Prowly

APRIL 10, 2025

The key channels to measure brand visibility include social media, search engine results pages, print, TV, radio, earned media, and similar channels. Track mentions in blogs, forums, print, and broadcast media. Prowly takes in all of your media mentions and, with the help of AI, groups them as positive, negative, or neutral.

Branding 104

Branding Brand How To Measurement 104

HMA Public Relations

FEBRUARY 5, 2024

This feature comes to us from Lee Shappell, the current editor of the Tempe Tribune, the city’s original newspaper that made its return to print and online over the weekend. Happy #MediaMonday! Meet Lee and learn more about his experiences in the media and return to the Tempe Tribune in this post.

Newspapers 119

Newspapers Print Meeting Media 119

PRSay

NOVEMBER 5, 2021

There are thousands upon thousands of web, print, audio and video outlets, and as we’ve all become acutely aware, many of these publishers spread misinformation and extremely polarizing political content. The company might view the coverage as unfair, but it is still grounded in legitimate public concerns.

Communications 190

Communications Journalism Advertising Advertising 190

PRSay

MAY 24, 2021

Already decimated by staff reductions, many print and broadcast newsrooms have been acquired by large corporations that are often more interested in online clicks and monetizing news than in factual reporting, Todd said. Most affected were local news outlets that are independently operated or owned by small media chains.

Nonprofit 176

Nonprofit Local Journalism Newspapers 176

Cision

MARCH 24, 2017

I led the PR team that worked on the arrival of the Space Shuttle Enterprise to the Intrepid Sea, Air & Space Museum in New York — a huge story, on its own — and the final campaign clip report was spread over several successive PDFs and a single printed report used nearly 10 reams of paper packed into enormous binders.

Enterprise 227

Enterprise Agency Radio Fashion 227

ImPRessions - Crenshaw Communications

SEPTEMBER 26, 2017

We also like to arrange for individual meetings or select groups at a single media outlet to take part in a fun presentation. These can include writers and editors for different sections of a magazine or newspaper, or more than one segment producer for a TV interview. We believe in pitching as many appropriate contacts as possible.

Media Relations 195

Media Relations Media Pitching Product Launch 195

Stephen Waddington

JUNE 25, 2020

Print is down but digital is booming. COVID-19 boosts news consumption across all mainstream media (except print) The COVIDA-19 crisis has substantially increased news consumption for mainstream media. Consumption of printed newspapers has fallen as lockdowns undermine physical distribution. There are no easy answers.

Newspapers 103

Newspapers Print Local Television 103

PRSay

FEBRUARY 7, 2024

.” Two longtime PRSA members are serving as the instructors: Jeanne Salvatore, president at JMS Communications and a lecturer of public relations at Seton Hall University, and Sherry Goldman, president of Goldman Communications Group and an adjunct professor in public relations at the City College of New York.

Communications 193

Communications Sports Journalism Fashion 193

Cision

MARCH 22, 2016

I wanted to be a writer from an early age and after I completed a National Council for the Training of Journalists (NCTJ) course when I was 18, I started working for my local newspaper in Cheshire, England, where I lived. I always follow up on my stories even after they have been printed – a little more care goes a long way.

Newspapers 120

Newspapers Pitching Interviews Writing 120

Sword and the Script

JUNE 18, 2019

I culled through the answers pulling out as many as possible that were fit for print and listed them below. 11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. How would you explain what you do for a living in simple terms? 8) “Consult, coach, teach.”.

Employee 154

Employee Print Writing Survey 154

PRSay

JANUARY 8, 2019

As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. Find the people or groups your organization is helping and give them voices. How is your local government benefitting the community?

Storytelling 163

Storytelling Media Nonprofit Government 163

Cision

DECEMBER 4, 2015

Instead, I prefer to place one outstanding story in the right outlet – be that a national newspaper or a top-tier trade – as opposed to a publication that’s widely circulated but rarely read. At my last role, I worked with a group of people who I dubbed “The Vultures.” Will it run in print?”. Here are the questions.”.

Print 120

Print Interviews Pitching Conference 120

Cision

SEPTEMBER 22, 2015

These days, people are less likely to read the print newspaper, listen to the radio or tune in to the evening news broadcast to get their daily dose of news coverage. According to a report from Triggertrap , journalists are the largest group of verified Twitter users.

