Cision

SEPTEMBER 22, 2016

Peter Shafer, partner at Brunswick Group, says to stand out brands need to engage their audiences in a dialogue and ensure it is not one-sided. What do you hope to accomplish in your new role as partner at Brunswick Group? One thing most people don’t know about me is…I have authored two books and many journal articles.

Measurement 120

Measurement Analytics Big Data Public Affairs 120

Cision

APRIL 4, 2016

We have three to five distinct peer groups on Facebook (plus oftentimes our mom), and we consider how the content that we post will be received by the people we are connected with online. Journal Of Marketing Research (JMR) , 49 (2), 192-205. Journal Of Public Affairs (14723891) , 13 (2), 160-171. doi:10.1509/jmr.10.0353.

Viral 120

Viral Journalism Advertising Advertising 120

Solo PR Pro

JUNE 8, 2021

But after a couple of years in the pre-med program at City College of New York, she changed directions, declaring majors in anthropology and journalism. She began applying to PR positions, but she found that the folks she interviewed with often had trouble understanding how her educational background translated into public relations.

Meeting 110

Meeting Public Affairs Trade Shows Journalism 110

Communications Conversations

MAY 30, 2018

Former role: Vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). I resigned my last full-time PR job in December 2014, as vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). Former role: Account Group Director at Weber Shandwick.

Apparel 106

Apparel Public Affairs Corporate Training 106

Doctor Spin

FEBRUARY 22, 2024

“Public relations is a young academic field with potential to inform various areas of communication and offer tools like issues management for various applied communication fields.“ Source: Journal of Communication 1 Botan, C., & Taylor, M. Public relations: State of the field. Journal of Communication, 54, 645–661.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

PRSay

AUGUST 14, 2019

You have a degree in journalism from the University of Oregon. Did you ever consider a career as a reporter, and what journalism skills do you rely on in your job today? I worked for my school newspaper, and when I joined the Marines I was a public affairs officer. We ran a base newspaper.

Conference 68

Conference International Internal Public Affairs 68

Sword and the Script

AUGUST 1, 2023

PRophet is part of a portfolio of products grouped together under a “cloud marketing” division managed by Stagwell (NASDAQ: STGW ). Source: State of PR and Journalism Salaries 2023 by Muck Rack. These features add to the list of AI use cases in PR software. Source: Propel Q3 2023 Media Barometer by Propel. Long work hours. “57%

Software 146

Software Pitching Ethics Technology 146

Sword and the Script

JULY 17, 2018

Incidentally, her arrival at her first duty station in the Philippines coincided with a volcanic eruption and, in need of communications help, her commanding officer reassigned her to public affairs. about PR, marketing, sales and journalism. She’s been working in that field ever since and even built a business around it.

Government 103

Government Publicity Public Affairs Facebook 103

Doctor Spin

FEBRUARY 14, 2024

Audience Public Relations: PR targets a broader audience , including stakeholders , influencers , and publics. It aims to communicate with these groups to create a favourable overall company image. The goal is to persuade these target groups to purchase the company’s products or services.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Ethical Voices

SEPTEMBER 9, 2024

I also have led the internal communications team and launched a public affairs newsletter and advertorial for a large hospital system in California. Ethics and earning public trust is critical for both of those industries. What are you seeing as the key ethics challenges for today and tomorrow?

Ethics 96

Ethics Privacy Healthcare Industry 96

Doctor Spin

DECEMBER 4, 2023

Source: British Journal of Political Science 1 Marsh, C. Back on the Bandwagon: The Effect of Opinion Polls on Public Opinion. British Journal of Political Science, 15, 51 – 74. Source: Journal of Applied Social Psychology 2 Mehrabian, L. Journal of Applied Social Psychology , 28, 2119–2130. link] Are we paranoid?

