Rock the Status Quo

FEBRUARY 9, 2015

Their content marketing and brand journalism has not yet evolved to a place where they are comfortable letting employees take the spotlight, allowing independent voices to ring out with options, truth and expertise. Three Essential Ways to Help Corporate Leadership Build a Personal Brand Online 1. So what’s a PR pro to do?

Corporate 100

Corporate Leadership Branding Brand 100

PRSay

APRIL 14, 2022

We encourage clients to test messages with small groups of employees or colleagues who don’t have context to confirm that it makes sense or pinpoint holes in information that need to be filled before rolling out the announcement. What do I need employees to do? Adopt a new process? Manage costs? Sell a new service? Collect feedback.

Employee 190

Employee Communications International Internal 190

PRSay

NOVEMBER 18, 2021

According to the report, leadership from every sector and institution in our society “is our only way out of this crisis. Promote substantial, long-term investment in local journalism that informs and empowers citizens, especially in underserved and marginalized communities. And yet it is sorely missing.”. Local media investment.

Social Media 190

Social Media Report Media Government 190

PRSay

FEBRUARY 7, 2024

So far in 2024, the Los Angeles Times , The Wall Street Journal , Time magazine, Sports Illustrated and National Geographi c, among other outlets, have all conducted layoffs, while journalists at several Condé Nast publications staged walkouts over proposed job cuts. During the five-week course, several co-presenters will join them.

Communications 193

Communications Sports Journalism Fashion 193

PRSay

MAY 24, 2021

24, Chuck Todd of NBC’s “Meet the Press” shared his insights on the state of journalism and its future. To help bridge the gap between national cable news and diminished, for-profit local news, a nationwide shift toward nonprofit local journalism is now underway. Opportunities for independent journalism.

Nonprofit 176

Nonprofit Local Journalism Newspapers 176

ImPRessions - Crenshaw Communications

APRIL 13, 2023

People of color are particularly underrepresented in leadership positions, but diversity is lacking at nearly every level. Third, agencies can reach diverse communities by partnering with groups that represent those communities. Industry groups like PRSA are vowing to do the same. The problem is simple. It’s not a new problem.

Employee 156

Employee Community Groups Interviews 156

PRSay

SEPTEMBER 9, 2021

Alma mater: University of North Carolina at Chapel Hill, Hussman School of Journalism & Media. I wanted to join earlier but didn’t have the required experience at that time, so I joined the Charlotte Public Relations Society, an established local group. Why is leadership service at PRSA important to you?

Meeting 140

Meeting Banking Local Leadership 140

PRSay

DECEMBER 27, 2017

In return, I hope that I was able to serve you well with a vision and leadership that built upon a foundation that will further the organization for many years to come. We added new committee structures to our operations to address governance, membership, professional development and thought leadership.

Leadership 133

Leadership Government Conference Energy 133

Sword and the Script

SEPTEMBER 8, 2020

Earned media still the most credible source of info Most people find independent journalism and earned media to be the most credible source of information. She and her research team conducted a focus group with 46 participants and also using a panel to survey 1,500 consumers. Advertising is a distant third.

Survey 114

Survey Industry Leadership Study 114

PRSay

FEBRUARY 25, 2025

Browne, who co-chairs PRSAs Black Voices Affinity Group with Thomas Bennett III, hosted a Diverse Dialogues livestream on Feb. Panelist Mira Lowe is dean of the School of Journalism & Graphic Communication at Florida A&M University in Tallahassee. For Black PR professionals, Theres no shortage of challenges, Sabrina N.

Communications 97

Communications Course Storytelling Journalism 97

Deirdre Breakenridge

JUNE 4, 2018

Humility and empathy are the antidote for arrogant leadership. On PR Expanded, guest contributor Helio Fred Garcia , President of Logos Consulting Group, discusses Leadership: Humility as Antidote to Arrogance. Arrogance is the downfall of man and humility goes hand in hand with empathy. A condition that isn’t gender specific.

Leadership 150

Leadership Crisis Journalism Meeting 150

Stern + Associates

MARCH 8, 2023

As President of Simmons University , Lynn Perry Wooten ’s goal is to economically and socially level the playing field for women and historically marginalized groups. Gender pay gaps and unequal access to leadership opportunities persist, as does the unequal distribution of household and care tasks so sharply highlighted by the pandemic.

