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Implementing a comprehensive content distribution plan

Onclusive

PR analytics technology, such as Onclusive, can help by automatically tracking all of your worldwide media coverage, including digital, newswire, print, broadcast and radio, and analyzing which channels drove the most impact for your brand. Build relationships by proactively reaching out to authors with valuable content.

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Behind the Headlines With Jody Fisher

Cision

He began as a radio reporter before transitioning to PR in 1999. Good clients are always forthcoming with information; good agencies take that information and fashion it into actionable ideas. Jody joins the agency with an extensive background in communications. Finally, having patience is a must.

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How Influencers Can Elevate Your PR Campaign

ImPRessions - Crenshaw Communications

The splashiest influencer marketing campaigns tend to be in beauty, fashion, and other lifestyle sectors, but don’t count it out for B2B PR. The blend of social media reach and trust in specific personalities can really amplify a campaign. Read on to find out how to craft the best collaboration. Don’t count out influencers for B2B PR.

B2B 191
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Faces & Markets of PRGN: Italy – Empowering Innovation with Food, Design, Fashion and Tech

Bianchi Biz Blog

Spanning sectors from food to fashion, design and logistics, Italy is also becoming a tech and startup hub supported by government incentives. Additionally, lifestyle outlets range from generalist to niche, covering health and beauty, fashion, and entertainment, among others. Milan Fashion Week (Sep. Milan Fashion Week (Sep.

Fashion 70
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Libya’s Media and Marketing Industries Inching Forward

Waxing UnLyrical

Turn on the radio in Tripoli today. Pitbull and Coldplay battle it out with talk radio, Arabic music and religious broadcasting for the city’s ears. Likewise, a proliferation of TV and print media has created a confusing yet exciting media landscape. Yes, we’re even starting to talk about marketing.

Industry 103
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What Goes in a Great Media Kit

ReimaginePR

Press kit used to mean kits meant exclusively for print outlets and technically it still does. Even radio. Headshots of stiff CEO’s are pretty darned old fashioned. Again, the highest resolution and biggest photos you can manage are critical to anything print. I use the term media kit because it is more inclusive.

Media 120
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Top 10 PR Influencers You Should Follow on Twitter

Critical Mention

Founder of West Levy PR , New York-based Heather West knows the fashion and and non-profit spheres as they relate to PR inside and out. Her company allows for clients to target specific media to advance their objectives to obtain esteemed TV bookings and influential online and print media. Heather West. westlevyPR. anniejenningspr.

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