Waxing UnLyrical

OCTOBER 24, 2012

Facebook has been struggling since its IPO in May. Facebook was not initially built to monetize; it was built to go viral. Unlike Google, I am not on Facebook to look for products, hence I’ve never clicked on a Facebook ad. Guest post by Kate Endress. I really just want to check in and connect with my friends.

Facebook 106

Facebook Mobile Google Viral 106

Cision

JANUARY 17, 2018

Like, if this thing is going to change the world, how might it change a really simple business—like journalism? If you want a really clear explanation of how journalism on blockchain would work I have a guy who’s a great five- minute interview.

Pitching 215

Pitching Journalism Construction Writing 215

Cision

OCTOBER 4, 2017

When it comes to the transformation of the public relations industry, Google, Facebook, and Twitter always receive the revolutionizing praise. Furthermore, a 2016 interview with the Associated Press revealed most major news outlets will not run a text-only story. Multimedia is a crucial component to impactful modern-day journalism.

How To 282

How To Storytelling B2C Measurement 282

Communications Conversations

SEPTEMBER 10, 2020

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! Paul Business Journal reporting on retail and restaurants before I started my career at Life Time in May 2018. I really appreciated my time in radio and print journalism.

Radio 167

Radio Journalism Interviews Energy 167

Deirdre Breakenridge

JULY 22, 2019

In November of 2018, the Hootsuite Blog stated that over 200 million people participated in Facebook Groups and there were about 150 million people who took advantage of Facebook Stories. Harness a particular social media platform whether you’re strong at Instagram, Twitter or Facebook Live. But, what does this take?

Social Media 177

Social Media Media Interviews Instagram 177

PRSay

MAY 8, 2020

Attitudes shift about virtual interviews. There was once a time when a journalist would scoff at the idea of an interview over Skype or Google Hangouts. Advertisers are flocking to bigger names like Google and Facebook, which may permanently change the news landscape. Now, these are tools that they need to use to do their jobs.

Skype 199

Skype Media Interviews Advertising 199

Mindful Marketing

OCTOBER 10, 2021

It’s been hard to find news feeds recently that haven' featured Facebook. Francis Haugen is a 37-year-old data scientist and Harvard MBA who has worked for a variety of top-tier social media firms for 15 years, including a two-year tenure at Facebook. “Facebook has set up a system of incentives that is pulling people apart.”

Facebook 80

Facebook Social Media Government Employee 80

Cision

JULY 2, 2015

According to Oxford’s Reuters Institute Digital News Report 2015 , 41 percent of people interviewed access news via Facebook each week. Starting May 2015, Facebook started hosting articles from publishers directly on their platform via Facebook Instant Articles. Want to see how journalism is changing? Conclusion.

Journalism 120

Journalism Facebook Social Media Consumer 120

Flack's Revenge

JANUARY 10, 2019

Last month I interviewed top PR and social media experts about the challenges facing online marketing. I am not actively pushing Facebook targeting campaigns right now (most of our clients are in the B2B tech space, so Facebook is less important anyway). Is Facebook still a good place to invest in social media marketing?

How To 159

How To Facebook Social Media Advertising 159

Bianchi Biz Blog

APRIL 15, 2024

I’m a Managing Editor/ Producer at Fleet Equipment , and it’s my job to create articles for our site from visiting companies, press releases, events and interviews, as well as hosting some of our video series, and sending our daily newsletters. How long have you been in journalism and how did you get started? I have glass in my head.

Meeting 103

Meeting Media Journalism Interviews 103

Flack's Revenge

DECEMBER 5, 2017

Is this a sign of the future of PR (and journalism)? Agreeing to an interview and then becoming a no-show. I asked Lin if she’d answer a few questions, and she agreed; read on for the Q and A: Journalists have called PR the Dark Side, now quite a few wear both hats. I definitely think that it is.

Pitching 174

Pitching Journalism Video Advertising 174

Cision

JUNE 25, 2015

If your company landed major coverage in a book, peer-reviewed journal or spot on a publication’s annual list, it warrants a press release. If it was a major interview, consider a behind-the-scenes look about how the coverage came to be. Write a press release. 500|5000 list). Update your profiles and bio. Are you the one quoted?

LinkedIn 120

LinkedIn Pitching Journalism Interviews 120

Critical Mention

JANUARY 22, 2019

In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community. I craved community, comments, Twitter, Facebook (even if social media hadn’t happened yet… LOL). SCHEDULE A DEMO.

