NewsWhip

JUNE 21, 2022

We have taken their findings and created our own rankings of the top brands, instead measuring their impact based on the level of public interest they generate across the web and social media. . Below are the most popular brands, ranked by engagements to articles about them. Other takeaways.

Facebook 138

Facebook Brand Branding Measurement 138

Waxing UnLyrical

FEBRUARY 5, 2013

As a result, businesses continue to desperately find new ways to reach their fans and build their online reputation on this leading social media platform. Reach Out the “Old Fashioned” Way. When their followers share your post again, it’s considered viral content. Image: goiabarea via Flickr, CC 2.0. Provide Value.

B2B 100

B2B Facebook Community How To 100

PR for Anyone

OCTOBER 7, 2021

What most people forget about with social media is the “social” part. Are you socially listening to the online conversation? The media is regularly covering trends that are going viral on that platform. And we also guarantee media placements, which is super exciting.

How To 130

How To Pitching Film Video 130

PRSay

MARCH 7, 2024

The film, a feminist masterpiece to some and too basic for others, has achieved widespread influence in the consumer marketplace and, as shared widely on social media, has prompted many women to reassess their roles in the world. Travel media reported on hotels decorated in the style of Barbie. He’s just Ken.”

Film 130

Film Marketing Sports Hotels 130

5W PR

DECEMBER 23, 2019

The stunt, which was done in a large crowd, was shared widely on social media and consequently the internet, which led it to become one of the most talked about stories of the weekend. Enter the mainstream media. Sounding just the right amount existential and eloquent, the media ate it up. (ba-dum-ch!). BaselBanana.

Viral 78

Viral Conference Fashion Video 78

5W PR

JANUARY 1, 2021

The stunt, which was done in a large crowd, was shared widely on social media and consequently the internet, which led it to become one of the most talked about stories of the weekend. Enter the mainstream media. Sounding just the right amount existential and eloquent, the media ate it up. (ba-dum-ch!). BaselBanana.

Publicity 78

Publicity Viral Conference Fashion 78

Mindful Marketing

AUGUST 9, 2018

Thanks to cellphones and social media, millions can now easily watch outtakes from our lives, whether we like it or not, which is what one unsuspecting airline traveler recently experienced. Sounds like a relationship and social media success story, right? You're on Candid Camera!

Social Media 50

Social Media Airlines Privacy Media 50

ImPRessions - Crenshaw Communications

MAY 15, 2018

When a passenger’s video of water flooding a Carnival cruise ship hallway went viral on May 3, it spawned thousands of references to Titanic and some sensational news headlines. All five of these recent corporate “first responders” behaved in a fashion aligned with the brand involved.

Crisis 136

Crisis Privacy Airlines Facebook 136

PRSay

FEBRUARY 21, 2018

What’s your impression of NBC’s presentation of the Olympics so far, specifically its social media coverage? Regarding social media, the Snap feeds are great (and I like seeing how NBC is messaging and framing it’s social content) but it’s the unplanned social posts that truly capture my attention.

Sports 94

Sports Communications Viral Fashion 94

Prohibition

JUNE 27, 2023

In recent years, TikTok has emerged as a powerful social media platform, capturing the attention and engagement of millions of users worldwide. This social media channel has become particularly popular among Gen Z, who make up a significant portion of its user base. million users in 2021.

Branding 71

Branding Brand Marketing Fashion 71

Burrelles Fresh Ideas

OCTOBER 3, 2023

These pint-sized personalities have amassed legions of followers on social media platforms, partnering with brands and making a significant impact on the world of influencer marketing. In a world increasingly dominated by social media, the appeal of authenticity has never been more significant.

Branding 83

Branding Brand Marketing Ethics 83

Prohibition

MAY 4, 2017

There’s no doubt that the impact of social media on the sporting industry has been huge, with sponsors clambering to strike a deal with the latest hot property from all sporting professions. Perhaps Luis’s avid followers can’t wait to see what the star does next? 7) Ronaldinho (@10Ronaldinho) Twitter: 14.6m. Instagram: 30.7m.

