Prowly

JUNE 16, 2021

For any fashion brand looking to promote themselves through earned media coverage, executing a successful fashion PR campaign is key. Whether handling fashion PR in-house or working at an external fashion public relations agency, there are some ways to ensure that your campaign is as successful as possible.

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5W PR

SEPTEMBER 4, 2023

Sustainability in fashion has emerged as a pivotal movement within the fashion industry, driven by growing consumer demand for ethical, environmentally conscious, and socially responsible practices. What is sustainable fashion? The rise of sustainability in fashion is a response to these issues.

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Fashion Communications Branding Brand 78

Agility PR Solutions

FEBRUARY 5, 2023

Fashion is flourishing when it comes to influencer marketing. According to estimates, fashion influencer marketing could grow at a 36 percent CAGR between 2020 and 2027. Although fashion brands have been using influencer marketing for years, the strategies for marketing are changing.

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Fashion Branding Brand Marketing 94

Burrelles Fresh Ideas

FEBRUARY 6, 2024

The convergence of sport and fashion has emerged as a fascinating space where innovation, trendsetting, and technological advancements collide. Innovation Takes Center Stage Like an athlete always trying to improve their game, relentless innovation is one of the driving forces behind the evolution of the sport-fashion intersection.

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5W PR

FEBRUARY 24, 2023

Small fashion brands have a lot of competition to face during fashion week 2023, where the big household names in fashion steal the spotlight. Thanks to the digital age, small fashion brands can make their mark and promote themselves during this important event too. They can even live-stream a fashion show.

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Fashion Storytelling Social Media Instagram 88

Cision

FEBRUARY 6, 2020

If you're a blogger or reporter covering 2020 fashion week events, we have a few tips on how to provide exceptional content in a sea of coverage.

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Fashion Report How To Blogging 156

Deirdre Breakenridge

NOVEMBER 6, 2017

A Guest Post by Lauren Goldstein, Part-Time Lifestyle & Fashion Blogger, Full-Time Student, American University. For the past eight months, I’ve posted three times a week, every week, on fashion, New York City, Washington, D.C., Along the way, I’ve learned more about myself, fashion, and PR. and life in general.

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Ronn Torossian

APRIL 7, 2019

The post Wall Street Fashion Week: Patagonia Says No appeared first on 5WPR CEO Ronn Torossian Founder's Blog. The outdoor paraphernalia maker says it will no longer create the products for any old company through its corporate sales program; in recent years, […].

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Fashion Corporate Blogging Company 150

Bianchi Biz Blog

AUGUST 22, 2024

Spanning sectors from food to fashion, design and logistics, Italy is also becoming a tech and startup hub supported by government incentives. Additionally, lifestyle outlets range from generalist to niche, covering health and beauty, fashion, and entertainment, among others. Milan Fashion Week (Sep. Milan Fashion Week (Sep.

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Fashion Automotive Marketing Public Affairs 69

Agility PR Solutions

APRIL 10, 2023

Fashion PR was once a critical aspect of the fashion industry, which involved building and maintaining relationships between fashion brands, designers, and the media to promote and enhance brand image and reputation. But the fashion media, and fashion model, is evolving, and consequently, fashion PR is changing.

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Agility PR Solutions

NOVEMBER 21, 2022

People can’t seem to get enough of fashion. The post 7 top fashion PR and marketing trends for 2023 appeared first on Agility PR Solutions. This industry has grown immensely in the last few years, and it doesn’t show signs of stopping. People could no longer shop in their favorite stores, so they turned […].

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Fashion Trends Marketing Industry 86

5W PR

FEBRUARY 7, 2020

It may be the shortest month, but February plays host to the top fashion weeks in the world. Many will be keeping a close eye on the runways of New York, London, Milan, and Paris for emerging trends, but one trend we think is here to stay is sustainable fashion choices. Ethically Made.

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Fashion Transportation Ethics Trends 88

Cision

OCTOBER 14, 2021

Five tips for breaking through a fashion influencer's crowded inbox.

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Agility PR Solutions

JUNE 25, 2023

identifying as non-binary, it is more important than ever for fashion brands to embrace gender inclusivity. In fact, the future of fashion is genderless, according to a report that 36 percent of consumers purchased clothing outside of their gender identity in 2022. million people in the U.S.

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Fashion Branding Brand Consumer 86

Ronn Torossian

MAY 14, 2018

The post Fashion Brands Respond to Animal Cruelty Charges appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Do something great, and you could receive worldwide recognition in minutes. However, if you are connected to something negative, you better be ready with a quick, concise, and … READ MORE ».

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Fashion Branding Brand Tools 150

HMA Public Relations

MAY 2, 2023

For the final part of her series on marketing strategies for different industries, Rayna Burgett is taking a look at the fashion and beauty world and sharing what sets the industry apart from the others when it comes to marketing. Read more!

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Fashion Strategy Marketing Industry 75

Prohibition

JUNE 28, 2023

With their rise in popularity, fashion houses have started to recognize the potential of podcasts as a valuable tool for enhancing their luxury brand image. As fashion houses strive to stay relevant and connect with their target audience, integrating podcasts into their marketing strategies has become essential.

