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Building Strategic Influence Through Defense Technology Thought Leadership

5W PR

Defense technology companies face unique challenges when building credibility with government stakeholders, military decision-makers, and industry partners. The most successful defense tech companies consistently demonstrate deep industry knowledge through strategic thought leadership initiatives.

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How to Develop a Strong and Practical Crisis Management Governance Model

Melissa Agnes

Your crisis management governance model serves as one of the foundational elements of your entire crisis management program. When working with clients to develop a scalable crisis management program, their governance structure is one of the first things I focus on developing. How to structure your crisis management governance model.

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Good Governance: Strengthening PRSA’s National Leadership Framework

PRSay

Below is a brief history lesson that explains why this is happening and what needs to be done at the upcoming PRSA Leadership Assembly (Oct. I applaud 2017 PRSA National Chair Jane Dvorak, APR, Fellow PRSA, the Board of Directors and the Governance Committee for their effort to update the Board’s representation model. Absolutely not.

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3 Attributes of a Strong and Practical Crisis Management Governance Model

Melissa Agnes

The importance of solid and practical crisis management governance model. A crisis management governance model dictates who within an organization makes up the crisis management team. There are three critical attributes of a strong crisis management governance structure that I want you to keep in mind moving forward.

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The Return to the Statement Era: Knowing When to Speak Out

PRSay

Organizational leadership often leans on this practice of issuing statements to respond to significant government policy changes or initiatives to show support or take a public stand on societal issues. A significant government initiative may disproportionately impact the communities you serve or represent.

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Communications During the COVID-19 Crisis | Business Wire Blog

Business Wire

The suddenness and the rapid spread of the virus across the world have caught many companies (and governments) by surprise. The reactions of many of business leaders and heads of government have ranged from shell-shocked silence to impressive displays of leadership.

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Trust: Business Tops Media and Government in Ethics and Competence, Finds Survey

Sword and the Script

The annual Edelman Trust Barometer found business is trusted more than government, media and NGOs; this presents an opportunity to build trust through content. Businesses are increasingly viewed as more ethical and competent than government, media and non-governmental organizations (NGOs). It also surveyed 1,500 respondents in the U.S.