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And if you like this tip, if you’d like to get this media up to another level, check out our event that we do twice a year at www.GetPRFamous.com. We pitch the media. We write video scripts. We film videos. We film an interview with you. We actually get stuff done at the event. We bring journalists in.
I was watching Good Morning America last week and saw a story that just resonated with everything I share and write about related to newsjacking and “celebrity sells” when pitching the media. She’s only gotten more and more successful since she filmed that twenty years ago. It’s Reese Witherspoon.
I handle our media relations, whether it’s local consumer news or national industry pubs, I work to build relationships and create partnerships that can help enhance our brand. This includes strategy, pitching, building talking points, mediatraining staff and distributing through applicable channels.
You know, grey rolling metal devices with messy open shelves that held a 16MM film projector, slide projector and a bunch of cords. PR school taught people why great writing is an essential part of the profession. Use brevity in your writing and try to think of images that can better convey your points.
Rethink writing: Michelle Messenger Garrett. Creative PR means thinking outside the box—so while I believe in using traditional tools like a press release or a media pitch, make sure you get a bit creative by constructing your written communications as follows: Start with visuals: Visuals are becoming increasingly important in PR.
Zak Avery writes about everything Beer related, opinion pieces to beer related events and everything in between. From childrens’ and young adults to Dystopian alongside author interviews and guest posts, Bartsbook shelf is the go to place for insights on books, films and general musings. They look amazing nice work.
Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Conduct research on the media outlet and interviewer.
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