The Stalwart Blog

JULY 25, 2017

Regardless of your political leanings, this strategy of "don't be everything to everyone" could stand as a model for other newspapers to follow. . While understandable, this strategy will only accelerate the demise of newspapers. CNN, FOX, MSNBC and PBS target specific economic and political groups.

Newspapers 68

Newspapers Strategy Television Advertising 68

Cision

JUNE 16, 2017

This could be as simple as getting feedback on a new logo design or conducting a mini focus group to see what your employees think about your company narrative. Using surveys, interviews and focus groups, we spoke to employees across different lines of the business and regions. Take all your properties into account.

Communications 250

Communications How To Telecommunications Employee 250

Cision

MAY 18, 2017

I know from personal experience that a LinkedIn Group discussion comment which dared those who read it to prove the ROI of social was coming from a marketing consultant who had no experience in social yet had a client who was looking for social media expertise.

How To 198

How To Instagram Social Media LinkedIn 198

PRSay

SEPTEMBER 10, 2024

The inverted pyramid has been proven in the lab, again and again, to reduce readership, slash understanding, minimize engagement, shrink sharing and keep readers from finishing your message ( American Society of Newspaper Editors, Newspaper Association of American, Poynter Institute, Reuters Institute ).

Writing 162

Writing Newspapers Web LinkedIn 162

PRSay

FEBRUARY 12, 2021

He’s funding “groups who are succeeding in making a change when it comes to the people who amplify disinformation.”. If social media platforms and newspapers “can throttle back the rate of infection by information super-spreaders, that will solve a lot of the problem,” Newmark said. “I

Ethics 174

Ethics Communications Nonprofit Journalism 174

Cision

OCTOBER 2, 2017

the ever-growing Hispanic-American population is already one of the largest ethnic groups in the country. In addition to this, the term “Hispanic” incorporates a very large group of people with varying cultures and lifestyles, and it’s important to understand the individual, unique subgroups within the community as a whole.

Community 225

Community Pinterest Mobile Television 225

PRSay

SEPTEMBER 21, 2018

Each group needs to be handled differently, and some of them you may even pay to collaborate with. Traditional media is defined as outlets with an offline component, like a tangible newspaper or TV feed, as well as their online version. Start by looking at your customers, suppliers, vendors and industry groups.

How To 153

How To Media Nonprofit Newspapers 153

Sword and the Script

JULY 2, 2024

The company had a small army of people in Maine that would get up early and read every major newspaper in the U.S. When I opened one up there was a news clip from a newspaper in California that had run a news brief about my client. Somehow our tech clients were added to this service, and I started getting these envelopes in the mail.

Print 162

Print Newspapers Google B2B 162

ReimaginePR

APRIL 14, 2020

The electronic data room technology is usually reliable and straightforward to use, which solution enables you to exchange newspapers for your corporation faster, much easier and more securely. The secure data room is a modern day solution just for the control of exclusive capital.

Data 177

Data Newspapers Employee Software 177

PRSay

NOVEMBER 5, 2021

The traditional notion of “bad press” is negative coverage in a reputable journalism outlet that exposes legitimate complaints about a company — for example, coverage of a shareholder lawsuit, or a scandal about workplace conditions in a local or national newspaper. PR teams have been handling these kinds of events for years.

Communications 190

Communications Journalism Advertising Advertising 190

Prowly

FEBRUARY 18, 2025

If you identify multiple similar groups, divide them into segments for even better results. #3 Besides tracking what's being said about your campaign on social media, in digital magazines, or on forums, you can stay on top of every mention you receive through traditional channelsthink newspapers, radio broadcasts, and TV news!

Examples 104

Examples How To Product Launch Print 104

PRSay

MAY 24, 2021

In the Chicago suburbs, the company 22nd Century Media closed in March 2020, shuttering its 15 for-profit newspapers just as the coronavirus outbreak began. Chicago’s WTTW News reported talks between philanthropic groups that included MacArthur Foundation, The Pritzker Traubert Foundation (connected to billionaire Illinois Gov.

Nonprofit 176

Nonprofit Local Journalism Newspapers 176

The Proactive Report

MAY 27, 2017

newspaper industry into a tailspin and the pressures facing America’s newsrooms have intensified to nothing less than a reorganization of the industry itself, one that impacts the experiences of even those news consumers unaware of the tectonic shifts taking place.” . “The Great Recession sent the U.S.

