PR for Anyone

MARCH 24, 2020

She pitched it to her editor who loved it too and they wrote an article about me. Instead, when I heard camouflage was a new fashion trend for women, I took the camo Sock-It that was originally designed for men and coupled it with a hot pink Strap-It and created a “new” combination that appeared to be a new product launch.

Publicity 331

Publicity Television Local Pitching 331

Rock the Status Quo

AUGUST 15, 2014

It’s one thing to newsjack a story by pitching media when you have a relevant client that can enhance the news. If Edelman had just quietly pitched media their story ideas and sources for how to grow awareness around mental illness in a sensitive fashion, it would have been perfectly appropriate. Tacky and tasteless.

Pitching 272

Pitching Viral Interviews Education 272

Polaris

NOVEMBER 17, 2014

Bloggers usually focus on narrow niche audiences such as moms, fashion for plus-size women or travel destinations in Southeast Asia. Bloggers, on the other hand, don’t have an editor to pull them back before they rant about a bad pitch or other faux pas committed by a PR agency or brand. It’s all about building relationships.

Media Relations 232

Media Relations Marketing Media Fashion 232

PR for Anyone

AUGUST 17, 2021

I’ve shared posts about newsjacking before where you take what’s trending online and pitch around that. See what’s trending and pitch your expertise around that. I’ve seen “sure cures” for this or that, new exercise programs, teeth whitening concoctions, fashion trends, and so much more.

Trends 246

Trends Television Exercises Pitching 246

Cision

JULY 13, 2016

First, Is It The Right Pitching Channel For You? Some journalists are still old-fashioned and haven’t jumped on the social media bandwagon. It’s important for you to do your homework to see if the ones you’re trying to reach are there before you wage a full-on social media pitching campaign. Laying the Foundation.

Pitching 120

Pitching Strategy Social Media Fashion 120

Rock the Status Quo

MARCH 26, 2015

Rock The Pitch #13 This critique has nothing to do with bad luck. Thanks and a shout out to Marlene Srdic , editor of Life Refined magazine and a fashion/beauty blogger at StyleSizzle , for sending this to me. THE PITCH It’s impressive. Bravo, Manuela – stellar job on this pitch!! It’s ALL GOOD, baby!!

Pitching 100

Pitching Examples Fashion Media 100

PR for Anyone

JUNE 7, 2019

This week’s tip is to make sure you know WHO you’re pitching. . Make sure you’re pitching the RIGHT person. Don’t send your business story to the Food Editor or the Jewelry Editor or the fashion person … It’s Christina Daves with this week’s Get Famous Friday PR Tip.

Pitching 100

Pitching Fashion 100

Sword and the Script

MARCH 4, 2025

Its good that trust is back in fashion for demand generation at the strategic level but weve got to put those words into action across all marcom tactics too How do marketers balance trust-building with immediate lead generation? For sure, I agree.

Marketing 117

Marketing Fashion Survey Education 117

Rock the Status Quo

OCTOBER 2, 2014

It gives you the power to pitch exactly what journalists want at exactly the right time. I take it a step further, actually scheduling alerts in Outlook that remind me when/where to pitch, so the opportunity isn’t forgotten when I’m juggling a dozen balls in the air. Whooooooooot! It is a lot of work.

Wikipedia 205

Wikipedia Pitching Fashion Journalism 205

Onclusive

SEPTEMBER 7, 2021

If you have valuable content to share, it is a really good idea to be proactive about showcasing it to the right journalists and influencers in a timely fashion. Build relationships by proactively reaching out to authors with valuable content. Of course, you need a comprehensive, reliable and intelligent media database to make this possible.

Measurement 356

Measurement SEO Web Social Media 356

ImPRessions - Crenshaw Communications

MAY 18, 2017

Improved Media Relations Means Better Pitches. But it pays to take the time to dig deeply into a reporter’s beat before sending a pitch they may find meaningless. At the same time, we must know the story we’re pitching just as well. If it’s not airtight, it’s not ready to pitch. Magazine story.

Media 212

Media Pitching Report Interviews 212

5W PR

DECEMBER 11, 2018

In the fashion tech industry, it’s more crucial than ever to have a strong social media game with competition at an all-time high. So what does this all mean for the fashion tech industry? It’s not news that Instagram is the main event when it comes to fashion, with about 50% of brand posts on the platform.

