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Guest Post: The PR Generalist vs. The Industry Specialist

Deirdre Breakenridge

A Guest Post By Suzanne Mannion, EVP & Co-founder, Newsmaker Group. In that case, your journey might lead you towards a job in internal communications working for a corporation where you promote the company’s various products, services and experts. Many local chapters have working groups for new and young professionals.

Industry 316
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Where can I find clients who need my PR services?

Remote PR Jobs

Networking Meetups: Smaller, local events that bring together professionals from various fields can be particularly useful for building casual, organic relationships within your community. International Association of Business Communicators (IABC): This association provides a range of resources, conferences, and a directory of members.

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4 Things We Can Learn from PR Practitioners in Africa

Cision

Make friends with local influencers. For this reason, South African professionals in particular have become adept at making friends with local influencers. In rural parts of Africa, local influencers are often the village chiefs. Doing so can bolster your reputation and establish positive relationships with local audiences.

Local 216
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How to Generate Leads From Social Conversations

Cision

I know from personal experience that a LinkedIn Group discussion comment which dared those who read it to prove the ROI of social was coming from a marketing consultant who had no experience in social yet had a client who was looking for social media expertise.

How To 198
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Future skills for public relations practitioners - World PR Day

Stephen Waddington

Organisational leaders turned to internal communication teams because they recognised the critical role of communication in engaging with staff. According to a poll by the IoIC two-thirds of internal communicators said that leaders looked to them for more guidance during the crisis.

Publicity 199
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Mass Market vs Boutique: Finding the Best Hotel Group for You

5W PR

When it comes to choosing a hotel group for travel accommodations , there are two options to consider. Those two are mass-market hotel groups and boutique hotel groups. Mass-Market Hotel Groups Mass-market hotel groups are known for their extensive global presence.

Hotels 78
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Behind the Headlines with Mónica Cortés

Cision

This week, Cortés sat down with me to discuss the importance of internal communication, creating and following an effective business plan, and knowing how to add value to your team. What are some of the differences in building a communication strategy on a national level compared to a local level? My life philosophy is… have fun!

Local 227