Prohibition

JULY 10, 2019

1) A major fashion mishap: H&M’s “Coolest monkey in the jungle”. The commercial went viral, was featured in almost all national publications and generated more than four million views on YouTube in just two days. The top nine PR crises of 2019 so far including fashion disasters and damaged reputations.

Fashion 75

Fashion Telecommunications Crisis Training 75

PR in High Definition

DECEMBER 13, 2017

3D printed cupcake anyone? This app adds fashion purchases to an online ‘wardrobe’ and organises them by colour, style and designer. Uber came under fire after an employee blog went viral, detailing a culture of sexism. So, what are the crazy trends predicted to become lifestyle norms by 2027? Yes please.

Trends 59

Trends How To Retail Google 59

Mindful Marketing

AUGUST 9, 2018

According to her Twitter page, she a plus-size fashion, lifestyle, and travel blogger , which means her livelihood depends on sharing content on social media. Gaining likes, shares, and followers is key to her success, and to have a post go viral is golden. An even bigger issue involves Blair’s occupation.

Social Media 50

Social Media Airlines Privacy Media 50

MaccaPR

FEBRUARY 10, 2015

Taylor Swift is a PR mastermind of the highest order,” confirms writer Chris Ostendorf, in his Daily Dot commentary titled, The PR Genius of Taylor Swift’s Viral Media Empire. But it was Swift’s daring collaboration with last December’s Victoria’s Secret Fashion Show that demonstrated she could make any cross-brand deal work.

Social Media 48

Social Media Marketing Media YouTube 48

5W PR

MARCH 4, 2024

Pookie – Popularized by Campbell & Jett on TikTok , “Pookie is looking absolutely fire today” has become a viral internet phrase and a term of endearment to use when your friend or partner looks their best. Recent guests include Reneé Rapp and Harry Jowsey.

Fashion 78

Fashion Viral Trends Television 78

5W PR

MARCH 4, 2024

Pookie – Popularized by Campbell & Jett on TikTok , “Pookie is looking absolutely fire today” has become a viral internet phrase and a term of endearment to use when your friend or partner looks their best. Recent guests include Reneé Rapp and Harry Jowsey.

Fashion 60

Fashion Viral Trends Television 60

Mindful Marketing

FEBRUARY 1, 2025

Such was the “flattery” paid recently to Hermès, the French fashion house known for finely tailored leather and silk goods and other exquisitely crafted, high-priced items. ” Surprisingly, the flattery came through. ​ Subscribe to Mindful Matters blog.

Ethics 66

Ethics Retail Apparel Fashion 66