Fashion 74

Fashion Social Media Brand Branding 74

PRSay

FEBRUARY 7, 2024

I was recruited into public relations by one of my PR contacts when I was fashion editor of the trade magazine Sporting Goods Business. Schwartz & Company, which was looking for an account person who knew sports and fashion. I didn’t understand how to craft a good pitch and how to pitch a story.

Communications 193

Communications Sports Journalism Fashion 193

Sword and the Script

APRIL 4, 2023

The podcast covers the following: PR tech vendor landscape , adoption of AI AI to generate & analyze content, monitor media, and hone and target pitches. As for Zach and Tressa — both have worked in PR for years — and now work for vendors implementing AI in their PR tech solutions. Challenges Will AI take your job away?

Publicity 214

Publicity Software Fashion YouTube 214

Deirdre Breakenridge

JUNE 8, 2016

What’s your social media elevator pitch?

Social Media 150

Social Media Pitching Media How To 150

Rock the Status Quo

NOVEMBER 12, 2014

You distributed a press release, landed a byline and pitched your heart out last month, but THIS month is looking pretty grim when it comes to landing fresh press. Pitch some fast blog post ideas related to their audience and their needs. See if it can be repurposed into social media visuals and/or used to generate fast pitch ideas.

Real Estate 195

Real Estate Pitching B2C Fashion 195

ImPRessions - Crenshaw Communications

OCTOBER 3, 2017

There are many public relations industry blogs that offer know-how on everything from crafting brilliant media pitches to perfecting presentation skills. We like to follow bloggers who are superior writers, and straight shooters, and whose posts are free of jargon and sales pitches. Bad Pitch Blog. To improve writing.

Blogging 159

Blogging Pitching Fashion Sports 159

ImPRessions - Crenshaw Communications

SEPTEMBER 7, 2018

Dos and don’ts for holiday media pitching. The Christmas/Hanukkah time in particular is so cluttered that a marginal pitch that might slip through on another occasion will probably be tossed out. Solid data-driven PR story pitches are always welcomed by reporters, but especially so during calendar milestones or big breaking stories.

Media Relations 157

Media Relations Media Pitching Data-Driven PR 157

OnePitch

JANUARY 11, 2024

Standing out from the crowd is vital in a consumer media landscape that is flooded with product pitches. To capture a journalist's attention, your pitch should have five elements: accuracy, relevancy, transparency, efficiency, and credibility. So even though it's surprising to me that I have to say this, know who you're pitching.

Pitching 104

Pitching Consumer Trends Viral 104

Bianchi Biz Blog

AUGUST 22, 2024

Spanning sectors from food to fashion, design and logistics, Italy is also becoming a tech and startup hub supported by government incentives. Additionally, lifestyle outlets range from generalist to niche, covering health and beauty, fashion, and entertainment, among others. Milan Fashion Week (Sep. Milan Fashion Week (Sep.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

ImPRessions - Crenshaw Communications

JANUARY 9, 2019

But most journalists won’t accept a pitch just because they like you. We promote our talent and our creative spark, but the biggest contributor to great media coverage might be old-fashioned spadework. We typically spend more time researching and strategizing than pitching media, for example.

Agency 224

Agency Construction Fashion Pitching 224

Cision

JULY 9, 2015

Cision’s latest PR Kit will help your gift guide pitches stand out from competing brands with: Detailed profiles on major lifestyle, fashion and entertainment influencers. Pitching tips from print and online media contacts. Lead time and deadlines to help outline your media relations strategy.

Fashion 120

Fashion Print Pitching Media Relations 120

Cision

APRIL 12, 2016

Pushing products in your pitches won’t gain you any media coverage. If you want journalists to respond to your pitches, you need to explain why your news is important and relevant. Adriana Stan, public relations director at W Magazine, says being empathetic to the contacts you are pitching is the key to winning them over.

Fashion 120

Fashion Pitching Journalism Social Media 120

ImPRessions - Crenshaw Communications

AUGUST 9, 2022

PR teams must work with the brand team to shape the messaging strategy to reach the right media and ultimate audiences in a timely fashion. Consider exploring and pivoting to tier-two media, as they often can be just as useful, if not better, than top-tier outlets to drive new levels of awareness for a campaign or brand. —.

Media 310

Media Retail B2B Journalism 310

OnePitch

JUNE 16, 2022

However, a typical day for me often consists of crafting content – from traditional media materials such as press releases and pitches, to sponsored articles, newsletters and even social media calendars. What’s the best pitch of yours that resulted in coverage and what elements made it successful? It depends on the pitch.