Interviews 60

Interviews Content Marketing Writing Journalism 60

Cision

OCTOBER 5, 2015

”Facebook wants to help journalists find the signal in the noise… And now it’s created a free newsgathering tool called Signal to help journos do just that.” – Julia Greenberg, Wired. A few weeks ago, Facebook introduced a media tool for journalists called “Signal.” Here’s the thing: Signal is Facebook’s attempt to out-Twitter Twitter.

Facebook 120

Facebook Trends Twitter Resources 120

Deirdre Breakenridge

NOVEMBER 8, 2015

I posted on my Facebook page and told ALL my friends and family why they should support the film. The producers made sure each person on our team would personally thank each donor, publicly – like on Facebook, after we received a donation from a friend. I tweeted to anyone I thought would be interested in supporting the film.

Film 150

Film Social Media Video Writing 150

Cision

SEPTEMBER 29, 2016

Selected for an exclusive interview with the Fortune 500 executive! Even my public-facing Facebook page has that info. Familiarize yourself with this list of outlets before you pitch to avoid embarrassment; there’s no sense suggesting the freelancer write a piece for, say, Men’s Journal, if he doesn’t write for that publication.

Pitching 0

Pitching Journalism Writing Print 0

Presspage

SEPTEMBER 5, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. ” The mission truly was to start brand journalism at OhioHealth.

Healthcare 137

Healthcare Journalism Local System 137

Prakkypedia

APRIL 23, 2019

After several grumpy episodes interviewing local people about their so-called “stories”, Ricky’s character has an epiphany. So when your employees are interviewed, and their quotes or images appear in the media, it can give them a real morale boost. He says ‘ everybody deserves to be in their local paper’ at least once in their lives.

Local 128

Local Newspapers Interviews Employee 128

Waxing UnLyrical

JANUARY 27, 2011

But many of the pitches I received included words to the effect, “so and so can discuss , let me know if you want to interview them.” This means actually giving them what they’ll use in the article before it ever gets to the interview stage. So you offer me an interview with So-And-So. Ya want me to interview her?

Pitching 111

Pitching Facebook Twitter Interviews 111

Cision

FEBRUARY 4, 2016

In this interview, Verónica, who leads PR agency Porter Novelli’s health and wellness practice in Mexico City, opens up about practicing PR in Latin America, her passion for healthcare communication and her transition from journalism to PR. But for Verónica González, the challenges present greater rewards.

Healthcare 120

Healthcare Print Agency Journalism 120

Cision

MARCH 31, 2016

In this interview, Neil discusses his background as a journalist, what it’s like working in the technology industry and the changing role of the media. What was behind your decision to switch from journalism to PR? How will your background in journalism help you in this new position? Want to improve your media relations?

Newspapers 120

Newspapers Reddit Journalism Technology 120

Waxing UnLyrical

AUGUST 16, 2012

The Business Journals (#bizjournals) believe you can. The Business Journals are a consolidated group of business media sources providing local business news in 43 cities. The Business Journals recently decided to capitalize on the momentum social media has gained by launching #SocialMadness , a social media competition.

Journalism 78

Journalism Local Social Media Twitter 78

MaccaPR

JULY 8, 2015

Paul Business Journal and, increasingly of late, Minnesota Business magazine. With the exit of former editor Steve Mollman, the MaccaPR blog was pleased to interview the new editor-in-chief of. Paul Business Journal, and news director for SPNN-TV Neighborhood News. Looking for more tips from local pros of the journalism world?

Interviews 48

Interviews Radio Journalism Newspapers 48

Bad Pitch Blog

NOVEMBER 29, 2009

Did you tell your clients not to be prepared for interviews? At least that’s what I witnessed as I interviewed candidates for clients recently — that the pool of job seekers was replete with stuttering, ill-prepared, nervous-seeming and pretty wimpy responses with no obvious discerning interest in the company. Here is how….

Interviews 43

Interviews Crisis Management Facebook Media Training 43

Cision

JULY 26, 2016

In this interview, David discusses the importance of good writing skills, how technology has transformed the industry and how to stand out in today’s crowded marketplace. While journalism continues to shrink, PR will continue to grow. My favorite social media platform is…Facebook. How did you get your start in PR?