Wikipedia 52

Wikipedia Journalism eBook Trends 52

Communications Conversations

OCTOBER 18, 2016

The Business Journal has its long-time 40 Under 40 “competition.” So, since ever other age group in existence has its own awards, I figured, it’s high time we have one for us 35-49 year-olds. Susan Roeder, director of public affairs, Andersen. ” Adfed2 has its 32 Under 32. Figures, too.

Agency 60

Agency Groups Public Affairs B2B 60

PRSay

NOVEMBER 10, 2023

He was also a founding partner in Worldcom Public Relations Group, a network of independent firms that grew to include businesses in 35 countries. Epley helped establish professional, ethical public relations in Russia shortly after the collapse of the former Soviet Union. A native of Forest City, N.C.,

Ethics 167

Ethics Public Affairs Travel Nonprofit 167

Cision

FEBRUARY 17, 2016

If you don’t understand the individual or group whose story you are telling, your story will sound false. From there, I continued making connections between what originally attracted me to public speaking and the many other elements of public relations that I use today. Is your content driving results?

Policies 120

Policies International Internal Public Affairs 120

NewsWhip

APRIL 14, 2021

P&I is built to look forwards and back, integrating a reputation risk group with analytics, and measurement and evaluation. You’ve got a master’s in Journalism, a PhD in Communications with an emphasis on both Data Analysis and concentration in Risk. And then we also have reputational risk. Kate: Absolutely.

Analytics 78

Analytics Data Crisis Reputation 78

PR Conversations

FEBRUARY 5, 2015

Innovation in any area—whether it is pure science, science communications, marketing, or public relations—does not simply spring out of the ether or get passed down to us on a stone tablet. Nor should we think of experience, knowledge and creativity as being innate to one cohort group. She’s all about strategy.

Communications 40

Communications Conference Government Policies 40

PR Conversations

FEBRUARY 5, 2015

Innovation in any area—whether it is pure science, science communications, marketing, or public relations—does not simply spring out of the ether or get passed down to us on a stone tablet. Nor should we think of experience, knowledge and creativity as being innate to one cohort group. She’s all about strategy.

Communications 40

Communications Conference Government Policies 40

Flatiron Communications

NOVEMBER 28, 2018

This Beltway-based “public affairs” firm created a disinformation campaign targeting the company’s detractors through content posted to its owned “news” site, which right wing “news” sites then amplified. Issued a statement from the Board of Directors. — Fired Definers Public Affairs (of whom Mr. Zuckerberg disclaimed knowledge).

Facebook 44

Facebook Public Affairs Crisis Crisis Management 44

Mindful Marketing

JULY 28, 2015

We caught up with Paul to talk PR, journalism and branding – oh, and to find out what story crafting is. An interesting aspect of our work is that we find ourselves doing more and more public affairs work. Please tell us a little bit about WordWrite Communications and your areas of expertise. It’s much deeper than that.

Interviews 50

Interviews Communications Storytelling Marketing 50

Doctor Spin

MARCH 8, 2025

The Public Relations Definition The Stakeholders in Public Relations The Influencers in Public Relations The Publics in Public Relations What Public Relations Does for an Organisation PR Approaches: Excellence, Rhetorical, and Critical The Four Models of Public Relations The PESO Model: Paid, Earned, Shared, and Owned Media Public Relations History (..)

Examples 52

Examples Airlines Viral Crisis 52

Doctor Spin

FEBRUARY 8, 2025

According to Clay Shirky, an American writer, consultant, and teacher on the social and economic effects of Internet technologies and journalism, there is no information overload only filter failure. As a seasoned PR professional, I know similar public affairs strategies, albeit on more minor scales. 5 Cambridge Analytica.

Strategy 103

Strategy Wikipedia Data Facebook 103

Doctor Spin

MARCH 26, 2025

Different disinformation narratives target different ideological groups. link] Once the model has successfully polluted the information space, concepts like Lgenpresse (lying press) or fake news can preemptively discredit any fact-based journalism. It does not seek to convert. It seeks to confuse and contaminate. 3 Silfwer, J.

System 52

System Course Viral Strategy 52