Pitching 93

Pitching Consumer How To Meeting 93

Bianchi Biz Blog

JANUARY 16, 2025

To secure interest from French language media in Quebec, it is best to have Francophones in Quebec to pitch your story ideas. Understanding the nuances of regional differences and having solid relationships with media is critical for securing interest. Media are no different and require a tailored approach , even with popular U.S.

Print 100

Print Marketing Instagram Newspapers 100

Buzzstream

JANUARY 28, 2025

The two most popular tactics digital PRs use are pitching data-led content (95%) and providing expert commentary (93%). Fashion/Beauty (29%) and Education (25%) topped the charts as the hardest industries to get links in. Pitching Journalists 32. 54% of PRs receive 1-5 pitches per day. Tactics for PRs 7. BuzzStream ) 27.

Digital PR 71

Digital PR Branding Brand SEO 71

ImPRessions - Crenshaw Communications

AUGUST 9, 2016

B2S initiatives can support diverse categories, including personal finance, fashion, health and safety. Be mindful of this when putting together pitches, you can’t be too early! It’s often helpful to include start dates in pitches that are localized to a particular city or state. Know who covers what.

Fashion 120

Fashion Survey Pitching Retail 120

PR for Anyone

OCTOBER 13, 2021

Successful PR Topic : Fashions accessories to decorate medical boots were the product that won Steve Harvey’s Top Inventor competition. Why this pitch appealed to the media : Steve Harvey gave an update on CastMedic Designs after Diana Ross was seen wearing the product. Media outlet that was pitched: The Steve Harvey Show.

Television 130

Television Fashion Pitching Sports 130

ImPRessions - Crenshaw Communications

FEBRUARY 2, 2016

The fashion factor. The contrast alone is enough to send fashion bloggers into a frenzy of wondering who wore what better. The business pitch. The style showdown has already begun, and it may be hotter than the game itself.

Sports 149

Sports Fashion Print Pitching 149

Onclusive

JUNE 7, 2017

Which pitches do they overlook? Fashion writer and media consultant Lorraine Sanders talks content, consulting, and creative collaboration in PR Advice From a Serial Journalist. How can you better delight and entice them to return week after week to see what’s new?

How To 150

How To Fashion Interviews Local 150

PR for Anyone

JUNE 18, 2020

Keep in mind that this is a medical publication with medical devices and current research on podiatry and he put in my fashion accessories for medical boots. Let that shine through when you pitch the media. When you pitch television, they love personality, opinions, people who can engage their audience. They want the passion.

Television 130

Television Pitching Fashion Energy 130

Sword and the Script

JANUARY 19, 2021

Vendors are giving us reason to be optimistic about public relations technology – from AI that will predict your pitching success to more tangible PR measurement and attribution. Recommendations suggesting contacts to pitch. Predicting a pitches chances of earning coverage. Notified by Intrado gets close.

Technology 173

Technology Publicity Software Pitching 173

PR for Anyone

OCTOBER 7, 2021

When you can pitch yourself as an expert on a topic that is trending online. ” Give the media shareable content by using what is already trending somewhere online and make sure you include that in your pitch as well. You could even add that in your pitch when you send it in that “Hey, this is buzzing online. PR FOR ANYONE.

How To 130

How To Pitching Film Video 130

Sword and the Script

JUNE 13, 2023

When you pitch a story, you need to be credible too. Make it clear who or what you are pitching. Draw a correlation between your pitch and their prior coverage. Simple advice for PR pitches from journalists Reporters get a lot of pitches. The results found 61% of journalists get 100 pitches a week or more.

Journalism 147

Journalism Media Relations Report Media 147

The Proactive Report

JUNE 18, 2021

Articles and press releases were written and pitched to influencers and the media in the target area that cater to that demographic. They linked it to the changing fashions each season and based their content on the styles shown on the runways. These pieces all had a link to the website or the landing page.

Small Business 213

Small Business Fashion Groups Local 213

OnePitch

OCTOBER 5, 2022

On this week’s Pitches That Placed, we are highlighting a pitch that landed an on-air segment for Let’s Talk LIVE! Let’s see why this pitch worked: Let’s take a look at the actual pitch that placed: . Showcase bridal fashions and Highlight two of the Vendors from. on News Channel 8. Hello & Happy Monday?

Pitching 52

Pitching Local How To Fashion 52