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Tradeshows and events offer the perfect opportunity for companies to experiment. South by Southwest (SXSW), a conference and festival mashup of film, interactive media, and music that takes over Austin every March, lends itself well to creative brand expression. Create Focused Content. But what happens afterward?
“Now need to produce videos and podcasts in-house – something that used to be a once-in-a-while activity and was outsourced – in addition to providing content for every socialmedia platform and continuing all other ‘old school’ communication duties.”. Real effort into digital and social. More emphasis on socialmedia.
Tradeshows and events offer the perfect opportunity for companies to experiment. South by Southwest (SXSW), a conference and festival mashup of film, interactive media, and music that takes over Austin every March, lends itself well to creative brand expression. What kinds of moments stick out most in your memory?
Welcome to your Taylor Swift Master Class in SocialMedia Marketing! Who better to instruct us in socialmedia marketing than this 25-year-old, 7-time Grammy Award-winning “public relations genius” (in the words of the Washington Post)? Taylor uses socialmedia to connect one-on-one with 100 million fans at a time.
If your YouTube video features former executives who have since left the company – or "cutting edge" insights from 2008 tradeshows – take them behind the barn and put them out of their misery. Similarly, Dupont , DKNY and American Girl display robust socialmedia icons. Condition: Your YouTube Icon Is Buried.
TradeShows -Having a booth at a tradeshow is a good way to network in person and let people know about your new product or business. More outrageous guerrilla marketing type events should, of course, also be filmed. Videos can be distributed across socialmedia as well as on your own business blog or website.
TradeShows -Having a booth at a tradeshow is a good way to network in person and let people know about your new product or business. More outrageous guerrilla marketing type events should, of course, also be filmed. Videos can be distributed across socialmedia as well as on your own business blog or website.
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