Media Relations 127

Media Relations Media Newspapers Radio 127

ImPRessions - Crenshaw Communications

MARCH 9, 2016

That’s right, kids, there were actual newspaper or magazine cuttings, each bearing a white tag that listed where and when the item appeared. And how to measure the other activities that a PR group delivers? My fingers would be newsprint-grimy within an hour. What is that interview or profile actually worth?

Measurement 189

Measurement How To Guidelines Web 189

Cision

MARCH 24, 2017

When you have newspapers that have existed for a century mailing their subscribers cardboard virtual reality goggles to use with their mobile devices, you know how important tapping into a user experience can be. If I could join any music group, it would be… one that didn’t care how bad I was. She’s a food magician.

Enterprise 227

Enterprise Agency Radio Fashion 227

ImPRessions - Crenshaw Communications

SEPTEMBER 26, 2017

We also like to arrange for individual meetings or select groups at a single media outlet to take part in a fun presentation. These can include writers and editors for different sections of a magazine or newspaper, or more than one segment producer for a TV interview. We believe in pitching as many appropriate contacts as possible.

Media Relations 195

Media Relations Media Pitching Product Launch 195

Cision

MARCH 22, 2016

I wanted to be a writer from an early age and after I completed a National Council for the Training of Journalists (NCTJ) course when I was 18, I started working for my local newspaper in Cheshire, England, where I lived. Where do you find expert sources to reference in your stories?

Newspapers 120

Newspapers Pitching Interviews Writing 120

PRSay

JANUARY 9, 2020

When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. This includes newsletters, closed Facebook groups and social media pages, among other places. Yet, in reflection, so much has changed. Organic reach on social media was also still possible for brands.

Trends 168

Trends Nonprofit Consumer Newspapers 168

HMA Public Relations

FEBRUARY 5, 2024

This feature comes to us from Lee Shappell, the current editor of the Tempe Tribune, the city’s original newspaper that made its return to print and online over the weekend. Happy #MediaMonday! Meet Lee and learn more about his experiences in the media and return to the Tempe Tribune in this post.

Newspapers 119

Newspapers Print Meeting Media 119

PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Most expect these groups to still allow their participating PR firms to function somewhat independently, as long as profits continue to rise, if only minimally.

Publicity 167

Publicity Social Media Television Big Data 167

PRSay

AUGUST 6, 2019

They do not read newspapers and magazines or watch traditional television. Once a week, they have a dedicated group of college-age Gen Zers visit their firm and share the latest trends and insights with agency employees. Move over newspapers, magazines and television. They don’t tune-in to “Good Morning America” or the 6 p.m.

Television 158

Television Instagram Consumer Newspapers 158

Communications Conversations

FEBRUARY 21, 2020

Follow-up with the 30+ folks in the local mastermind group I manage with a note about our meeting tomorrow. This is a group of senior-level communicators at the biggest companies in town (General Mills, Toro, Medtronic, etc.) Family time; read the newspaper (yes, we still subscribe to the Star Tribune!).

Social Media 157

Social Media Media LinkedIn Tourism 157

Onclusive

JUNE 29, 2018

KFC is apologized with a creative stunt: rearranging its name to spell “FCK” in a full-page ad in top newspapers. As CEO and co-managing partner of Brain+Trust Partners, he addresses and advises businesses and groups on how to move at the speed of customers. KFC went through a highly publicized, somewhat bizarre crisis in the U.K.

Crisis 186

Crisis How To Brand Branding 186

PRSay

FEBRUARY 7, 2024

.” Two longtime PRSA members are serving as the instructors: Jeanne Salvatore, president at JMS Communications and a lecturer of public relations at Seton Hall University, and Sherry Goldman, president of Goldman Communications Group and an adjunct professor in public relations at the City College of New York.

Communications 193

Communications Sports Journalism Fashion 193

Stern + Associates

APRIL 4, 2017

Did you know 2015 was the worst year for the newspaper sector since the Depression? The post 3 Ways to Revamp Your Media Relations Tactics appeared first on Stern Strategy Group. Today’s children will likely never understand the meaning of “hot off the presses.” ” Social media.

