with paid and nothing to gain credibility for with earned. I’ll use “ PR metrics ” as an example.

Media 199

Media Newspapers Google Energy 199

PR Fuel

OCTOBER 14, 2022

Form Good Relationships With the Media. Forming relationships with the people at your local radio, newspaper, and TV station can really help promote your business! Making connections with local bloggers in your community can also help potential customers learn more about your business through social media postings and word of mouth.

Small Business 102

Small Business Community Local Social Media 102

The Awards Blog

AUGUST 30, 2019

Content for a press and/or media kit. Spotlight article in magazines or digital media. Opportunities to raise awareness through social media and other sources. Here’s how to write a submission that gets to the top of the judging pile. Writing a brief and succinct description is harder than you think.

Writing 52

Writing How To Local Examples 52

Cision

OCTOBER 6, 2016

It’s not news that social media has taken the business world by storm, changing the way consumers research their purchases and creating an unprecedented opportunity for brands to build one-to-one relationships with their brand’s biggest fans. Paid Media. Earned Media. Shared Media. Owned Media.

Media Relations 331

Media Relations Newspapers Measurement Social Media 331

PR for Anyone

NOVEMBER 3, 2021

For example, ‘This new zoning law is going to change X, Y & Z.’ They found all these newspapers, cards, and historic documents in the wall of the home. Email is best to get it in writing. Who is the contact at Inside Nova who writes about residential real estate? I’m also interested in the local real estate market.

Real Estate 223

Real Estate Local Pitching Media 223

PR Fuel

MARCH 22, 2022

Then, write your press release with that publication’s target audience in mind. If you want to ensure your release is picked up, dedicate time to the writing process. Once you define your target audience, you can start building a media list. Explore media outlets outside of newspapers, too. Start Writing.

How To 105

How To Guidelines Writing Pitching 105

Maxim Behar

JUNE 6, 2024

Mr. Behar, are we critical enough of what we read and see on social media, especially during an election campaign? The emergence of social media about fifteen years ago and their increasing influence suddenly gave them an identification similar to what newspapers once had. Then it was: "They said it on TV."

Newspapers 40

Newspapers Government Social Media Crisis 40

PRSay

JUNE 18, 2019

How has social media and content moving online changed the idea of hard-and-fast style (with more people tweeting, texting, messaging, blogging, etc.)? One example of meeting the needs of social media: The guidance we added last year on how to “quote” emoji. Language and usage always have been evolving.

Guidelines 154

Guidelines Writing Social Media Newspapers 154

Cision

AUGUST 17, 2016

I write a lot here about the importance of press releases , as well as how to write them , but don’t get it twisted: there’s far more to a successful press release than simply writing and publishing one. But I’ve already covered writing killer headlines , make-’em-move calls to action and juicy quotes. Distribution.

Newspapers 144

Newspapers Writing Strategy Pitching 144

Maxim Behar

FEBRUARY 18, 2024

Thirty-five years ago, I was among the founders of a beautiful newspaper in Bulgaria - the "Standart" newspaper, which still exists today, and I read it with pleasure. Back then, when there was no social media, that was the only way to make a mistake, and everyone would see how you made it. Maxim: 30 years ago.

Newspapers 59

Newspapers Travel Course Meeting 59

Maxim Behar

FEBRUARY 20, 2024

Thanks to the social media revolution, we are in the afterlife. Another factor driving another nail in the press release’s coffin is that whatever is left of traditional journalism has begun using social media as their primary source for news stories. My advice: if you know how to write it, tweet it.

Social Media 59

Social Media Facebook Airlines Web 59

Sword and the Script

JANUARY 3, 2023

PR can also involve managing events, speaking at conferences, and developing social media campaigns. PR practitioners use a variety of methods to get their message out, including press releases, media relations, social media, and more. What are some examples of public relations?

Interviews 102

Interviews Publicity Technology Social Media 102

5W PR

OCTOBER 14, 2019

A couple of decades ago, media relations meant keeping in touch on a regular basis with the assignment editor of the local TV station and the city editor of the newspaper. In today’s world of social media, media relations is so much broader. What’s Different? They can have a huge influence on their followers.

Media Relations 79

Media Relations Pinterest Media Newspapers 79

PR Fuel

JUNE 11, 2020

In this age of social media, you may wonder why your company should even bother to write and issue press releases. Newspapers have less influence, and we can be our own publishers, right? Press releases are still relevant in today’s crowded media landscape. Others may run it verbatim! You Control the Message.

How To 98

How To Newspapers Analytics SEO 98

Newsfile

JUNE 28, 2023

Media channels can include newspapers, magazines, television, radio, online news outlets, blogs, and social media platforms. What Is The Difference Between Media Mentions & Media Coverage? Media Coverage tends to be more in depth than media mentions. What does a Google alert do?

Media 52

Media Analytics Radio Google 52

Critical Mention

NOVEMBER 22, 2019

Earned Media is comprised of coverage that comes from a variety of sources and mediums. A few of those include mentions across broadcast channels, online newspapers and magazines, blogs, social media sites and more. Also, earned media is among the most trusted types of media. Earned Media Examples.

Radio 104

Radio Media Newspapers Sports 104

Maxim Behar

AUGUST 14, 2024

If we go back 15 years ago, we can all see that today's world is literally turned upside down - in how we carry out our projects, write press releases, host events, and press conferences. This is one of the best examples of pragmatism that I know. Second, we are all editors because we create content for these media.