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Agility PR Solutions

JUNE 10, 2019

The fashion industry is a hotbed of influencer activity (and persuasion), and may be the poster-child sector for displaying the real power of influencer marketing—even among fellow influencers. New fashion study seeks answers appeared first on Agility PR Solutions. The post Do influencers influence influencers?

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Agility PR Solutions

FEBRUARY 10, 2019

After the fashion company’s latest gaffe, which saw the brand produce a sweater resembling blackface, Gucci will need to spend some time stitching up its image. The post Gucci’s sweater crisis perpetuates fashion PR embarrassments appeared first on Agility PR Solutions. It’s not all Gucci. Yet, the […]. Yet, the […].

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Agility PR Solutions

JUNE 30, 2021

The post Examining social media’s influence on fashion industry sales appeared first on Agility PR Solutions. As a result, social media has transformed from […].

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Fashion Industry Social Media Community 86

OnePitch

APRIL 19, 2023

Learn how this pitch secured an embargo with Fashion Dive for a client's new State of eCommerce report.

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Fashion Pitching How To Report 84

Muck Rack

NOVEMBER 3, 2021

The top 10 fashion journalists in 2021

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Fashion 99

Mark My Words

OCTOBER 3, 2014

Textiles and fashion occupy a central position in the realm of material culture. This week Karl Lagerfeld sent a parade of waifs down the runway brandishing placards for women’s rights (of a Barbie doll kind of flavour) Lagerfeld certainly knows how to pull off a stunt, but is this really the best fashion can do?

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Fashion Construction Newspapers Media 92

Maxim Behar

JUNE 10, 2021

The world-renowned PR expert Maxim Behar was a special guest at the ceremony presenting the prestigious awards " Bulgaria Fashion Icon 2021 ", organized by the most influential fashion institution in Bulgaria - the Academy of Fashion. And the Fashion Icon winners must always have all these qualities," said Maxim Behar.

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Fashion Television Journalism Video 52

Brand24

SEPTEMBER 10, 2018

How can social media marketing benefit your fashion brand? Take a look at our article and learn how to grow your business with bulletproof social media strategy!

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Fashion Social Media Branding Brand 62

PR for Anyone

APRIL 3, 2024

Adelina Winfield is an artist, author, former fashion designer, mother and grandmother. In this episode, Adelina shares her remarkable story, including growing up in Brooklyn, raising her two sons, jumping back into the world of dating after her divorce, and dealing with ageism within the fashion industry.

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Fashion Instagram Industry Meeting 130

5W PR

DECEMBER 11, 2018

In the fashion tech industry, it’s more crucial than ever to have a strong social media game with competition at an all-time high. So what does this all mean for the fashion tech industry? It’s not news that Instagram is the main event when it comes to fashion, with about 50% of brand posts on the platform.

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Fashion Social Media Branding Brand 74

Agility PR Solutions

APRIL 19, 2019

Millennial and Gen Z consumers are embracing luxury fashion. The average luxury consumer in these generations owns nine luxury fashion items across accessories, apparel, and footwear, according to new research from The NPD Group and Stylitics. But, they have a different style when it comes to the purchase journey.

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Fashion Consumer Apparel Groups 60

Agility PR Solutions

JULY 12, 2018

The post How fashion retailers are using SEO for product promotion appeared first on Agility PR Solutions. This is achieved when their websites are featured by the search engine, which determines whether one’s page is the first on the list or nowhere near the 20th page. […].

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Fashion Retail SEO Engineering 79

NewsWhip

AUGUST 22, 2019

The post Fashion Brands & Publishers in 2019 appeared first on NewsWhip.

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Fashion Branding Brand Journalism 60

NewsWhip

APRIL 11, 2019

The post How fashion publisher Who What Wear engages their audience on Pinterest appeared first on NewsWhip.

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Pinterest Fashion Journalism Branding 84

Agility PR Solutions

MARCH 10, 2019

According to new research from LIM College, they also patronize all types of brick and mortar retail destinations—department, specialty/fast fashion, neighborhood and outlet stores—more frequently and are spending more on fashion than Millennials spend. When asked, “If you […].

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Fashion Trends Retail Publicity 60

PR for Anyone

SEPTEMBER 6, 2023

Fashion is fleeting, but style is forever. Luckily, we have Tania Sterl, one of New York City’s finest fashion experts, to help us revamp our wardrobes. With over 20 years of experience in fashion, Tania has helped countless women dress for success.

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Muck Rack

AUGUST 1, 2019

The most popular outlets & articles covering fashion in 2019

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Muck Rack

NOVEMBER 18, 2019

Beat spotlight: 10 questions with fashion journalist Lauren Alexis Fisher from Harpers' Bazaar

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PR in High Definition

MAY 22, 2024

The answer lies in crafting a reputation based on strategic exclusivity, whilst drawing attention to fashion that is often enhanced by technology. Is the Met Gala high fashion? It seems that the Met Gala isn’t just an ode to fashion. It’s an ode to technology’s influence on fashion, and it goes further than just the event.

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Fashion Reputation Technology Construction 62

Ronn Torossian

MAY 9, 2022

Whether it’s household products, eco-friendly foods, beauty, or fashion items, many consumers around the world are now aware of the advantages that come with leading a cleaner and healthier life. Many consumers these days have quickly turned their attention toward more eco-friendly and green beauty brands and beauty products.

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Fashion Consumer Brand Branding 195