Media Relations 81

Media Relations Newspapers Media Social Media 81

Stephen Waddington

JUNE 25, 2020

Consumption of printed newspapers has fallen as lockdowns undermine physical distribution. Newspapers and web sites remain primary media for local news In most countries, local newspapers and their websites remain the top source of news about a town or region, reaching four in ten (44%) weekly.

Newspapers 103

Newspapers Print Local Television 103

Cision

JULY 17, 2015

By the end of the conversation, he seemed to think that I was a secretary who sold newspapers and fixed photocopiers for clients who were, for whatever reason, always setting things on fire. If you’re like me and find yourself in the latter group, let’s hope our colleagues give us some inspiration. and those who do not.

Groups 120

Groups Newspapers Instagram Survey 120

Prowly

APRIL 10, 2025

Prowly takes in all of your media mentions and, with the help of AI, groups them as positive, negative, or neutral. To get featured in online publications, newspapers, TV, radio and broadcast media, you need to have something worth talking about. In other words, you can find out at a glance the sentiment of a large number of mentions.

Brand 104

Brand Branding How To Measurement 104

Waxing UnLyrical

JANUARY 24, 2012

Did you know that newspaper jobs are disappearing at an alarming rate? Animosity and a deep distrust of the other group has taken root because of this. I feel confident when I say there are people both professions would be better off without on either side. An article like the one linked above doesn’t put journalists in place.

Journalism 100

Journalism Newspapers Pitching Groups 100

The Proactive Report

FEBRUARY 26, 2016

Just putting out a message in the mass medium – newspaper, radio or TV – would be enough to influence the readers or viewers. In any group of people there are leaders and followers. All those different groups with specific interests: there were jocks, cool kids, smart kids and nerds. Remember high school?

Marketing 100

Marketing Digital PR Groups Radio 100

The Proactive Report

FEBRUARY 26, 2016

Just putting out a message in the mass medium – newspaper, radio or TV – would be enough to influence the readers or viewers. In any group of people there are leaders and followers. All those different groups with specific interests: there were jocks, cool kids, smart kids and nerds. Remember high school?

Marketing 100

Marketing Digital PR Groups Radio 100

Maxim Behar

SEPTEMBER 13, 2022

People are gathering in large groups and reading the latest issue of the Republikanewspaper stuck behind the windows, where a 15-year-old girl was photographed being crushed by a tank last night. "It They will probably disperse.

Newspapers 52

Newspapers Report Transportation Radio 52

PRSay

JUNE 18, 2019

Those include AP staff and members of the Stylebook team, our followers on social media, questions to Stylebook Online’s Ask the Editor feature or public suggestions link, and emails from members of the public and all sorts of groups and organizations. I’d include myself in that group.) We update Stylebook Online throughout the year.

Guidelines 154

Guidelines Writing Social Media Newspapers 154

5W PR

OCTOBER 14, 2019

A couple of decades ago, media relations meant keeping in touch on a regular basis with the assignment editor of the local TV station and the city editor of the newspaper. In addition to maintaining healthy relationships with the local newspapers and TV stations, it also means opening up and nurturing rapport on so many other fronts.

Media Relations 79

Media Relations Pinterest Media Newspapers 79

PRSay

JANUARY 8, 2019

Find the people or groups your organization is helping and give them voices. Sure, go after The New York Times as your boss asked, but don’t forget your local newspapers, TV and radio stations. How is your local government benefitting the community? Look closely and you’ll find plenty of stories.

Storytelling 163

Storytelling Media Nonprofit Government 163

PRSay

AUGUST 18, 2023

Networks and radio and newspapers and television — they’re all getting paid to tell me something,” one interviewee said. Still, they want to hear factual statements from scientists, rather than statements shaped by the scientists’ political leanings or by the agendas of groups that fund scientific research.

Study 78

Study Report Media Television 78

Prowly

DECEMBER 13, 2024

Print media monitoring software tools allow you to track media coverage across global, national, regional and local newspapers, along with trade publications, consumer magazines, and business journals. Start monitoring print media mentions and get a better overview of how your brand is performing. What are print media monitoring tools?

Print 104

Print Tools Software Media 104