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Sports Public Relations: How to Do Sports PR (w/ Examples)

Prowly

The story behind the story defines sports public relations better than any other industry. Wins and losses are just one part of sports. Teams, athletes, coaches, and broadcasters benefit from sports PR because specialists share stories that attract fans, often for generations.

Sports 211
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How to Write a Sports Press Release (Example and Template)

Prowly

There are more sports occasions worth writing a press release about than just winning a game. And how to write captivating sports press releases? But what are they?

Sports 104
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How to Write a Sports Press Release (Example and Template)

Prowly

There are more sports occasions worth writing a press release about than just winning a game. And how to write captivating sports press releases? But what are they?

Sports 104
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PR Campaign Examples

PR for Anyone

You’ll see many examples of how people landed in the media. Again, this appealed to the news anchor as she was trying to get some predictions of her own figured out as well as her favorite sports team. This week, I want to give you some PR campaign examples. So I want to invite you to head over to my blog at.

Examples 130
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The PGA Tour’s merger with Saudi Arabia’s LIV Tour is only the latest example of “sportswashing”: Here are lessons for PR

Agility PR Solutions

When I was a youngster, I believed the sports world’s hype that sports is all ice cream and cake and that the moguls of the business and their employees, the athletes, should be considered on a par with George Washington, Thomas Jefferson and the other Founding Fathers who fought for American independence against a tyrannical […] The post The (..)

Examples 141
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How Sports #PR has Changed for the Better (Mostly)

Deirdre Breakenridge

This is even more evident in the sports world. Sports organizations would conduct their PR through traditional forms of media; newspapers, television, billboards, things like that. Take Manchester United as an example. When people share these posts and use hashtags, it doesn’t cost sports teams like Manchester United anything.

Sports 150
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Why are sports teams perennial Measurement Menaces?

Katie Paine's Measurement Blog

And the worst offender seems to be sports-related PR people. Lately, the sports world has been particularly egregious in its use of equivalency, and to be fair, the teams themselves aren’t necessarily doing all these bogus calculations. The post Why are sports teams perennial Measurement Menaces?

Sports 52