Journalism 120

Journalism Social Media Media Study 120

Prowly

FEBRUARY 3, 2025

Keep the tone consistent across your social media, ad copy, website, print media content, and wherever else you're present. They made a press release inviting 100 participants to have a sleepover at IKEA after noticing a Facebook group called I wanna have a sleepover in IKEA. A great example comes from IKEA all the way back in 2011.

Branding 104

Branding Brand How To Measurement 104

Beyond PR

JUNE 30, 2016

The college newspaper. Campus Newspapers: The Digital Revolution Is (Also) Here. Let’s consider the campus newspaper in more depth. While some publications have reduced print frequency in the face of the changing media landscape, the amount of content being produced by their newsrooms has not changed. It has gone digital.

Radio 69

Radio Newspapers Print Media 69

Waxing UnLyrical

DECEMBER 11, 2013

Apart from the usual layoffs, cost reduction, and restructuring, we have seen newspapers and magazines getting thinner, TV stations cutting back on programming, and several publications and channels are on the block. In August, the TV 18 group laid off around 500 employees, including several of those responsible for its features programming.

Digital PR 86

Digital PR Newspapers Advertising Advertising 86

PR in High Definition

MARCH 26, 2020

There’s no question that the media landscape has changed significantly since the start of the coronavirus outbreak – outlets are providing daily online live feeds, newspapers have stopped physically printing and reporters from all over the world are covering the stories and situations from every angle possible.

Media Relations 83

Media Relations Media Newspapers Print 83

Prakkypedia

JUNE 6, 2017

Social photographs are a staple of the print and online media and surely one of the most unmissable sections of every newspaper. It’s not rocket science, as they say in the classics, but there is an art to a good social photo (one that is acceptable to the print media). Make sure you record names for captions.

Print 69

Print Product Launch Newspapers Groups 69

Cision

OCTOBER 14, 2015

Several groups are experimenting with virtual reality as a tool for journalism. The immersive aspect of VR could dramatically change how we respond to news coverage, as it can activate empathy in ways that print and video may not. For example, they are more likely to turn to newspapers (print or online) for local news.

Journalism 120

Journalism Trends Print Local 120

Stephen Waddington

SEPTEMBER 29, 2021

The PRCA was started by a group of CIPR members in 1969 who wanted to create an organisation to address the specific needs of agency owners. The New York Times printed the article in full. The Copyright Licensing Agency (CLA) and Newspaper Licensing Agency (NLA) exist to protect the rights of copyright holders. on Beautiful.ai

Industry 153

Industry Publicity Agency Community 153

Sword and the Script

APRIL 2, 2024

The founding HARO was founded by Peter Shankman in 2008 as a Facebook group for journalists in need of sources. The feature “enables organizations to gather on-the-fly insights from global print, broadcast and social media platforms, contextually analyze specific brand mentions or trends, and perform language translations.”

Reddit 183

Reddit Software B2B Technology 183

The Hoyt Organization

SEPTEMBER 21, 2024

3D printing is being used to create personalized prosthetics and implants for patients. Only sending a press release to a few newspaper and magazine journalists means your practice is only reaching a small portion of your target audience. One possiblity is the use of blockchains to be in compliance with HIPPA.

Healthcare 91

Healthcare Industry Strategy Case Study 91

Bianchi Biz Blog

APRIL 18, 2022

These days, we publish our print edition quarterly and focus most of our attention on our website. I started my journalism career in South Texas as a newspaper reporter in 1997 and followed that with newspaper jobs in Mississippi, Kentucky and Ohio. Can you tell us what types of stories, trends or issues are on your radar now?

Meeting 78

Meeting Automotive Media Newspapers 78

David PR Group

OCTOBER 17, 2014

More than 15 years ago, I began telling people that the Internet might kill newspapers but that it won’t end journalism. When the Internet came along and turned the media business on its ear, we watched as print outlets slowly evolved into media companies trying to figure out how to structure their new web-based editions.

Journalism 85

Journalism Print Newspapers Advertising 85

Sword and the Script

SEPTEMBER 8, 2020

She and her research team conducted a focus group with 46 participants and also using a panel to survey 1,500 consumers. The study found 67% of the focus group participants and 48% of the survey panel indicated journalism was the most credible source of information. Because so many journalists are on the platform. The results?