Leadership 118

Leadership Groups Viral Crisis 118

Cision

JUNE 15, 2017

Lorie has been with the organization since 2014 and is thrilled to lead this group of the foremost Hispanic public relations practitioners in the U.S. Although my college education was geared towards advertising and then broadcast journalism, I ultimately gained my first real job opportunity in PR and it all went from there.

Automotive 245

Automotive Resources Consumer Strategy 245

Stern + Associates

OCTOBER 4, 2023

Over the course of the conversation, we learn of a desire to create and amplify thought leadership, secure more and better media coverage and land more speaking slots at conferences. A common hypothesis is that by cultivating thought leadership and getting more PR results for it, leads and business growth will follow.

Conference 118

Conference Leadership Journalism Measurement 118

PRSay

NOVEMBER 5, 2021

The traditional notion of “bad press” is negative coverage in a reputable journalism outlet that exposes legitimate complaints about a company — for example, coverage of a shareholder lawsuit, or a scandal about workplace conditions in a local or national newspaper. Understanding earned but unwanted media.

Communications 190

Communications Journalism Advertising Advertising 190

ImPRessions - Crenshaw Communications

JULY 15, 2016

Most would think this work would be easy; who can say no to a group offering food for the hungry or helping defeat cancer? There are many opportunities to join forces with similarly missioned but non-competitive groups to help spread an organization’s message. Leverage leadership expertise. Numbers tell the story.

Nonprofit 120

Nonprofit Strategy B2C Leadership 120

Sword and the Script

FEBRUARY 16, 2021

Whether you call it content marketing , brand journalism or custom publishing, with trust in media falling while trust in business is growing, you can build credibility through content if you can follow these golden rules: 1. It’s true interpersonal and it’s true in leadership and group dynamics. Put your audience first.

Government 152

Government Survey Ethics Media 152

Stern + Associates

MARCH 10, 2023

Over the course of the conversation, they usually share a desire to build thought leadership, to secure more media coverage, and land more speaking invitations. A common hypothesis is that by cultivating thought leadership and getting more [PR] results, leads and business growth will follow. appeared first on Stern Strategy Group.

Publicity 118

Publicity Conference Leadership Measurement 118

Communications Conversations

MARCH 29, 2019

A North Minneapolis native, Tess excelled in her journalism program at Drake University, during which she presided over the Coalition of Black Students and interned in business development with The Integer Group and in marketing/group sales with Iowa Events Center. Justine Perez , social media specialist – U.S.

Social Media 128

Social Media Agriculture Marketing Media 128

Cision

NOVEMBER 30, 2016

After graduating college many moons ago, I moved to California as a journalist working for International Data Group (IDG). This is a company that sits at the intersection of the things I love: software, media, marketing, communications, and journalism. The following is a post from Cision’s new Chief Marketing Officer, Chris Lynch.

Software 0

Software Media Leadership Journalism 0

Deirdre Breakenridge

JANUARY 13, 2015

There are far too few women in leadership positions, which often times are the positions event organizers target when they’re searching for speakers. Let people know that you are looking for speakers from under-represented groups to apply to speak at your conference. Be vocal and honest. Provide Training.

Conference 150

Conference Training Healthcare Policies 150

Communications Conversations

NOVEMBER 12, 2020

What really differs from one setting to another is the quality of leadership and the resources you have to succeed. But journalism does addict you to quick results and to working alone. You’ve held numerous leadership positions over your storied career. Corporations and non-profits are not that different from each other.

Publicity 174

Publicity Leadership Corporate Agency 174

Deirdre Breakenridge

JULY 22, 2019

In November of 2018, the Hootsuite Blog stated that over 200 million people participated in Facebook Groups and there were about 150 million people who took advantage of Facebook Stories. With tremendous purchasing power, they are highly sought as a group when it comes to attracting and keeping their social media attention.

Social Media 177

Social Media Media Interviews Instagram 177

PRSay

SEPTEMBER 4, 2018

Thanks to BEPS’ leadership, September will bring a variety of Ethics Month resources including webinars, blog posts, articles and Twitter chats. ET – Twitter Chat, “Preparing Students for Ethical Careers in Journalism and Public Relations” #EthicsMonth. Thursday, Sept. ET – Webinar, “Developing a Personal Crisis Preparedness Plan”.