Sports 54

Sports Social Media Instagram Media 54

Waxing UnLyrical

JULY 18, 2019

Additionally, lack of brand awareness during a time of increasing “fake news” presented issues as there were some viral rumors questioning our nonprofit status, and operating and managing functions. manual social media searching, local news, niche publications, community events, etc.,

Nonprofit 86

Nonprofit Fashion Retail Enterprise 86

Prohibition

JULY 10, 2019

Some of these came to light by members of the public calling brands out on social media for their slip-ups and others were campaigns by PR and marketing teams that simply did not turn out as planned. 1) A major fashion mishap: H&M’s “Coolest monkey in the jungle”. 4) A total fashion disaster: Gucci’s blackface sweater.

Fashion 75

Fashion Telecommunications Crisis Training 75

Buzzstream

FEBRUARY 3, 2021

So, if you’ve got a one-track mind when conceiving campaign concepts e.g. thinking that a piece for a fashion brand has to be about clothes, solely, you’re going down the wrong path. The variety of aspects you look at around a topic, such as fashion, are still often in the realms of what your client can offer expertise in.

Digital PR 170

Digital PR Industry Strategy Film 170

NewsWhip

DECEMBER 7, 2023

A viral video on TikTok seemed to suggest that Target was masquerading regular sale prices as new Black Friday deals, and it immediately sent the public into a frenzy, with many other creators posting videos of themselves inspecting sales inside their local Target, as well as other major retailers. But what else made a splash in November?

Branding 78

Branding Brand Retail Viral 78

Cision

JULY 20, 2015

Great experiences generate a lot of positive word-of-mouth, which social media amplifies. It was probably incumbent for the blogger to network in some capacity: getting on a “blog roll,” finding their own “tribe” to share content on social media or by reading a lot of blogs. Conclusions.

Energy 120

Energy Viral Storytelling Community 120

5W PR

JANUARY 11, 2024

Trending TV Shows, Movies, Music, Restaurants, Fashion Styles, Beauty Hacks & More Beauty Trends We’re Trying Peach Fuzz – Pantone just announced their 2024 color of the year, Peach Fuzz, & I’d be lying if I said I didn’t already order a few lip glosses & blushes. Celebs like Sarah Hyland and Monique Coleman were in attendance.

Fashion 78

Fashion Trends Hotels Viral 78

Burrelles Fresh Ideas

DECEMBER 12, 2023

In a world dominated by social media and viral trends, Santa Claus realized he needed a PR facelift, and he needed it fast! Oh, and lose the old-fashioned boots; sneakers are in!” chirped Tinsel McSparkle, the young social media guru. “We’re Santa, it’s all about engagement!”

Social Media 80

Social Media Trends Crisis Crisis Management 80

5W PR

NOVEMBER 14, 2023

Kendall Jenner & Hailey Bieber Are First to Wear Kylie Jenner’s New Brand Out – Kylie Jenner is launching her own fashion brand, Khy, and has her celeb friends and family wearing her black leather pieces out as her unofficial ambassadors. Beauty Trends We Love: Blueberry Milk Nails – Stylized way of saying “light blue nails”.

Trends 78

Trends Fashion Film Viral 78

Shift Communications

JANUARY 12, 2018

In 2017 we saw consumers gravitate toward the experiential with a desire to make unique memories – and document them all on social media, of course. For example, Patagonia took a strong stand against the reduction of land in Bears Ears and Grand Staircase-Escalante National Monuments.

Consumer 83

Consumer B2C Viral Fashion 83

Prohibition

JULY 10, 2024

For example, a campaign that unintentionally marginalises a segment of the population or appears tone-deaf to current social issues can result in immediate public backlash. Consumers today are highly aware and quick to voice their disapproval on social media, where negative reactions can go viral and severely tarnish a brands image.

Marketing 62

Marketing Fashion Financial Reputation 62

Waxing UnLyrical

AUGUST 15, 2019

During the last couple of years, several trends have impacted the way businesses carry out social media marketing. Generally speaking, marketers tend to focus on high-quality images and videos, alongside posts that have the potential to go viral. Guest post by Alex Slichnyi. Why is Instagram Stories Feature Important?

Instagram 63

Instagram Marketing Viral Airlines 63

PRSay

FEBRUARY 27, 2018

What’s your impression of NBC’s presentation of the Olympics so far, specifically its social media coverage? Regarding social media, the Snap feeds are great (and I like seeing how NBC is messaging and framing it’s social content) but it’s the unplanned social posts that truly capture my attention.

Sports 74

Sports Communications Viral Fashion 74

Prohibition

FEBRUARY 2, 2023

Instead of being able to not only predict viral content, soon TikTok creators will be instrumental in creating trending videos and ranking organic content. This can also help guide your wider TikTok strategy and social media marketing by making soon-to-be viral and engaging content that your target audience will love.