Survey 114

Survey Industry Leadership Study 114

Cision

AUGUST 3, 2016

Much as marketers and brand managers realized as the Internet gained currency that they couldn’t (or shouldn’t) treat digital and print communications the same, now digital channels have a great many slices (Facebook ≠ Instagram ≠ Twitter, etc). While one could never control what a newspaper might say about you, you knew the newspaper.

System 120

System Newspapers Technology Branding 120

Stern + Associates

MARCH 30, 2017

We’re no longer consuming news from a print newspaper delivered to our door in the morning. The post Fast, Fleeting and Fake: Why Today’s Media Landscape Needs You appeared first on Stern Strategy Group. The media is responding to the current digital climate. Most of us also aren’t.

Newspapers 48

Newspapers Print Media Groups 48

PRSay

SEPTEMBER 9, 2016

Boomers and Millennials are still the two most powerful demographic cohorts and as an example of the types of insight that you can generate into your target consumer groups we launched a special YouGov Generational Survey, looking into the media consumption and attitudes of these key consumer demographics, especially for the PRSA 2016 conference.

Newspapers 60

Newspapers Print Sports Consumer 60

Prakkypedia

MAY 31, 2015

save a copy of any newspaper clippings; consider displaying them in your office. I’ll end with one more useful tip: Occasionally, you may be disappointed if your newspaper print story doesn’t subsequently appear in the newspaper’s online version. share your media success on your social media channels. Don’t despair.

Media 60

Media Television Radio Newspapers 60

Bianchi Biz Blog

NOVEMBER 19, 2020

Consider this response from Elizabeth Engler Modic of GIE Media’s Manufacturing Group that produces Today’s Motor Vehicles and Today’s eMobility : “Interesting insightful articles that aren’t commercials! Non-promotional Insight with a Reader Takeaway. Timeliness. I also look for innovation, a strong character and impact.”.

Automotive 86

Automotive Journalism Interviews Engineering 86

Bianchi Biz Blog

OCTOBER 24, 2022

FleetOwner , part of Endeavor Business Media’s Commercial Vehicle Group, which serves commercial truck fleet executives and operations managers. As chief editor, I lead all FleetOwner’s content planning efforts for both print and digital. Our newspaper ended up winning an award for our reporting.

Meeting 59

Meeting Automotive Transportation Media 59

Maxim Behar

AUGUST 17, 2022

I was slowly gaining momentum in the PR business, and I invited an elderly former colleague of mine from "Standard" newspaper - Uncle Kolyo, very lively, dynamic and productive. During the day he drove my small car around the city, printed brochures, delivered souvenirs and business cards, carried courier packages.

Construction 52

Construction Newspapers Print Software 52

Solo PR Pro

APRIL 8, 2021

She began her career as an aspiring newspaper reporter, securing an internship at the Atlanta Journal Constitution before becoming a daily reporter in Greenville, South Carolina, not far from her hometown. Bernadette Adams Davis pretty much always knew she wanted to work in the media industry. and learning from their experiences.”.

Meeting 96

Meeting Journalism Employee Storytelling 96

Bianchi Biz Blog

APRIL 17, 2023

I’ve been with SAE International’s Media Group for nearly 23 years. A local newspaper for which I interned, The North Baltimore News (Ohio), assigned me to cover the Dayton Air Show. And if you’re pitching based off our editorial calendar, know that we’re working two to three months in advance on feature stories for the print magazine.

Engineering 77

Engineering Automotive Agriculture Media 77

Communications Conversations

NOVEMBER 17, 2016

However, this is the next big generational group we’ll be marketing to and communicating with in 5-10 years. Gen Z is not reading newspapers or magazines or listening to the radio. These kids are using smartphones, computers and tablets to get their information, instead of newspapers, radios and TVs.

Communications 60

Communications Mobile Radio YouTube 60

Landis PR

FEBRUARY 21, 2022

During a session featuring a panel of newspaper editors, one award-winning editor matter-of-factly stated, “PR people and reporters should have an adversarial relationship.” . Join professional media or PR groups; attend networking events where media are speaking/ attending. . What else is always changing is the media.

Media Relations 52

Media Relations Publicity Sports Media 52

Stephen Waddington

DECEMBER 30, 2019

The web was the most significant shift in publishing since the invention of the printing press in the 15th Century. Newspaper brands continue to suffer as readers shift from print to digital. Broadsheet titles have also suffered significant year on year declines in print but are pinning their hopes on new online revenue.

Government 103

Government Education Print Ethics 103