Ethics 124

Ethics Twitter Conference Journalism 124

PRSay

MAY 15, 2024

From journalism layoffs to AI-generated mis- and disinformation and from apathy to indifference, how media covers crisis and how the public consumes news has changed. In January 2024, the same study found that more than 830 jobs were lost in media, and the company projects up to 10,000 journalism and media jobs may be lost in 2024.

Crisis 141

Crisis Crisis Management Crisis Communications Journalism 141

PRSay

SEPTEMBER 4, 2019

Jim Lukaszewski, APR, Fellow PRSA , BEPS Emeritus member and chairman of The Lukaszewski Group, recommends that the “moment your stomach gets that twinge,” stop and ask ourselves about what you or a colleague are doing or planning to do. Is it consistent with your reputation and with the reputation of your client/organization?

Ethics 130

Ethics Case Study Twitter Reputation 130

Maxim Behar

AUGUST 11, 2024

Meet an iconic personality, Maxim Behar , the CEO and Chairman of M3 Communications Group, Inc. It was quite exciting, but I felt that my heart was in journalism and I spent some 10 years in a newspaper and decided to start my communications company in a small kitchen back in 1994. M3 Communications Group, Inc.

Leadership 64

Leadership Industry Crisis Management Groups 64

Ethical Voices

JUNE 6, 2022

I asked them to share insights from a recent journal article they authored titled The Role of Ethical Leadership in Building Influence: Perspectives from Female Public Relations Professionals. . Ethical leadership is critical. Would you please tell us more about this latest ethics study? We found several key things.

Ethics 52

Ethics Leadership Training Study 52

PRSay

JUNE 15, 2017

Twitter might be struggling, but at least one group still finds great value in it: journalists. For more insight into the state of journalism, check out the full Muck Rack study here. The next most valuable social network for journalists is Facebook, with 22 percent saying they use it the most.

Pitching 128

Pitching Survey Journalism Conference 128

Sword and the Script

MAY 26, 2020

While more respondents (38%) said “no” brands should not take a stand – and that represents the single largest grouping of answers – it’s not a majority. In fact, respondents are split almost evenly in three-ways with 29% saying “yes” they, should and 33% saying they are “unsure.”

Survey 144

Survey Measurement Public Affairs Storytelling 144

NewsWhip

OCTOBER 30, 2024

Facebook’s integration with groups and pages, along with Instagram’s focus on visual content, allows for a mix of content types that can drive both engagement and traffic. LinkedIn provides access to a professional demographic, ideal for thought leadership, business networking, and industry-specific content.

Tools 78

Tools Reddit Viral Instagram 78

Stephen Waddington

JULY 6, 2022

Practitioners enter practice via a variety of routes ranging including administration, journalism, marketing, publicity, and social studies. Participants responded to questionnaires with the results aggregated and shared with the groups for up to four rounds. To offer organisational leadership. Professional Capabilities.

Publicity 167

Publicity Ethics Training Education 167

Bianchi Biz Blog

FEBRUARY 22, 2021

I am the editorial director, Commercial Vehicle Group at Endeavor Business Media. The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker. How long have you been in journalism and how did you get started?

Groups 54

Groups Meeting Transportation Media 54

PRSay

APRIL 15, 2021

And that means being mindful of current events and offering an opinion of what the company and its leadership feels is ‘right’ or appropriate. ” — Kevin Waetke, APR, Fellow PRSA, Associate Vice President, Corporate Marketing, Sammons Financial Group. What is its impact on our stakeholder groups?

Company 146

Company Employee Internal International 146

Solo PR Pro

APRIL 8, 2021

She began her career as an aspiring newspaper reporter, securing an internship at the Atlanta Journal Constitution before becoming a daily reporter in Greenville, South Carolina, not far from her hometown. Pivoting from journalism to PR. I knew that journalism was changing,” she said. “I

Meeting 96

Meeting Journalism Employee Storytelling 96

Solo PR Pro

JUNE 8, 2021

But after a couple of years in the pre-med program at City College of New York, she changed directions, declaring majors in anthropology and journalism. It was a great role to have because there had never been any leadership in terms of how to manage social media for this organization,” she said. “I No stranger to hard work.

Meeting 110

Meeting Public Affairs Trade Shows Journalism 110

Cision

JULY 28, 2016

So, I looked at my high school curriculum, and journalism was the only class that would allow me to write every day. Jump ahead 30 years, and I’ve been leading strategic health care programming for every type of client in the health care industry—hospitals, payer groups, national healthcare nonprofits and major pharmaceutical companies.

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120