Brand 59

Brand Branding Ethics Hotels 59

B2B PR Sense

JANUARY 5, 2018

For example, a PR agency can obtain media coverage that shines a positive light on your brand. For example, if you want to generate more website traffic, you may be better off authoring and placing articles in targeted outlets rather than trying to get the media to write about you. Social media strategy.

Crisis Management 238

Crisis Management B2B Reputation Advertising 238

Deirdre Breakenridge

FEBRUARY 5, 2015

For example, Apple had Steve Jobs, Virgin has Richard Branson, Facebook has Mark Zuckerberg. An excellent example of a firm that has integrated a Platform Builder into its corporate brand is Twist Image. And Mitch blogs seven days a week, podcasts weekly, and writes for a number of newspapers and magazines.

Engineering 150

Engineering Writing Corporate Brand 150

PR Fuel

SEPTEMBER 16, 2020

It’s a broad term that refers to all the ways your company interacts with the public and with the news media. The goal of PR is to create a positive image of your company and its leaders through a combination of news coverage and social media outreach. Your website is a perfect example of owned media.

Crisis Communications 105

Crisis Communications Product Launch Crisis Reputation 105

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

Better Writing Blogs. Posts run the gamut from writing advice like “How to Write Clickworthy – but Clickbaity – Content” to marketing your efforts with topics like “What’s the Difference Between Promotion and Distribution Strategies in Digital Marketing?” Authentic Storytelling Project.

Blogging 170

Blogging Writing Creativity Storytelling 170

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. 10) “Write and create content for internal and external audiences about my company.”. 12) “Write for businesses.”. 12) “Write for businesses.”.

Employee 147

Employee Print Writing Survey 147

PR Fuel

SEPTEMBER 28, 2020

There’s an art to writing the best press release. These are all examples of newsworthy stories that you should be sending out press releases for. It needs to be something interesting and different that journalists and bloggers will want to write about. Write a Concise, Catchy Headline. Luckily, we’re here to help.

SEO 105

SEO Writing Newspapers Engineering 105

PR Insiders

APRIL 13, 2021

Hire a firm that specializes in the right media for you. Most PR firms specialize in print media (getting editorial coverage in newspapers and magazines, both online and offline), and many focus on social media. Breaking news events are a good example. Make sure you understand the fee structure.

Radio 78

Radio How To Public Affairs Print 78

Public Relations Sydney

JULY 20, 2014

Public relations and social media can be the difference between being a well recognised expert and thought leader in your niche and just wishing you were. By the end you’ll have a rock-solid PR and social media strategy that you can immediately implement and raise your profile to expert status.’. The post BRAND NEW BOOK!

Social Media 53

Social Media How To Brand Branding 53

Shift Communications

JULY 26, 2017

Even with a solid crisis PR plan in place, getting the gears going takes time – this is where social media comes into play. Although, be warned – social media is as relentless as it is swift. Social is necessary . Scan social media to see if anyone is talking about it. What’s your first reaction?

Case Study 101

Case Study Crisis Study Crisis Communications 101

Maxim Behar

AUGUST 9, 2022

Host: Mr. Behar, I read a very interesting article of yours in the newspaper "24 Chasa" about the lost battles in terms of PR and the executive power's communication with the people during the past 6-7 months of the Kiril Petkov’s government. We should have a conversation on a separate topic for politicians on social media.

Government 52

Government Communications Strategy Social Media 52

Cision

APRIL 26, 2016

For example, sure Snapchat is a new tool we have, and brands are beginning to successfully leverage it in their marketing efforts, but does it make sense for your current objective and situation to reach the audience you’re looking to target? My favorite social media platform is…Twitter; it’s my leading source for news.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

PR Fuel

OCTOBER 16, 2020

In this age of social media, you may wonder why your company should even bother to write and issue press releases. Newspapers have less influence, and we can be our own publishers, right? Press releases are still relevant in today’s crowded media landscape. Others may run it verbatim! You Control the Message.

How To 52

How To Newspapers Analytics SEO 52

PR Fuel

OCTOBER 16, 2020

In this age of social media, you may wonder why your company should even bother to write and issue press releases. Newspapers have less influence, and we can be our own publishers, right? Press releases are still relevant in today’s crowded media landscape. Others may run it verbatim! You Control the Message.

How To 52

How To Newspapers Analytics SEO 52

Cision

APRIL 27, 2016

Rogers & Cowan has a tremendous roster of brand and entertainment clients, and I’m especially excited to be leading new business, marketing and social media efforts for the agency’s entertainment and brand teams. Television series are a great example of this – now people are binge watching entire seasons. Also, networking.

Real Estate 120

Real Estate Television Technology Agency 120

Maxim Behar

JANUARY 28, 2024

Maxim: I would compare what's been happening in the last year with AI to the appearance of social media 20-22 years ago. But here we are, in 2024, we are all in social media, sharing pictures all day and night. It can create ads as good as a graphic designer, for example. How can we have so many friends?

Radio 59

Radio Ethics How To Writing 59

Cision

MAY 3, 2016

What are some key components of a successful media relations strategy? For example, is this a wire or a print story or both? It is also important to know the difference between the best media angle for a launch versus the best media angle to sustain the momentum of that launch. Strategy is the key word in that question.

Pitching 0

Pitching Training Media Relations Newspapers 0

Maxim Behar

JANUARY 11, 2024

There is competition, there is free relations, there is media, there is social media, my favorite topic. For example, I've read articles that when Elon Musk opens a factory in Texas, he puts his desk in the middle of the hall where all the machines are. It's the same with social media. Host: Yeah, I agree.

Leadership 59

Leadership Social Media Creativity Ethics 59