Writing 120

Writing Engineering Journalism Analytics 120

PRSay

DECEMBER 27, 2022

Today, it’s hard to find a journalist who’s not simultaneously drafting a story, recording clips for the audio version and shooting video or photos for Facebook. If possible, link your pitch to audio soundbites of the written quotes or to video of the interview (including B-roll footage). ESG and your agency.

Trends 128

Trends Pitching Twitter Nonprofit 128

Stuart Bruce

OCTOBER 30, 2014

And thank you Aaron for that fascinating insight into how social media has changed journalism. In his interview with PRWeek Danny Rogers asked Martin if the danger was that the growth of social media meant that it would be adopted and subsumed by advertising agencies. Almost 70% of Facebook time is spent on mobile.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Sword and the Script

OCTOBER 21, 2014

The word “blog” is an unfortunate phrase that people in suits equate to a journal their 13-year-old pens from a tablet in the basement when they are grounded. No surprises here every brand has a Facebook page and is on “the Twitter.” Blogs as a tool of corporate influence is flat to declining. .

Social Media 125

Social Media Study Blogging Company 125

Shift Communications

AUGUST 9, 2017

Thus, we often find ourselves speaking with clients on what we’ll need to secure a hit in Fortune, Wall Street Journal , the New York Times, USA Today or any other top-tier outlet. Relevancy – Keep your eye on the Big Five: Facebook, Amazon, Google, Apple, and Microsoft are the most valuable global brands.

Media 100

Media B2B Data Pitching 100

Prakkypedia

NOVEMBER 13, 2019

Stepping into the darkroom at the Whyalla News and rolling my own film to take photographs, when journalism was already beginning to shed and combine jobs to save money. I achieved great media coverage for MAC and was often their media spokesperson on-air, however I always seems to tangle with pull-up banners.

Radio 24

Radio Tourism Government Hotels 24

Critical Mention

APRIL 13, 2020

The brothers were interviewed for a number of news articles, TV shows and radio programs, demonstrating the power of a positive story during a difficult time. The doctor later recounted the incident on her Facebook page, writing: “I burst into tears. Minnesota State Trooper Hands Out N95 Masks Instead of Speeding Ticket. Eric Lebowitz.

Media 111

Media Analytics Healthcare Crisis 111

PRSay

JULY 23, 2019

In an interview with PRsay, Ling offered her thoughts on news readership, storytelling platforms and appreciating the little things in life. On the other hand, the big picture landscape of social media’s impact on journalism has also been a dark one. I feel as though I can have much more of a direct impact and build real relationships.

Conference 98

Conference Internal International Travel 98

Rock the Status Quo

SEPTEMBER 16, 2015

Since we’re in the tail-end of third quarter, I decided to interview the new hire on his area of expertise, diving into specific trends he had noticed during this quarter and their local impact. Why not create a quick video interviewing the new hire, talking about those same topics and posting it on LinkedIn, Facebook or YouTube?

Pitching 100

Pitching Local Trends Interviews 100

Bianchi Biz Blog

NOVEMBER 30, 2023

For the study, the authors surveyed 211 corporate media relations officers and conducted 12 follow-up interviews to examine the role media relations officers play in shaping a company’s information environment. According to the report, this differs from prior research on social media which had primarily focused on Twitter.

Media Relations 93

Media Relations Automotive Media Survey 93

Sword and the Script

JULY 17, 2018

So, with the help of a retired, if not grumpy, master chief petty officer , I invited her to a Q&A interview and she obliged. See these related interviews: Marketing has Gotten Better as a Profession; Off Script #29: Tom Pick of Webbiquity. As the face of Facebook, I give him an “A.” Want to be part of the Off Script series?

Government 103

Government Publicity Public Affairs Facebook 103

NewsWhip

SEPTEMBER 10, 2019

2019 has been a landmark year for IPOs, with a number of tech unicorns going public, following in the wake of tech giants like Facebook and Twitter. The most covered IPOs in 2019 . ,,,The vast majority of the coverage did come on the web, as there was little to no chatter on native Facebook Pages about IPOs this year.

Pinterest 23

Pinterest Web Facebook Data 23

Ishmael's Corner

JANUARY 27, 2015

I first met Max, 12 at the time, at Great Bear Coffee in Los Gatos where I coaxed him into ordering a hot cocoa before starting our interview. Sure, the White House engages Twitter, Google +, Facebook, Tumblr, Flickr, SlideShare … and the list goes on. The Wall Street Journal Bombs at BuzzFeed-like Storytelling.

Industry 60

Industry Storytelling Journalism Corporate 60