Trends 62

Trends SEO Viral Social Media 62

Mindful Marketing

DECEMBER 18, 2022

The century-old Spanish fashion house recently made headlines for the wrong reasons when it released a series of ads that not only featured kids posed with adult-themed props but also included photos in which appeared “ paperwork about child pornography laws.”

Advertising 86

Advertising Advertising Ethics Fashion 86

Prohibition

SEPTEMBER 11, 2024

For example, after a product goes viral — such as a skincare item or a new coloured water bottle— de-influencers might debunk its efficacy or argue that it’s not worth the hype, often suggesting more affordable or practical alternatives. However, brands should not see de-influencing as an outright threat.

Strategy 62

Strategy Viral Branding Brand 62

MaccaPR

FEBRUARY 10, 2015

Welcome to your Taylor Swift Master Class in Social Media Marketing! Who better to instruct us in social media marketing than this 25-year-old, 7-time Grammy Award-winning “public relations genius” (in the words of the Washington Post)? Taylor uses social media to connect one-on-one with 100 million fans at a time.

Social Media 48

Social Media Marketing Media YouTube 48

Prohibition

MAY 30, 2023

You might be wondering how influencer marketing plays into this, as no one can ensure a viral product. uktiktok ♬ original sound – Cariadryan @theoliviasaurusrex Olivia Ancell showcased that the power of jumping on viral trends is just as good as starting them. Ensuring a constant engagement with her content. melissaxjadexm ??

Viral 62

Viral Trends Video Community 62

Konnect Agency

NOVEMBER 16, 2022

Consider Where the Video will Live – with the boundaries of earned media and social media constantly blurring, keep in mind that your video may appear across multiple media platforms like online websites, a publication’s social media channels, and even broadcast (hello late night TV and the 5 o’clock news).

Video 52

Video Agency Viral Nonprofit 52

Sword and the Script

DECEMBER 10, 2019

One-person companies no longer rely solely on their own Facebook page, but on a clever mix of press work and content that they place on their social media channels and websites. 16) Social media fragments into niche communities. The social media landscape will never be more unified than it is now.

Marketing 98

Marketing Content Marketing Advertising Advertising 98

Mark My Words

JANUARY 12, 2022

As if to prove this theory on the new DNA of fame, the antithesis of these values was on display in every corner of media land this week, with adverse consequences for all involved. Firstly, in a fittingly 2022 update of Tolstoy’s How Much Lands Does a Man Require?

Viral 60

Viral Fashion Reputation Sports 60

Konnect Agency

FEBRUARY 10, 2021

There is no doubt TikTok is one of the hottest platforms in the social media landscape. Some major factors we analyze on an hourly basis include what the brand’s goals are, who it’s trying to target and how the power of social media can be leveraged to make the biggest impact. Become a client.

Branding 52

Branding Brand Viral Instagram 52

Sword and the Script

MAY 12, 2020

There may be a place for including social media – here’s an example of an interesting way to include social elements from Instagram (or other sites) selectively. If you get an inquiry, you need to respond in a timely fashion. You can’t go wrong being professional in exchanges, in email, on the phone, or in social.

Company 98

Company Survey Pitching Report 98

Prohibition

AUGUST 15, 2022

Since then, she has become extremely successful, gaining millions of followers on Instagram and YouTube, as well as launching her own fake-tan business and becoming fast-fashion brand Pretty Little Thing’s Creative Director. Molly Mae did an interview on my podcast, yesterday a soundbite from that interview went viral, she trended No.1

Crisis 62

Crisis Viral Government Crisis Communications 62

Stephen Waddington

JULY 17, 2018

At IMP Media we work with brands who recognise the power of these stories – and give them a systematic way to discover them. We do it through a combination in-house developed software and good old-fashioned storytelling and journalistic skills. It’s a useful way of spotting issues, trends, and themes. This particular post reached 2.2

Storytelling 60

Storytelling Local Community Case Study 60

Prohibition

JULY 5, 2017

We responded with a programme of creative executions spanning traditional PR and social media channels, aimed at engaging with the student audience in a meaningful… Tags: drive, simple, time, leeds, creative, traditional, prohibition, set, social, launch.

Video 48

Video Creativity Viral Fashion 48